FITniche

Lakeland, United States Founded: 2004 • Age: 22 yrs Acquired By Fleet Feet
Fitness accessories and apparel are sold through an online store.
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About FITniche

FITniche is a company based in Lakeland (United States) founded in 2004 was acquired by Fleet Feet in October 2021.. FITniche operates in a competitive market with competitors including Momentous, JackRabbit, Leomo, Hyperwear and Withit, among others.

  • Headquarter Lakeland, United States
  • Sectors
    Healthcare
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Fleet Feet

    (Oct 19, 2021)

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Funding Insights of FITniche

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in FITniche

FITniche has secured backing from 1 investor. Prominent investors backing the company include Fleet Feet. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
Retail of running shoes, apparel, gear, and community programs in the sports sector.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by FITniche

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - FITniche

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Fitniche Comparisons

Employees
+
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Competitors of FITniche

FITniche operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Momentous, JackRabbit, Leomo, Hyperwear and Withit, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Healthcare and nutrition products are produced and marketed globally.
domain founded_year HQ Location
Fitness apparel and accessories are sold online by JackRabbit.
domain founded_year HQ Location
Wearable sensors are developed for performance measurement and feedback.
domain founded_year HQ Location
Fitness and wellness products are developed for consumer markets.
domain founded_year HQ Location
Wearable electronics and fitness accessories are offered by Withit online.
domain founded_year HQ Location
Operates a digital hub for purchasing recovery equipment online.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Fitniche

Frequently Asked Questions about FITniche

When was FITniche founded?

FITniche was founded in 2004.

Where is FITniche located?

FITniche is headquartered in Lakeland, United States. It is registered at Lakeland, Florida, United States.

What does FITniche do?

FITniche was founded in 2004 and is based in Lakeland, United States. An online retail operation is maintained, with a focus on fitness accessories and apparel from various brands. Sports and fitness products are supplied across categories such as shoes, insoles, bras, socks, track pants, face masks, and gaiters. The platform serves the e-commerce sector for fitness-related goods.

Who are the top competitors of FITniche?

FITniche's top competitors include Momentous, JackRabbit and Withit.

Who are FITniche's investors?

FITniche has 1 investor. Key investors include Fleet Feet.

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