About Genesis Direct
Genesis Direct is a Business Services company based in Tampa (United States) founded in 1995, and was acquired by Amsive in March 2022. Direct marketing, advertising, and creative services are provided. Genesis Direct has completed 1 acquisition, including Carol Wright Gifts. Genesis Direct offers products and services including Audience Science, Digital Media, Direct Mail, Creative Services, and Data Intelligence. Its focus areas include Marketing Services and Full Service Marketing Agency. Its competitors include Townsquare Media, Advantage Solutions and Prophet; 2 of its 3 listed competitors have raised funding.
Company details
Genesis Direct was established in 1995 and is headquartered in Tampa, United States. Operations focus on the marketing and advertising sector, where direct marketing strategies, advertising campaigns, and creative services are delivered to clients. Services encompass targeted outreach, promotional materials development, and innovative content creation, supporting various business needs across domestic markets. The company maintains a presence through its domain, genesisdirect.com, facilitating client engagements.
- Headquarters Tampa, United States
- Stage Acquired
- SectorsBusiness Services
- Website genesisdirect.com
- Social LinkedIn
- Acquired by Amsive (Mar 2022)
- Investors
- Investments & Acquisitions
- Acquired byAmsive
(Mar 2022)
Products & Services of Genesis Direct
Genesis Direct offers a comprehensive portfolio of products and services, including Audience Science, Digital Media, Direct Mail, Creative Services, and Data Intelligence.
Data-driven approach for audience identification and engagement
Execution of paid search and programmatic campaigns
Personalized strategies for targeted customer responses
Dynamic storytelling to inspire audience action
Tools for marketing measurement and optimization
Investors in Genesis Direct
Genesis Direct has secured backing from 1 investor. Prominent investors backing the company include Amsive.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Website development, digital marketing, SMM, and SEO services are provided. | 2016 | amsive.com | Bolingbrook, United States |
Investor details for Genesis Direct
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Genesis Direct
Genesis Direct has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Carol Wright Gifts.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Multi-category products are sold via an online retail platform. | carolwrightgifts.com | Edison, United States | 1972 | Aug 1998 | β’β’β’β’ |
Complete acquisition details for Genesis Direct
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
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- Exports
Verified entity values are shown only after access is granted.
Timeline of Genesis Direct
3 dated milestones of Genesis Direct across 27 years, from founding to its latest funding, stage changes and deals.
- Founded Genesis Direct is founded.
- Acquisition Acquires Carol Wright Gifts.
- Exit Acquired by Amsive.
Competitors of Genesis Direct
Genesis Direct has 3 listed competitors in our database, 2 of them funded. They include Townsquare Media, Advantage Solutions and Prophet.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| advantagesolutions.net | 1987 | Irvine, United States | 21 | Consumer packaged goods sales and digital marketing services are provided. | ||
| prophet.com | 1992 | San Francisco, United States | $94.33M | Brand and marketing consulting solutions provider |
Detailed competitors of Genesis Direct
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- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as Genesis Direct (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 174.38 M | 3,660 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
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Frequently Asked Questions about Genesis Direct
Genesis Direct was founded in 1995.
Genesis Direct is headquartered in Tampa, United States. It is registered at Tampa, Florida, United States.
Genesis Direct was established in 1995 and is headquartered in Tampa, United States. Operations focus on the marketing and advertising sector, where direct marketing strategies, advertising campaigns, and creative services are delivered to clients. Services encompass targeted outreach, promotional materials development, and innovative content creation, supporting various business needs across domestic markets. The company maintains a presence through its domain, genesisdirect.com, facilitating client engagements.
Genesis Direct's top competitors include Townsquare Media, Prophet and Advantage Solutions.
Genesis Direct offers Audience Science, Digital Media, Direct Mail, Creative Services, and Data Intelligence.
Genesis Direct has made 1 acquisition, including Carol Wright Gifts.
Genesis Direct has 1 investor. Key investors include Amsive.
Yes. Genesis Direct was acquired by Amsive in March 2022.
