About GAN
GAN is a publicly listed company based in London (United Kingdom) founded in 1995, and was acquired by SEGA SAMMY HOLDINGS in November 2023. Turnkey solutions for online casino and sports wagering are provided. GAN has completed 2 acquisitions, including Coolbet and Silverback Gaming. GAN offers products and services including GameSTACKâ„¢, Sportsbook, iSIGHTâ„¢, and iBRIDGE FRAMEWORKâ„¢. Its focus areas include Media & Entertainment, Gambling Tech, Gambling IT and Online. Its legal entity is GAN (UK) LIMITED. Its competitors include Playtech and EveryMatrix; 1 of its 2 listed competitors has raised funding.
Company details
Founded in 1995 and based in London, United Kingdom, GAN operates in the online gaming sector. Turnkey solutions for casino and sports wagering are delivered through a portfolio that includes Simulated Gaming for social casino experiences, Real Money Gaming for operational portals, and Gamestack as a backend integration platform for content, verification, and payments. Game publishing, distribution, and marketing services are also extended to partners.
- Headquarters London, United Kingdom
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website gan.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by SEGA SAMMY HOLDINGS (Nov 2023)
- Legal Name Gan (Uk) Limited
- Date of Incorporation 25 Nov, 1999
- Jurisdiction LONDON, ENGLAND
- Latest Funding Round$823K (USD), Post-IPO
Oct 2020
- InvestorsSEGA SAMMY HOLDINGS
& 2 more
- Investments & AcquisitionsCoolbet
& 1 more
- Acquired bySEGA SAMMY HOLDINGS
(Nov 2023)
Products & Services of GAN
GAN offers a comprehensive portfolio of products and services, including GameSTACK™, Sportsbook, iSIGHT™, and iBRIDGE FRAMEWORK™.
Turn-key platform for real-money and social casinos.
B2B engine delivering betlines and sports betting services.
Provides 360° view for player analytics and marketing.
Automates marketing processes across online and offline.
Apps and channels of GAN
its YouTube channel GAN has 173 subscribers and 14 videos.
Videos from GAN
The most watched videos on GAN's YouTube channel, GAN (173 subscribers). Click a video to play it here.
More on GAN.
Funding Insights of GAN
- Total Rounds 4
- Last Round Post-IPO — $823,000
- First Round $4.38M
(Mar 2016)
- Investors Count 2
All 4 funding rounds of GAN with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2020 | $823,000 | Post-IPO | – | – | |
| May 2018 | $10.1M | Post-IPO | – | – | – |
| Aug 2016 | $1.7M | Post-IPO | – | – | |
| Mar 2016 | $4.38M | Post-IPO | – | – | – |
3 investors in total: 3 institutional.
Investors in GAN
GAN has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include SEGA SAMMY HOLDINGS, Davenport & Co and IIU.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| iiu.ie | ||||
Davenport & Co. is engaged in providing financial planning and wealth management services. | 1863 | investdavenport.com | Richmond, United States | |
Provider of services to comics gaming | 2004 | segasammy.co.jp | Shinagawa, Japan |
Investor details for GAN
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of GAN
69 people are tracked at GAN (19 in leadership, 3 in board & advisors, 47 in team).
| Name | Role | Group |
|---|---|---|
Betty Wong | Chief People Officer | Leadership |
Indrek Hiie | Vice President Of Technology | Leadership |
Vasilis Zanias | Senior Director, Technology - UK | Leadership |
Andy Hopwood | Sr. Delivery Director | Leadership |
David Amato | Senior Content Product Director | Leadership |
Paolo Traina | Senior Director, Account Management | Leadership |
Charles O. | Vice President, Global Information Security (ciso) | Leadership |
Kamran Charles Kamjou | Senior Vice President, Corporate Development And Fp&a | Leadership |
Brian Chang | Chief Financial Officer | Leadership |
Jan Roos | Chief Technical Officer | Leadership |
Kevin Tenney | Senior Director, Retail Operations | Leadership |
David Stoykov | Head Of Quality Assurance And Automation | Leadership |
Ivaylo Tsonev | Senior Director Of Technology BG | Leadership |
Colleen Kunz | Director Of SIM Product | Leadership |
Tim Rushton Cissp | Director, Enterprise Security | Leadership |
Ton van Kleef | Vice President Marketing | Leadership |
Trevor Allison | Director, Sportsbook & Partner Marketing | Leadership |
Jateen Bhatt | Sr. Director, Corporate Finance | Leadership |
Endre Nesset | President, B2C | Leadership |
Michael Smurfit Jr. | Director | Board & advisors |
49 more people are available in the full profile.
