About Supply
Supply is a company based in Fort Worth (United States) founded in 2015 by Jennifer Coddou and Patrick Coddou was acquired by FOUNDRY in September 2022. It operates as a Direct-to-Consumer (D2C). Supply offers products and services including Single Edge Max, Supply Trimmer, and Healing Post Shave. Supply operates in a competitive market with competitors including Oars + Alps, Huron, Dr. Elsa Jungman, Ombre Men and Hardworking Gentlemen, among others.
Products & Services of Supply
Supply offers a comprehensive portfolio of products and services, including Single Edge Max, Supply Trimmer, and Healing Post Shave.
Precision-engineered razor for close, smooth, irritation-free shaving experience.
Waterproof trimmer for versatile styling with adjustable guard settings.
Post-shave product designed to soothe and heal skin irritation.
Investors in Supply
Supply has secured backing from 1 investor. Prominent investors backing the company include FOUNDRY.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Digital-first brands are acquired and optimized by the platform. | 2021 | foundrybrands.com | Austin, United States |
Investor details for Supply
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People of Supply
3 people are tracked at Supply (3 in leadership).
| Name | Role | Group |
|---|---|---|
Jennifer Coddou | Co-Founder | Leadership |
Patrick Coddou | Co-Founder | Leadership |
Thomas Maghanga | Chief Optimization Officer | Leadership |
Complete people profiles for Supply
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Timeline of Supply
2 dated milestones of Supply across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Supply is founded.
- Exit Acquired by FOUNDRY.
Competitors of Supply
Supply operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Oars + Alps, Huron, Dr. Elsa Jungman, Ombre Men and Hardworking Gentlemen, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| oarsandalps.com | 2016 | Chicago, United States | $11.75M | – | Internet first brand offering beauty care products for men | |
| usehuron.com | 2019 | New York, United States | $1M | – | Men's personal care products are offered by Huron. | |
| dr-ej.com | 2018 | San Francisco, United States | – | – | Cosmetic skin care products are manufactured by Dr. Elsa Jungman. | |
| ombremen.com | 2021 | Dallas, United States | – | – | Operates a direct-to-consumer brand offering organic grooming products for men. | |
| hardworkinggentlemen.com | 2017 | San Marcos, United States | – | – | Natural men's grooming products are offered by an internet-first brand. | |
| groomie.club | 2021 | San Diego, United States | $2M | – | A direct-to-consumer brand offering multi-category organic men's grooming products. | |
| lumbazzi.com | 2021 | United States | – | – | Offers men's grooming essentials including lip balm, soap bars, and beard care products. | |
| guylively.com | 2021 | Minneapolis, United States | – | – | Offers natural bar soaps, shaving products, and skincare for men. |
Detailed competitors of Supply
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- Full competitor set
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Web traffic of Supply
The website of Supply (supply.co) receives about 157.4K visits a month and ranks #198,704 among all websites worldwide, #10,490 in Beauty and Cosmetics.
- Monthly visits157.4K
▼ 32% vs previous month
- Unique visitors97.2K
per month
- Global rank#198,704
among all websites
- Category rank#10,490
Lifestyle · Beauty and Cosmetics
- Bounce rate46%
- Pages per visit2.4
- Average visit1 min 04 sec
- DevicesDesktop 30% · Mobile 70%
Websites whose visitors overlap most with Supply. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
sharpologist.com | sharpologist.com | 100% | – | #376,283 | – |
eneomey.com | eneomey.com | 94% | – | #1,316,363 | – |
| hensonshaving.com | 92% | – | #126,923 | View details | |
| onebladeshave.com | 92% | – | #673,202 | View details | |
| gillettevenus.com | 91% | 64.7K | #588,546 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Supply
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- 40 similar websites
- Audience overlap
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Latest news on Supply
Complete news archive for Supply
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Similar companies to Supply
10 companies that operate in the same segment as Supply (Beauty & Skin Care Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cosmetics, skincare, haircare, and wellness products are retailed online. | 2012 | Mumbai, Maharashtra, India | USD 103.18 M | USD 1.07 B | 10,990 | |
Beauty and cosmetic products are retailed through an online platform. | 2011 | Mumbai, Maharashtra, India | USD 559.95 M | – | – | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Hair coloring kits are provided via an internet-first brand. | 2013 | San Francisco, California, United States | USD 248.9 M | – | 247 | |
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 | |
Online brand offering multi-category natural skin care and makeup products | 2016 | Gurugram, Haryana, India | USD 141.36 M | USD 182.2 M | 864 | |
Multi-category organic grooming products for men are offered online. | 2015 | Gurugram, Haryana, India | USD 10.98 M | USD 13.91 M | 264 |
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Frequently Asked Questions about Supply
Supply was founded in 2015.
Supply is headquartered in Fort Worth, United States. It is registered at Fort Worth, Texas, United States.
Supply is engaged in providing high-performance grooming products focused on personal care. Solutions are developed for shaving, trimming, and skincare needs. The company caters to the consumer goods sector, emphasizing quality tools like single-blade razors and trimmers. Products are designed to eliminate irritation and ensure smooth results. A lifetime warranty and customer satisfaction guarantee are maintained for reliability.
Supply's top competitors include Oars + Alps, Huron and Hardworking Gentlemen.
Supply offers Single Edge Max, Supply Trimmer, and Healing Post Shave.
Supply has 1 investor. Key investors include FOUNDRY.
Yes. Supply was acquired by FOUNDRY in September 2022.
The website of Supply receives about 157 thousand visits a month and ranks #198,704 among all websites worldwide.