First Dollar

Austin, United States Founded: 2019 • Age: 7 yrs Acquired By Inspira Financial
Healthcare and retirement savings are facilitated via an online platform.
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About First Dollar

First Dollar is a company based in Austin (United States) founded in 2019 by Jason Bornhorst was acquired by Inspira Financial in December 2024.. First Dollar has raised $19 million across 2 funding rounds from investors including Inspira Financial, BVF and Next Coast Ventures. The company has 20 employees as of December 31, 2021. First Dollar offers products and services including Health Wallet, Health Wallet Manager, Health Wallet Platform, and Pre-Tax Accounts. First Dollar operates in a competitive market with competitors including Lively, FSAFEDS and Devenir, among others.

  • Headquarter Austin, United States
  • Employees 20 as on 31 Dec, 2021
  • Founders Jason Bornhorst
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name First Dollar, Inc.
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $19 M (USD)

    in 2 rounds

  • Latest Funding Round
    $14 M (USD), Series A

    Jan 27, 2022

  • Investors
  • Employee Count
    20

    as on Dec 31, 2021

  • Acquired by
    Inspira Financial

    (Dec 02, 2024)

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Products & Services of First Dollar

First Dollar offers a comprehensive portfolio of products and services, including Health Wallet, Health Wallet Manager, Health Wallet Platform, and Pre-Tax Accounts. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

App for managing individual health spending benefits securely

Software for admins to handle benefit programs efficiently

Platform for embedding health benefits into other systems

Tools for managing tax-free health expense accounts

People of First Dollar
Headcount 10-50
Employee Profiles 8
Board Members and Advisors 2
Employee Profiles
People
Jason Bornhorst
CEO & Co-Founder
People
Geoff Scott
SVP, Operations & Risk, HSAe, CAMS, FCS
People
Drew Geissinger
Chief Revenue Officer
People
Camri Hinkie
VP, Design

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Funding Insights of First Dollar

First Dollar has successfully raised a total of $19M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $14 million completed in January 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series A — $14.0M
  • First Round

    (05 May 2020)

  • Investors Count 12
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2022 Amount Series A - First Dollar Valuation BVF
May, 2020 Amount Seed - First Dollar Valuation Next Coast Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in First Dollar

First Dollar has secured backing from 13 investors, including venture fund and angel investors. Prominent investors backing the company include Inspira Financial, BVF and Next Coast Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Funding is provided to healthcare startups by corporate-backed BVF.
Founded Year Domain Location
Early-stage technology companies are invested in via thematic research.
Founded Year Domain Location
Venture capital investments are focused on healthcare technology startups.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by First Dollar

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - First Dollar

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

First Dollar Comparisons

Employees
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Competitors of First Dollar

First Dollar operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Lively, FSAFEDS and Devenir, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Health savings accounts are offered for tax-free healthcare investments.
domain founded_year HQ Location
An app-based platform for managing savings on healthcare expenses.
domain founded_year HQ Location
Offers solutions for HSA investment management.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Frequently Asked Questions about First Dollar

When was First Dollar founded?

First Dollar was founded in 2019 and raised its 1st funding round 1 year after it was founded.

Where is First Dollar located?

First Dollar is headquartered in Austin, United States. It is registered at Austin, Texas, United States.

Who is the current CEO of First Dollar?

Jason Bornhorst is the current CEO of First Dollar. They have also founded this company.

Is First Dollar a funded company?

First Dollar is a funded company, having raised a total of $19M across 2 funding rounds to date. The company's 1st funding round was a Seed of $5M, raised on May 05, 2020.

How many employees does First Dollar have?

As of Dec 31, 2021, the latest employee count at First Dollar is 20.

What does First Dollar do?

First Dollar was established in 2019 in Austin, United States, as an online savings platform in the fintech sector. Healthcare and retirement planning are managed through its services, with debit cards provided for allocating funds to savings and expenditures. Multiple health benefits plans are offered to users, supporting financial organization in these areas. Operations are conducted digitally, targeting individual savers.

Who are the top competitors of First Dollar?

First Dollar's top competitors include Lively, FSAFEDS and Devenir.

What products or services does First Dollar offer?

First Dollar offers Health Wallet, Health Wallet Manager, Health Wallet Platform, and Pre-Tax Accounts.

Who are First Dollar's investors?

First Dollar has 13 investors. Key investors include Inspira Financial, BVF, Next Coast Ventures, Jonathan Bush, and Julia Cheek.

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