Complete people profiles for GAN
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
IPO & Listings of GAN
GAN is a publicly listed company on the LSE with ticker symbol GAW in UK, operating in the Consumer durables sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date05 May 2020
- Listed onNASDAQ: GAN
- Listed entityGames Workshop Group PLC
- Exchange sectorConsumer durables
Investments & Acquisitions by GAN
GAN has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Coolbet and Silverback Gaming.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Casino games software is supplied to online casinos. | silverbackgaming.com | Sofia, Bulgaria | 2019 | Dec 2021 | •••• | |
Multi-category online gambling games are provided by Coolbet. | coolbet.com | Tallinn, Estonia | 2016 | Nov 2020 | •••• |
Complete acquisition details for GAN
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of GAN
7 dated milestones of GAN across 28 years, from founding to its latest funding, stage changes and deals.
- Founded GAN is founded.
- Funding First funding round of $4.4M.
- IPO Lists on the stock exchange (IPO).
- Funding Latest funding round, Post-IPO, of $823K.
- Acquisition Acquires Coolbet.
- Acquisition Acquires Silverback Gaming.
- Exit Acquired by SEGA SAMMY HOLDINGS.
Competitors of GAN
GAN has 2 listed competitors in our database, 1 of them funded. They include Playtech and EveryMatrix.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| playtech.com | 1999 | Douglas, United Kingdom | 512 | SaaS-driven tech solutions for gambling operators are delivered. | ||
| everymatrix.com | 2008 | London, United Kingdom | $4.7M | 22 | Tech-enabled gaming solutions are supplied to gambling operators worldwide. |
Detailed competitors of GAN
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of GAN
The website of GAN (gan.com) receives about 5.6K visits a month.
- Monthly visits5.6K
▲ 223.7% vs previous month
Websites whose visitors overlap most with GAN. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| playmichigan.com | 100% | #952,530 | View details | ||
icasino.com | icasino.com | 97% | #2,029,741 | – |
Top companies in Gambling & Entertainment Platforms
3 companies that operate in the same segment as GAN (Gambling & Entertainment Platforms) in United Kingdom, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category online gambling is facilitated via an app-based platform. | 1934 | London, England, United Kingdom | USD 1.71 B | 10,239 | ||
Online platform for betting on multiple sports is provided. | 2001 | Stoke On Trent, England, United Kingdom | ||||
Casual mobile games are developed and published by SciPlay. | 2007 | London, England, United Kingdom |
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Related news about Gan
Complete news archive for GAN
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about GAN
GAN was founded in 1995 and raised its 1st funding round 21 years after it was founded.
GAN is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Founded in 1995 and based in London, United Kingdom, GAN operates in the online gaming sector. Turnkey solutions for casino and sports wagering are delivered through a portfolio that includes Simulated Gaming for social casino experiences, Real Money Gaming for operational portals, and Gamestack as a backend integration platform for content, verification, and payments. Game publishing, distribution, and marketing services are also extended to partners.
GAN's top competitors include Playtech and EveryMatrix.
GAN offers GameSTACKâ„¢, Sportsbook, iSIGHTâ„¢, and iBRIDGE FRAMEWORKâ„¢.
Yes, GAN is publicly traded on LSE under the ticker symbol GAW.
GAN has made 2 acquisitions, including Coolbet, and Silverback Gaming.
GAN has 3 investors. Key investors include SEGA SAMMY HOLDINGS, Davenport & Co, and IIU.
GAN operates through Gan (Uk) Limited.
Yes. GAN was acquired by SEGA SAMMY HOLDINGS in November 2023.

