FMG Suite

San Diego, United States Founded: 2011 • Age: 15 yrs Acquired By GTCR
An omnichannel marketing platform is offered for financial advisors.

About FMG Suite

FMG Suite is a Financial Services company based in San Diego (United States) founded in 2011, and was acquired by GTCR in August 2025. An omnichannel marketing platform is offered for financial advisors. It operates in the Financial Services and Technology sectors. FMG Suite has completed 4 acquisitions, including MarketingPro, MyRepChat and Platinum Advisor Strategies. Its website fmgsuite.com draws about 182 thousand monthly visits. FMG Suite offers products and services including Market My Business, Modernize My Website, and Text Compliantly. Its focus areas include Enterprise Applications, MarketingTech, Industry Specific Marketing and Banking. Its legal entity is FMG Suite, LLC. Its competitors include Hearsay Systems, Cardlytics and Ondot Systems; 3 of its 3 listed competitors have raised funding.

Company details

FMG Suite was founded in 2011 in San Diego, United States. An omnichannel marketing platform is provided to the financial industry, where websites are created by advisors and automated campaigns are executed. Services encompass email marketing, social media management, content marketing, and content creation. Client communication is supported via automated email and social media efforts, with operations centered in the U.S. financial sector.

  • Headquarters San Diego, United States
  • Stage Acquired
  • Sectors
    Financial Services
    Technology
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website fmgsuite.com
  • Social LinkedIn X Facebook YouTube
  • Acquired by Aurora Capital Group (May 2020)
  • Legal Name Fmg Suite, Llc
Key Metrics

Products & Services of FMG Suite

FMG Suite offers a comprehensive portfolio of products and services, including Market My Business, Modernize My Website, and Text Compliantly.

Market My Business
Marketing Platform

Platform for managing emails, social media, and events.

Modernize My Website
Website Tools

Tools to build and optimize professional websites.

Text Compliantly
Texting Solution

Compliant texting for secure client interactions.

Apps and channels of FMG Suite

FMG Suite publishes 2 mobile apps with over 1K+ downloads.

FMG - Expert Advisor Marketing
Google Play Business Everyone Free
Developer: FMG Suite
View on Google Play
FMG - Expert Advisor Marketing
App Store Business 4+
Developer: fmg Suite, LLC.
View on App Store

Funding Insights of FMG Suite

  • Total Rounds 1
  • Last Round Debt – Conventional β€” $15M
  • First Round $15M

    (May 2018)

  • Investors Count 1

All 1 funding rounds of FMG Suite with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
May 2018$15MDebt – Conventional––
Valuation history

3 investors in total: 3 institutional.

Investors in FMG Suite

FMG Suite has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Saratoga Investment, GTCR Chicago Private Equity Firm and Aurora Capital Group.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Private equity investment firm investing in the US
2004saratogainvestmentcorp.comNew York, United States
Private equity investments and firm management in Chicago.
gtcr.com
Private equity investment firm focused on multiple sectors
auroracap.comLos Angeles, United States
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Investor details for FMG Suite

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of FMG Suite

80 people are tracked at FMG Suite (30 in leadership, 50 in team).

NameRoleGroup
Liz Norman
VP, PeopleLeadership
Lori Zinaich
Vp, Large Enterprise Demand GenerationLeadership
Richard Hwang
VP, Enterprise Sales & StrategyLeadership
Scott White
President, CEO & Executive Board MemberLeadership
Nate Alvar
VP, Product EngineeringLeadership
Susan Theder
Chief Marketing & Experience OfficerLeadership
Jared Card
COOLeadership
Dave Christensen
Chief Product & Technology OfficerLeadership
Chris Aitkens
Chief Sales OfficerLeadership
Brandon Brown
VP, Creative & Product ExperienceLeadership
Lucy Borne
VP, Implementation & Enterprise SuccessLeadership
Dave Morton
VP, Insurance SalesLeadership
Chris Paley
VP, SalesLeadership
Mike Woods
Vp, Content & OperationsLeadership
Raudel Enrique
Design DirectorLeadership
Bryan Eshelbrenner
VP Enterprise Product DeliveryLeadership
Scott Josephson
Director Of Product EngineeringLeadership
Elise L.
Director Of Product And Enterprise MarketingLeadership
Josh Gonzales
SR Director Of Customer SupportLeadership
Amy Galli
Vice President Product MarketingLeadership

60 more people are available in the full profile.

