Flaviar

New York, United States Founded: 2012 • Age: 14 yrs
Alcoholic beverages are retailed via an online platform with subscriptions.

About Flaviar

Flaviar is a Retail company based in New York (United States) founded in 2012 by Grisa Soba. Alcoholic beverages are retailed via an online platform with subscriptions. Flaviar has raised $13.88 million across 5 funding rounds from investors including FundersClub, Speedinvest and FJ Labs. Flaviar has completed 4 acquisitions, including Barcart, Caskers and SpeakEasy. Its website flaviar.com draws about 281 thousand monthly visits. Its focus areas include Food and Agriculture Tech, Online Grocery, B2C Ecommerce and Beverages.

Company details

Flaviar was founded in 2012 and is headquartered in New York, United States. An online retail platform is operated in the alcoholic beverages sector, where a catalog of products including rum, whiskey, brandy, vodka, cognac, bourbon, scotch, and non-alcoholic spirits is maintained. A subscription service for curated selections is also provided to customers.

  • Headquarters New York, United States
  • Founders Grisa Soba
  • Sectors
    Retail
  • Website category Food and Drink · Beverages
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website flaviar.com
  • Social LinkedIn X Facebook Instagram YouTube
Operational Areas
Key Metrics
  • Total Equity Funding
    $13.88M (USD)

    in 5 rounds

  • Investors
  • Investments & Acquisitions
    Barcart

    & 3 more

Apps and channels of Flaviar

its YouTube channel How To Drink has 31.5K subscribers and 30 videos.

How To Drink
YouTube 31.5K subscribers 30 videos Science & Technology
Open channel

Videos from Flaviar

The most watched videos on Flaviar's YouTube channel, How To Drink (31.5K subscribers). Click a video to play it here.

Why your ice doesn't look like this: the science of crystal clear ice
466.4K views
5 whiskey drinks every adult should know by heart | How to Drink
389.8K views
The Soviet Union only had ONE cocktail bar, here's why | How to Drink
382.4K views
The worst drinks in America | How to Drink
277.2K views

More on How To Drink.

Funding Insights of Flaviar

Flaviar has successfully raised a total of $13.88M across 5 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $13.88M
  • Total Rounds 5
  • First Round $400,000

    (Jun 2013)

  • Investors Count 9

All 5 funding rounds of Flaviar with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2021Series A–W investments
–
Aug 2019$5.05MSeries A––
–
Jan 2018$8.31MSeries A––
–
Sep 2014$120,000Seed––
Jun 2013$400,000Seed––
Valuation history

9 investors in total: 6 institutional and 3 angel.

Investors in Flaviar

Flaviar has secured backing from 9 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include FundersClub, Speedinvest and FJ Labs.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
A private equity fund based in Montreal, Canada, is operated.
winvestments.caMontreal, Canada
Early-stage startups are accelerated via funding and educational programs.
ycombinator.comMountain View, United States
Seed-stage investments in startups are provided by Kima Ventures.
kimaventures.comParis, France
Venture capital firm focused on marketplaces, gaming, web3, fintech, and multiple sectors
2007fjlabs.comNew York, United States
Early-stage venture capital and startup acceleration are provided.
2011speedinvest.comVienna, Austria
Fundraising platform connects startups with investors for capital and support.
2012fundersclub.comSan Francisco, United States

Guimar Vaca Sittic

Angel investor and entrepreneur, co-founder of Quona Capital, focused on fintech.
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Fabrice Grinda

French entrepreneur, angel investor, co-founder of OLX, active in Indian startups
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Bobby Goodlatte

Angel investor, product designer, ex-Facebook, focused on Indian startups
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Investor details for Flaviar

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

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People of Flaviar

37 people are tracked at Flaviar (16 in leadership, 21 in team).

