Financeit

Toronto, Canada Founded: 2011 • Age: 15 yrs Acquired By Wafra Capital Partners
Consumer financing is offered at point-of-sale for partnered businesses.
Annual revenue - Latest available
Total funding $41.9M 11 rounds
Employees - Tracked headcount
Investors 10 Known backers
Products 3 Services tracked
Competitors 11 Brand Intelligence

About Financeit

Financeit is a company based in Toronto (Canada) founded in 2011 was acquired by Wafra Capital Partners in February 2022. Financeit has raised $41.9 million across 11 funding rounds from investors including Goldman Sachs, FIS and FinSight. Financeit has completed 4 acquisitions, including Centah, Financeit and Simply Group. Financeit offers products and services including Payment Calculator, Loan Application Platform, and Promotional Materials. Financeit operates in a competitive market with competitors including Tabby, Affirm, Afterpay, Zip and Klarna, among others.

  • Headquarter Toronto, Canada
  • Sectors
    Financial Services
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Financeit Canada Inc.
Operational Areas
Financial Services → FinTech & Digital Finance Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $41.9 M (USD)

    in 11 rounds

  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    Not available
  • Investments & Acquisitions
    Centah

    & 3 more

  • Acquired by
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Products & Services of Financeit

Financeit offers a comprehensive portfolio of products and services, including Payment Calculator, Loan Application Platform, and Promotional Materials.

Product name locked
Category locked
Primary

Tool for calculating loan payments and options for customers

Product name locked
Category locked
Locked

Platform to submit and manage loan applications online

Product name locked
Category locked
Locked

Resources for businesses to promote financing deals

People of Financeit

Headcount 50-200
Employee Profiles 50
Board Members and Advisors 1
Employee Profiles
People
Reecha Mall
Head Of Product - Centah
People
Jeffrey Catalano
VP, Business Development At Centah, A Financeit Company
People
Priyank Awasthi
Regional Sales Manager
People
Kevin O'Driscoll
Marketing Manager

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Board Members and Advisors
people
Michael Garrity
Executive Chair

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Funding Insights of Financeit

Financeit has successfully raised a total of $41.9M across 11 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Financeit

Financeit has secured backing from 10 investors, including venture fund and institutional investors. Prominent investors backing the company include Goldman Sachs, FIS and FinSight.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Investment banking services are delivered across multiple financial sectors.
Locked Locked Locked
US private equity investments are managed by DNS Capital.
Locked Locked Locked
Growth-equity investments are managed by the private investment firm.
Locked Locked Locked
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Investor details for Financeit

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Financeit

Financeit has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Centah, Financeit and Simply Group.

Investments
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Investment portfolio details for Financeit

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Home loan financing services are provided to residential clients.
Locked Locked 2020 Locked
Point-of-sale financing is offered for home improvement and retail sectors.
Locked Locked 2006 Locked
SaaS workflow management solutions are delivered for commercial spaces.
Locked Locked 2004 Locked
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Complete acquisition details for Financeit

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

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Financial Statements - Financeit

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Detailed financials for Financeit

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Financeit Comparisons

Financeit Primary company
Description
Consumer financing is offered at point-of-sale for partnered...
Location
Toronto, Canada
Founded Year
2011
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Financeit

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

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Competitors of Financeit

Financeit operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Tabby, Affirm, Afterpay, Zip and Klarna, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Purchase financing solutions are offered to businesses via installment payments.
Locked Locked Locked
Point-of-sale financing is facilitated via an online installment payment platform.
Locked Locked Locked
A buy now pay later service is offered by Afterpay.
Locked Locked Locked
Payment solutions are provided for deferred purchasing by Zip.
Locked Locked Locked
Point-of-sale financing is facilitated through an online platform for purchases.
Locked Locked Locked
Point-of-sale financing is provided for various consumer products via installments.
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Detailed competitors of Financeit

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Financeit

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Complete news archive for Financeit

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Financeit

Financeit was founded in 2011.

Financeit is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.

Financeit is a funded company, having raised a total of $41.9M across 11 funding rounds to date.

Financeit was established in 2011 in Toronto, Canada, within the consumer financing sector. Point-of-sale financing solutions are provided to customers purchasing from partnered businesses. Pre-approvals are conducted based on credit reports, with payments facilitated through pre-authorized plans. Interest rates are determined by payment plan size, credit report details, and the nature of the purchased product or project. Operations focus on enabling accessible financing options across various retail and service sectors.

Financeit's top competitors include Tabby, Sunbit and Klarna.

Financeit offers Payment Calculator, Loan Application Platform, and Promotional Materials.

Financeit has made 4 acquisitions, including Centah, Financeit, and Simply Group.

Financeit has 10 investors. Key investors include Goldman Sachs, FIS, FinSight, B.E.S.T. Funds, and DNS Capital.

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