Genius Digital

Bath, United Kingdom Founded: 2012 • Age: 14 yrs Acquired By Verimatrix
Technology solutions provider for TV operators
Request Access

About Genius Digital

Genius Digital is a company based in Bath (United Kingdom) founded in 2012 was acquired by Verimatrix in June 2017.. Genius Digital has completed 1 acquisition, including Mirifice. Genius Digital operates in a competitive market with competitors including iSpot.tv, TVision Insights, EDO, Cadent and TVSquared, among others.

  • Headquarter Bath, United Kingdom
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Film, Television & Streaming
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
    GfK

    & 1 more

  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    Verimatrix

    (Jun 23, 2017)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Funding Insights of Genius Digital

  • Total Funding
  • Total Rounds 1
  • Last Round
  • First Round
  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2013 Amount Series A - Genius Digital Valuation

investors

GfK
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Genius Digital

Genius Digital has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include GfK and Verimatrix. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Web tracking technology is utilized for consumer retail purchase monitoring.
Founded Year Domain Location
Video security solutions are offered for Pay-TV content protection.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Genius Digital

Genius Digital has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Mirifice. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Polymer films for packaging and agriculture are manufactured.
2004
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Genius Digital

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Genius Digital Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of Genius Digital

Genius Digital operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as iSpot.tv, TVision Insights, EDO, Cadent and TVSquared, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Campaign analytics for TV ads are delivered via ACR technology.
domain founded_year HQ Location
TV advertising effectiveness is measured via computer vision sensors.
domain founded_year HQ Location
EDO is recognized as a TV outcomes company focused on advertising analytics.
domain founded_year HQ Location
TV advertising solutions are provided for businesses through data-driven methods.
domain founded_year HQ Location
TV attribution analytics
domain founded_year HQ Location
Business management solutions are provided for broadcasters and media industries.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Genius Digital

Frequently Asked Questions about Genius Digital

When was Genius Digital founded?

Genius Digital was founded in 2012 and raised its 1st funding round 1 year after it was founded.

Where is Genius Digital located?

Genius Digital is headquartered in Bath, United Kingdom. It is registered at Bath, Somerset, United Kingdom.

What does Genius Digital do?

Genius Digital is a technology solutions provider for TV operators to collect, integrate, and manage the viewer data. Offers TV Ad analytics services for the operators, broadcasters, and content providers. Its products include data audit, viewer insights, content insights, home diagnostics, network monitoring, insight platform. It also provides targeting and segmentation, user experience optimization, and audience measurement solutions. Clients include BMW, Panasonic, Unilever etc.

Who are the top competitors of Genius Digital?

Genius Digital's top competitors include iSpot.tv, EDO and Cadent.

How many acquisitions has Genius Digital made?

Genius Digital has made 1 acquisition, including Mirifice.

Who are Genius Digital's investors?

Genius Digital has 2 investors. Key investors include GfK, and Verimatrix.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available