NameRoleGroup
Grisa Soba
Co-FounderLeadership
Allister Hamilton
Head Of Retail Partnerships - Wine And Spirits E-commerceLeadership
Jan Vranjek
VP, EuropeLeadership
Paolo Ghisolfi
VP Of FinanceLeadership
Frederic Lavoie
CFOLeadership
Riyam Arabo
Head Of Engineering, BarcartLeadership
Jugoslav Petkovic
Co-Founder & CEOLeadership
Uroš Ilovar
Head Of Customer CareLeadership
Petra Avčin
Director Of Talent CultureLeadership
Alexander Conison
Vice President MarketingLeadership
Sanzida Ali
Head Of Sourcing, Production , & DistributionLeadership
Aljoša Hecl
Operations And Business Development Director - EuropeLeadership
Sébastien Rezzonico
Director Of US OperationsLeadership
Kendall Fisher
Senior Partner Success ManagerLeadership
Adi Pal
CTOLeadership
Klemen Muhič
Head Of Customer CareLeadership
Luka Jošovc
Technology Lead - OperationsTeam
Marko Dragutinović
Senior Customer Support RepresentativeTeam
Connor Pelcher
Brand Partnerships ManagerTeam
Tina Žuber
Marketing Project ManagerTeam

17 more people are available in the full profile.

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Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

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Investments & Acquisitions by Flaviar

Flaviar has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Barcart, Caskers and SpeakEasy.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Solutions for alcoholic beverage retailers are provided by SpeakEasy.
speakeasyco.comSan Diego, United States2016Sep 2024β€’β€’β€’β€’
Merchants of wines and spirits are compared and located online.
wine-searcher.comAuckland, New Zealand1999Dec 2023β€’β€’β€’β€’
Software suites are developed for alcoholic beverage producers.
getbarcart.comNew York, United States2020Jun 2023β€’β€’β€’β€’
Online marketplace for alcoholic beverages
caskers.comNew York, United States2012Jan 2018β€’β€’β€’β€’
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Complete acquisition details for Flaviar

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of Flaviar

7 dated milestones of Flaviar across 12 years, from founding to its latest funding, stage changes and deals.

  1. Founded Flaviar is founded.
  2. Funding First funding round of $400K.
  3. Acquisition Acquires Caskers.
  4. Funding Latest funding round, Series A,.
  5. Acquisition Acquires Barcart.
  6. Acquisition Acquires Wine-Searcher.
  7. Acquisition Acquires SpeakEasy.

Web traffic of Flaviar

The website of Flaviar (flaviar.com) receives about 280.7K visits a month and ranks #96,792 among all websites worldwide, #2,948 in Beverages.

  • Monthly visits
    280.7K

    ▼ 38.9% vs previous month

  • Unique visitors
    231.9K

    per month

  • Global rank
    #96,792

    among all websites

  • Category rank
    #2,948

    Food and Drink · Beverages

Similar websites

Websites whose visitors overlap most with Flaviar. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
lawhiskeysociety.com
lawhiskeysociety.com
100%
#5,906,145–
thirstysouth.com
thirstysouth.com
91%
#6,432,179–
nestorliquor.com
nestorliquor.com
85%
#313,274–
caskers.com
84%
184.6K#191,444View details
tastingnotesnyc.com
tastingnotesnyc.com
83%
–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 40 similar websites and full traffic analytics for Flaviar

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
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Verified entity values are shown only after access is granted.

Top companies in Food & Grocery Retail

3 companies that operate in the same segment as Flaviar (Food & Grocery Retail) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Food and grocery deliveries are facilitated through an app-based platform.
2013San Francisco, California, United StatesUSD 2.5 BUSD 10.72 B80,579
Organic groceries are offered through an online membership platform.
2013Los Angeles, California, United StatesUSD 332.18 M
Online marketplace platform offering multi-category grocery products
2012San Francisco, California, United StatesUSD 2.93 BUSD 3.74 B25,408
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Related news about Flaviar

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Complete news archive for Flaviar

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Frequently Asked Questions about Flaviar

Flaviar was founded in 2012 and raised its 1st funding round 1 year after it was founded.

Flaviar is headquartered in New York, United States. It is registered at New York, New York, United States.

Flaviar is a funded company, having raised a total of $13.88M across 5 funding rounds to date. The company's 1st funding round was a Seed of $400K, raised on Jun 2013.

Flaviar was founded in 2012 and is headquartered in New York, United States. An online retail platform is operated in the alcoholic beverages sector, where a catalog of products including rum, whiskey, brandy, vodka, cognac, bourbon, scotch, and non-alcoholic spirits is maintained. A subscription service for curated selections is also provided to customers.

Flaviar has made 4 acquisitions, including Barcart, Caskers, and SpeakEasy.

Flaviar has 9 investors. Key investors include FundersClub, Speedinvest, FJ Labs, W Investments, and Y Combinator.

The website of Flaviar receives about 281 thousand visits a month and ranks #96,792 among all websites worldwide.

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