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Complete people profiles for FMG Suite

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Investments & Acquisitions by FMG Suite

FMG Suite has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include MarketingPro, MyRepChat and Platinum Advisor Strategies.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Cloud-based platform enables compliant messaging for financial advisors.
myrepchat.comMedina, United States2017Sep 2023β€’β€’β€’β€’
Providing digital marketing solutions to financial advisors
twentyoverten.comState College, United States2011Dec 2020β€’β€’β€’β€’
Marketing tools and content are provided for financial professionals.
marketing.proSan Diego, United States2005Sep 2018β€’β€’β€’β€’
Services for financial advisors are provided by Platinum Advisor Strategies.
platinumstrategies.comSummerfield, United States2009Jul 2018β€’β€’β€’β€’
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Complete acquisition details for FMG Suite

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of FMG Suite

8 dated milestones of FMG Suite across 14 years, from founding to its latest funding, stage changes and deals.

  1. Founded FMG Suite is founded.
  2. Funding First funding round of $15.0M.
  3. Acquisition Acquires Platinum Advisor Strategies.
  4. Acquisition Acquires MarketingPro.
  5. Exit Acquired by Aurora Capital Group.
  6. Acquisition Acquires Twenty Over Ten.
  7. Acquisition Acquires MyRepChat.
  8. Exit Acquired by GTCR.

Competitors of FMG Suite

FMG Suite has 3 listed competitors in our database, 3 of them funded. They include Hearsay Systems, Cardlytics and Ondot Systems.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
hearsaysystems.com2009San Francisco, United States$81M168
Marketing analytics platform is utilized for financial services customer engagement.
cardlytics.com2008Atlanta, United States$178M389
Card-linked marketing solutions are provided to banks and financial institutions.
ondotsystems.com2011Santa Clara, United States$51.1M128
Card-linked marketing solutions are offered to banks and financial institutions.
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Detailed competitors of FMG Suite

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of FMG Suite

The website of FMG Suite (fmgsuite.com) receives about 181.8K visits a month.

  • Monthly visits
    181.8K

    ▲ 7.9% vs previous month

Similar websites

Websites whose visitors overlap most with FMG Suite. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
leadingresponse.com
100%
11.2K#2,112,924View details
wealthscape.com
wealthscape.com
99%
#195,690–
fmgwebsites.com
fmgwebsites.com
97%
#897,929–
mintcopywritingstudios.com
93%
#1,216,948View details
capitalgroup.com
77%
#14,092View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 33 similar websites and full traffic analytics for FMG Suite

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 33 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Banking & FinTech Platforms

3 companies that operate in the same segment as FMG Suite (Banking & FinTech Platforms) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Online business banking and financial workflow tools are provided.
2010San Francisco, California, United StatesUSD 546 MUSD 2.71 M1,807
Digital banking services are offered to individuals via mobile apps.
2012San Francisco, California, United StatesUSD 3.15 BUSD 1.96 B2,516
Digital sustainable banking services are offered to consumers.
2013Los Angeles, California, United StatesUSD 865 M237
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Related news about Fmg Suite

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Complete news archive for FMG Suite

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  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about FMG Suite

FMG Suite was founded in 2011 and raised its 1st funding round 7 years after it was founded.

FMG Suite is headquartered in San Diego, United States. It is registered at San Diego, California, United States.

FMG Suite was founded in 2011 in San Diego, United States. An omnichannel marketing platform is provided to the financial industry, where websites are created by advisors and automated campaigns are executed. Services encompass email marketing, social media management, content marketing, and content creation. Client communication is supported via automated email and social media efforts, with operations centered in the U.S. financial sector.

FMG Suite's top competitors include Cardlytics, Hearsay Systems and Ondot Systems.

FMG Suite offers Market My Business, Modernize My Website, and Text Compliantly.

FMG Suite has made 4 acquisitions, including MarketingPro, MyRepChat, and Platinum Advisor Strategies.

FMG Suite has 3 investors. Key investors include Saratoga Investment, GTCR Chicago Private Equity Firm, and Aurora Capital Group.

FMG Suite operates through Fmg Suite, Llc.

Yes. FMG Suite was acquired by Aurora Capital Group in May 2020.

Yes. FMG Suite publishes FMG - Expert Advisor Marketing and 1 more app, with over 1,000 downloads.

The website of FMG Suite receives about 182 thousand visits a month.

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