About Gatsby
Gatsby is a company based in New York (United States) founded in 2017 was acquired by eToro in August 2022. Gatsby has raised $12.19 million across 4 funding rounds from investors including eToro, Barclays and Seedinvest. Gatsby operates in a competitive market with competitors including Public, Tiger Brokers, TD Ameritrade, Interactive Brokers and Avenue, among others.
- Headquarter New York, United States
- SectorsTechnology
- Emailβ’β’β’β’β’β’β’β’
- Website trygatsby.com
- Social LinkedIn X Facebook
- Acquired by eToro (Aug 2022)
Funding Insights of Gatsby
Gatsby has successfully raised a total of $12.19M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $10 million completed in March 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $12.19M
- Total Rounds 4
- Last Round Series A β $10M
- First Round $120,000
(Feb 2018)
- Investors Count 9
All 4 funding rounds of Gatsby with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2021 | $10M | Series A | β | Techstars, Beta Bridge Capital | |
| Apr 2020 | $570,006 | Seed | β | SWS Venture Capital | |
| Aug 2019 | $1.5M | Seed | β | SWS Venture Capital, IrishAngels | β |
| Feb 2018 | $120,000 | Seed | β | Techstars | β |
10 investors in total: 10 institutional.
Investors in Gatsby
Gatsby has secured backing from 10 investors, including venture fund and institutional investors. Prominent investors backing the company include eToro, Barclays and Seedinvest.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Startups are accelerated globally without sector restrictions through structured programs. | 2006 | techstars.com | New York, United States | |
Early-stage tech-focused venture capital firm investing primarily in the US | – | b2cap.com | Princeton, United States | |
Early and growth-stage tech startups are funded by Rosecliff Ventures. | – | rosecliff.com | New York, United States | |
VC firm investing in all stages of startups | – | swsventurecap.com | Los Angeles, United States | |
Angel investments are made in Cloud, SaaS, and manufacturing sectors. | 2012 | irishangels.com | Chicago, United States | |
Startups are accelerated and invested in across multiple tech sectors. | 2006 | plugandplaytechcenter.com | Sunnyvale, United States | |
Provider of clearing, settlement, and trading process services for investors and private firms | 2000 | clearlist.com | New York, United States | |
Startups are connected to investors via equity and revenue-based crowdfunding. | 2012 | seedinvest.com | New York, United States | |
Diversified financial services are provided across global markets. | 1690 | home.barclays | London, United Kingdom | |
Online social trading platform for cryptocurrency, stocks, ETFs, and CFDs | 2007 | etoro.com | Tel Aviv, Israel |
Investor details for Gatsby
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Gatsby
438 people are tracked at Gatsby (88 in leadership, 6 in board & advisors, 344 in team).
| Name | Role | Group |
|---|---|---|
Ronen Assia | Founder & Executive Director | Leadership |
Robert Francis | Managing Director (Australia Region) | Leadership |
Yoni Assia | Founder & CEO | Leadership |
Avi Sela | COO | Leadership |
Stephanie Wilks-Wiffen | Head of Marketing (UK) | Leadership |
Tuval Chomut | Chief Solutions Officer | Leadership |
Moti Goldklang | CTO | Leadership |
Panayiotis Panayides | Global Operations Senior Director | Leadership |
Alec Glocer | Director Of Production Operations | Leadership |
Yorai Ben Haim | Director Of Business Operations Technology | Leadership |
Israel Kalush | VP, Engineering | Leadership |
James Kassam | Head Of Marketing - Etoro Money | Leadership |
Hedva Ber | Global COO & Deputy CEO | Leadership |
Dikla David | Director Of Middle Office | Leadership |
Sivan Alon | Global Talent Acquisition Partner | Leadership |
Igor Markov | Senior Director Of R&d, Product-led Growth And Experience | Leadership |
Hadas Yonas | Director of Compliance Policy | Leadership |
Hernan Kaufmann | Director of Trading | Leadership |
Erin Baskett | Chief Compliance Officer | Leadership |
Raz Dahan | Director Of M&a | Leadership |
418 more people are available in the full profile.
