About Fitocracy
Fitocracy is a Healthcare company based in New York (United States) founded in 2010. Online fitness coaching marketplace. It operates in the Healthcare and Business Services sectors. Fitocracy has raised $250 thousand across 2 funding rounds from investors including 500 Global. Fitocracy offers products and services including Fitocracy App and Coaching Service. Its focus areas include Consumer, Local Services, Personal Wellness Services and Fitness & Training. Its competitors include CALIBER, CoachCare and 8fit; 3 of its 3 listed competitors have raised funding.
Company details
Fitocracy is a social gaming network service that focuses on healthcare, fitness tracking and expert coaching. It helps its users reach their fitness goals through gamified workout tracking, community support, professional coaching, assisting them across workouts, diet, motivation and more. The company recently announced that it had surpassed 1 million users. Fitocracy has also partnered with FocusMotion to develop a fitness tracking app for Pebble smartwatch users. Fitocracy was chosen as one of the top fitness apps for 2014 by Mens Health magazine.
- Headquarters New York, United States
- SectorsHealthcareBusiness Services
- Website fitocracy.com
- Social LinkedIn X Facebook Instagram
- Total Equity Funding$250K (USD)
in 2 rounds
- Latest Funding Round$250K (USD), Seed
Jan 2013
- Investors
Products & Services of Fitocracy
Fitocracy offers a comprehensive portfolio of products and services, including Fitocracy App and Coaching Service.
Mobile app for logging workouts and monitoring fitness progress.
Customized plans for nutrition and exercises to achieve health goals.
Funding Insights of Fitocracy
Fitocracy has successfully raised a total of $250K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $250 thousand completed in January 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $250,000
- Total Rounds 2
- Last Round Seed — $250,000
- Investors Count 1
All 2 funding rounds of Fitocracy with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2013 | $250,000 | Seed | – | – | |
| Oct 2011 | Seed | – | 500 Global | – |
1 investors in total: 1 institutional.
Investors in Fitocracy
Fitocracy has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include 500 Global.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital and acceleration are provided to tech startups. | 500.co | Ho Chi Minh City, Vietnam |
Investor details for Fitocracy
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Fitocracy
3 dated milestones of Fitocracy across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Fitocracy is founded.
- Funding First funding round.
- Funding Latest funding round, Seed, of $250K.
Competitors of Fitocracy
Fitocracy has 3 listed competitors in our database, 3 of them funded. They include CALIBER, CoachCare and 8fit.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| caliberstrong.com | 2017 | New York, United States | $2.2M | Science-based personalized fitness coaching is provided through data-driven plans. | ||
| coachcare.com | 2013 | New York, United States | $60.2M | Remote monitoring platform for tracking patient activity | ||
| 8fit.com | 2014 | Beaverton, United States | $9.73M | Personalized workout and nutrition plans are delivered via mobile app. |
Detailed competitors of Fitocracy
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Fitocracy
The website of Fitocracy (fitocracy.com) receives about 2.6K visits a month.
- Monthly visits2.6K
▲ 4.4% vs previous month
Websites whose visitors overlap most with Fitocracy. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
fitnes-bg.com | fitnes-bg.com | 100% | – | ||
laurensfitness.com | laurensfitness.com | 94% | – | ||
fitstep.com | fitstep.com | 91% | #3,438,514 | – | |
startingstrength.wikia.com | startingstrength.wikia.com | 89% | – | ||
nerdfitness.com | nerdfitness.com | 87% | #95,148 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 20 similar websites and full traffic analytics for Fitocracy
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 20 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Fitness & Wellness Platforms
3 companies that operate in the same segment as Fitocracy (Fitness & Wellness Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Smart fitness equipment and streaming platforms are provided. | 2011 | New York, New York, United States | USD 995.53 M | USD 2.45 B | 2,894 | |
Fitness class memberships are offered across various gyms and studios. | 2013 | New York, New York, United States | USD 550 M | 969 | ||
Subscription-based social networking platform for runners and cyclists | 2009 | San Francisco, California, United States | USD 180 M | 999 |
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Frequently Asked Questions about Fitocracy
Fitocracy was founded in 2010 and raised its 1st funding round 1 year after it was founded.
Fitocracy is headquartered in New York, United States. It is registered at New York, New York, United States.
Fitocracy is a funded company, having raised a total of $250K across 2 funding rounds to date.
Fitocracy is a social gaming network service that focuses on healthcare, fitness tracking and expert coaching. It helps its users reach their fitness goals through gamified workout tracking, community support, professional coaching, assisting them across workouts, diet, motivation and more. The company recently announced that it had surpassed 1 million users. Fitocracy has also partnered with FocusMotion to develop a fitness tracking app for Pebble smartwatch users. Fitocracy was chosen as one of the top fitness apps for 2014 by Mens Health magazine.
Fitocracy offers Fitocracy App and Coaching Service.
Fitocracy has 1 investor. Key investors include 500 Global.