Fireclick

San Diego, United States Founded: 1999 • Age: 27 yrs Acquired By Digital River
Web analytics services for click-stream and campaign analysis are offered.

About Fireclick

Fireclick is a Technology company based in San Diego (United States) founded in 1999, and was acquired by Digital River in June 2004. Web analytics services for click-stream and campaign analysis are offered. Fireclick has raised $11 million across 2 funding rounds from investors including Digital River, Atlas Venture and Menlo Ventures. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Marketing Intelligence and Predictive Analytics. Its competitors include 4C Insights, data.ai and ForeSee; 3 of its 3 listed competitors have raised funding.

Company details

Fireclicks tools offer real-time and historical click-stream analysis, path and campaign analysis, detailed merchandising reports and results comparisons to other online marketers. Users can measure daily comparisons of online traffic, conversions, orders, revenue, abandons and site performance. It uses patent-pending predictive caching technology to make web sites faster. Acquired by Digital River in 2004.

Operational Areas
Key Metrics
  • Total Equity Funding
    $11M (USD)

    in 2 rounds

  • Latest Funding Round
    $11M (USD), Series A

    Oct 2000

  • Investors
  • Acquired by
    Digital River

    (Jun 2004)

Funding Insights of Fireclick

Fireclick has successfully raised a total of $11M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $11 million completed in October 2000. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $11M
  • Total Rounds 2
  • Last Round Series A β€” $11M
  • First Round $1M

    (Jun 1999)

  • Investors Count 3

All 2 funding rounds of Fireclick with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2000$11MSeries A––
Jun 1999$1MUnspecified––
Valuation history

4 investors in total: 4 institutional.

Investors in Fireclick

Fireclick has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Digital River, Atlas Venture and Menlo Ventures.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Early-stage venture capital firm investing in AI, healthcare, and tech sectors.
menlovc.com
Early-stage venture capital firm investing in the IT sector
twvp.comSan Francisco, United States
Venture capital firm investing in life science and biotechnology sectors
1980atlasventure.comCambridge, United States
Cloud-based tax, fraud compliance and payment solutions for businesses
1994digitalriver.comMinnetonka, United States
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Investor details for Fireclick

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  • Round participation
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Timeline of Fireclick

4 dated milestones of Fireclick across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded Fireclick is founded.
  2. Funding First funding round of $1.0M.
  3. Funding Latest funding round, Series A, of $11.0M.
  4. Exit Acquired by Digital River.

Competitors of Fireclick

Fireclick has 3 listed competitors in our database, 3 of them funded. They include 4C Insights, data.ai and ForeSee.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
4cinsights.com2011Chicago, United States$31.7M282
Cloud-based market intelligence is delivered across closed ecosystems.
data.ai2010San Francisco, United States$157M123
Market data is analyzed by AI to generate consumer insights.
foresee.com2001Ann Arbor, United States$20M1,214
Customer experience analytics are conducted across digital and physical channels.
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Detailed competitors of Fireclick

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  • Operating metrics
  • Benchmarks
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Web traffic of Fireclick

Websites that share an audience with Fireclick (fireclick.com).

Similar websites

Websites whose visitors overlap most with Fireclick. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
getclicky.com
getclicky.com
100%
–
rich-page.com
rich-page.com
91%
#8,592,465–
webanalyticshour.com
webanalyticshour.com
91%
–
google.com
35%
85.8B#1View details
iwebtrack.com
iwebtrack.com
31%
–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 6 similar websites and full traffic analytics for Fireclick

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 6 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in MarketingTech

3 companies that operate in the same segment as Fireclick (MarketingTech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 357.58 MUSD 1.3 B3,142
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M
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Related news about Fireclick

Presto Names Xavier Casanova as New CEO
Globenewswire β€’ 3 years ago
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Complete news archive for Fireclick

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  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Fireclick

Fireclick was founded in 1999.

Fireclick is headquartered in San Diego, United States. It is registered at San Diego, California, United States.

Fireclick is a funded company, having raised a total of $11M across 2 funding rounds to date. The company's 1st funding round was a Unspecified of $1M, raised on Jun 1999.

Fireclicks tools offer real-time and historical click-stream analysis, path and campaign analysis, detailed merchandising reports and results comparisons to other online marketers. Users can measure daily comparisons of online traffic, conversions, orders, revenue, abandons and site performance. It uses patent-pending predictive caching technology to make web sites faster. Acquired by Digital River in 2004.

Fireclick's top competitors include 4C Insights, data.ai and ForeSee.

Fireclick has 4 investors. Key investors include Digital River, Atlas Venture, Menlo Ventures, and Thomas Weisel Venture Partners.

Yes. Fireclick was acquired by Digital River in June 2004.

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