Complete people profiles for Gatsby
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Gatsby
4 dated milestones of Gatsby across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Gatsby is founded.
- Funding First funding round of $120K.
- Funding Latest funding round, Series A, of $10.0M.
- Exit Acquired by eToro.
Competitors of Gatsby
Gatsby operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Public, Tiger Brokers, TD Ameritrade, Interactive Brokers and Avenue, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| public.com | 2019 | New York, United States | $420.58M | – | Multi-asset investments are facilitated for individual users through a platform. | |
| itiger.com | 2014 | Beijing, China | $138.6M | 1,000 | Online trading of stocks, securities, and options is enabled. | |
| tdameritrade.com | 1994 | Omaha, United States | – | – | Online trading in stocks, forex, futures, and ETFs is facilitated. | |
| interactivebrokers.com | 1977 | Greenwich, United States | – | 2,932 | Provider of online brokerage services and trading platforms | |
| avenue-inc.com | 2002 | Chicago, United States | – | – | Branding, employee engagement, and marketing services are provided by Avenue. | |
| tastytrade.com | 2011 | Chicago, United States | $60.4M | 156 | Online platform publishing content focusing on investment | |
| lightspeed.com | 2006 | New York, United States | $11.6M | – | Online platform for stocks and options trading is offered. | |
| us.etrade.com | 1982 | Jersey, United States | – | 4,092 | Investment opportunities in financial assets are provided via online brokerage. | |
| hapi.trade | 2020 | Delaware, United States | $1.73M | – | Stocks and ETFs are facilitated for online trading by Hapi. |
Detailed competitors of Gatsby
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Latest news on Gatsby
Complete news archive for Gatsby
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Gatsby
10 companies that operate in the same segment as Gatsby (Investment & Financial Technology), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Commission-free trading and investment services are provided by Robinhood. | 2013 | Menlo Park, California, United States | USD 5.73 B | USD 2.98 B | 2,300 | |
Online exchange platform for cryptocurrency | 2017 | Ta Xbiex, Malta | USD 2.02 B | – | – | |
Online social trading platform for cryptocurrency, stocks, ETFs, and CFDs | 2007 | Tel Aviv, Israel | USD 422.94 M | USD 925.73 M | – | |
Financial data and investment advisory tools are offered online. | 1984 | Chicago, Illinois, United States | USD 91 M | USD 351.25 K | 6 | |
App-based brokerage stock trading platform | 1996 | Mumbai, Maharashtra, India | USD 38.41 M | USD 548.9 M | 3,830 | |
App-based platform for spare change investment | 2012 | Irvine, California, United States | USD 587.84 M | – | – | |
Smart investment portfolios are offered via an online platform. | 2015 | Bengaluru, Karnataka, India | USD 121.05 M | USD 635.51 K | 231 | |
App-based automated investment and retirement planning platform | 2010 | New York, New York, United States | USD 335 M | – | – | |
Money Forward is engaged in providing financial technology solutions. | 2012 | Minato, Tokyo, Japan | USD 42.9 M | USD 322.51 M | 2,600 | |
Wealth management solutions are delivered for investment advisors. | 2009 | Mountain View, California, United States | USD 759.1 M | – | – |
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Frequently Asked Questions about Gatsby
Gatsby was founded in 2017 and raised its 1st funding round 1 year after it was founded.
Gatsby is headquartered in New York, United States. It is registered at New York, New York, United States.
Gatsby is a funded company, having raised a total of $12.19M across 4 funding rounds to date. The company's 1st funding round was a Seed of $120K, raised on Feb 2018.
Gatsby was founded in 2017 in New York, United States, within the fintech sector. An app-based platform is operated to support stock and options trading for investors. Trades involving companies and exchange-traded funds are facilitated, either for or against positions. Social trading features, along with news and corporate reports, are integrated. Availability is provided on iOS and Android devices.
Gatsby's top competitors include Public, Tastytrade and Tiger Brokers.
Gatsby has 10 investors. Key investors include eToro, Barclays, Seedinvest, Plug and Play Tech Center, and Techstars.
Yes. Gatsby was acquired by eToro in August 2022.

