FOUNDRY

Austin, United States Founded: 2021 • Age: 5 yrs
Digital-first brands are acquired and optimized by the platform.
Annual revenue - Latest available
Total funding - 1 rounds
Employees - Tracked headcount
Investors 2 Known backers
Products 2 Services tracked
Competitors 10 Brand Intelligence

About FOUNDRY

FOUNDRY is a company based in Austin (United States) founded in 2021. FOUNDRY has completed 2 acquisitions, including Blu Atlas and Supply. FOUNDRY offers products and services including Brand Investment Services and Operational Expertise. FOUNDRY operates in a competitive market with competitors including TechStyle, THG, Merama, Mensa Brands and GOAT Brand Labs, among others.

  • Headquarter Austin, United States
  • Sectors
    Business Services
    Technology Retail
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
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Operational Areas
Business Services → Customer Experience & Marketing Services Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Retail → E-Commerce Technology & Services Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Latest Funding Round
    $100 M (USD), Debt – Conventional

    Jul 12, 2021

  • Investors
  • Employee Count
    Not available
  • Investments & Acquisitions
    Blu Atlas

    & 1 more

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Products & Services of FOUNDRY

FOUNDRY offers a comprehensive portfolio of products and services, including Brand Investment Services and Operational Expertise.

Product name locked
Category locked
Primary

Services for investing in and scaling consumer brands.

Product name locked
Category locked
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Support for building durable businesses through team collaboration.

People of FOUNDRY

Headcount 50-200
Employee Profiles 5
Board Members and Advisors 1
Employee Profiles
People
Matt Rhodes
Chief Development Officer & Co-Founder
People
Angelo Nikko Africa
Amazon Brand Specialist
People
Betty M.
Marketplace Brand Specialist
People
Joong Kwun
Shopify Dev

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Board Members and Advisors
people
Steve Stagner
Executive Chairman

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Funding Insights of FOUNDRY

Investors in FOUNDRY

FOUNDRY has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include LightBay Capital and Monogram Capital Partners.

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Venture Fund
Investor Description Founded Year Domain Location
LightBay Capital is engaged in private equity investments for growth.
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PE firm invests in the US
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Investor details for FOUNDRY

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  • Investor locations
  • Funding rounds
  • Participation history

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Investments & Acquisitions by FOUNDRY

FOUNDRY has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Blu Atlas and Supply.

Investments
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Investment portfolio details for FOUNDRY

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  • Transaction dates
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Acquisitions
Company Name Description Domain Location Founded Year Amount
Grooming products for men are provided by an internet-first brand.
Locked Locked 2022 Locked
Organic men's grooming products are provided via an internet-first brand.
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Complete acquisition details for FOUNDRY

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  • Acquired stakes
  • Disclosed values
  • Domains and locations

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Financial Statements - FOUNDRY

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Detailed financials for FOUNDRY

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  • Profit trends
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Foundry Comparisons

FOUNDRY Primary company
Description
Digital-first brands are acquired and optimized by the platf...
Location
Austin, United States
Founded Year
2021
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for FOUNDRY

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Competitors of FOUNDRY

FOUNDRY operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as TechStyle, THG, Merama, Mensa Brands and GOAT Brand Labs, among others.

Company Name Domain Founded year HQ Location Description
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Membership commerce solutions for fashion businesses are provided.
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Digital consumer brands are acquired and enabled by technology platform.
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Platform acquiring eCommerce businesses
Locked Locked Locked
Crafts global health and wellness brands for digital platforms.
Locked Locked Locked
Investment and scaling of D2C lifestyle brands are facilitated.
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Direct-to-consumer brands are built and scaled through a technology platform.
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Detailed competitors of FOUNDRY

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Latest news on Foundry

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Complete news archive for FOUNDRY

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Frequently Asked Questions about FOUNDRY

FOUNDRY was founded in 2021.

FOUNDRY is headquartered in Austin, United States. It is registered at Austin, Texas, United States.

Helen Vaid is the current CEO of FOUNDRY.

FOUNDRY was established in 2021 in Austin, United States, as a platform for acquiring digital-first brands. Focus is placed on sectors including pet, home and kitchen, beauty and personal care, fitness, sports, and outdoor. Investments are directed toward optimizing digital sales, supply chain management, merchandising, and related operations to support brand growth in e-commerce environments.

FOUNDRY's top competitors include Mensa Brands, THG and TechStyle.

FOUNDRY offers Brand Investment Services and Operational Expertise.

FOUNDRY has made 2 acquisitions, including Blu Atlas, and Supply.

FOUNDRY has 2 investors. Key investors include LightBay Capital, and Monogram Capital Partners.

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