About Goods Unite Us
Goods Unite Us is a Government & Social Sector company based in Madison (United States) founded in 2017 by Abigail Potts, Brian H Potts, and Amy Miller. Companies providing political funding are viewed through a mobile application. It operates on a Freemium and Subscription Services model. Goods Unite Us has raised $500 thousand across 2 funding rounds from investors including Mark Bakken and MaSa Partners. Its chief executive, as recorded, is Abigail Potts. Its website goodsuniteus.com draws about 41 thousand monthly visits. Goods Unite Us offers products and services including Goods Unite Us App. Its focus areas include Technology, Mobile Apps and Consumer Information. Its competitors include Power Almanac, General Code and Houston TranStar.
Company details
Goods Unite Us is dedicated to providing transparency about the political affiliations and donations of thousands of companies. The platform is designed to help consumers align their purchasing decisions with personal values by offering data on how corporate profits are used to support politicians and causes. Through its mobile application, users are informed about campaign finance scores, politician funding, and alternative brand suggestions across various issues like environment, gun control, and reproductive rights. The service targets socially conscious consumers seeking to vote with their wallets.
- Headquarters Madison, United States
- Founders Abigail Potts, Brian H Potts, Amy Miller
- SectorsGovernment & Social Sector
- Email••••••••
- Website goodsuniteus.com
- Social LinkedIn X Facebook Instagram
- Total Equity Funding$500K (USD)
in 2 rounds
- Latest Funding Round$500K (USD), Seed
Jan 2019
- InvestorsMaSa Partners
& 1 more
Products & Services of Goods Unite Us
Goods Unite Us offers a comprehensive portfolio of products and services, including Goods Unite Us App.
An app revealing companies' political affiliations transparently.
Apps and channels of Goods Unite Us
Goods Unite Us publishes 2 mobile apps with over 100K+ downloads.
Funding Insights of Goods Unite Us
Goods Unite Us has successfully raised a total of $500K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $500 thousand completed in January 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $500,000
- Total Rounds 2
- Last Round Seed — $500,000
- First Round $15,000
(Jul 2017)
- Investors Count 2
All 2 funding rounds of Goods Unite Us with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2019 | $500,000 | Seed | – | Mark Bakken, MaSa Partners | – |
| Jul 2017 | $15,000 | Debt – Conventional | – | – | – |
2 investors in total: 1 institutional and 1 angel.
Investors in Goods Unite Us
Goods Unite Us has secured backing from 2 investors, including angel and venture fund investors. Prominent investors backing the company include Mark Bakken and MaSa Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
MaSa Partners is engaged in social impact venture investments. | masaimpact.com | |||
MB Mark Bakken | American angel investor, founder of HealthX Ventures, active in Indian startups | unknown_4cf70518484c445d8 |
Investor details for Goods Unite Us
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Goods Unite Us
8 people are tracked at Goods Unite Us (8 in leadership).
| Name | Role | Group |
|---|---|---|
Abigail Potts | Co-Founder & CEO | Leadership |
Brian H Potts | Co-Founder | Leadership |
Amy Miller | Co-Founder & COO | Leadership |
Nels Friets | Director | Leadership |
Abigail Wuest (Potts) | CEO, Co-Founder | Leadership |
Ian Woods | Chief Operating Officer | Leadership |
Abel Tolpin | Marketing Director | Leadership |
Max Duckworth | Director | Leadership |
Complete people profiles for Goods Unite Us
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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- Professional contacts
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Timeline of Goods Unite Us
3 dated milestones of Goods Unite Us across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Goods Unite Us is founded.
- Funding First funding round of $15K.
- Funding Latest funding round, Seed, of $500K.
Competitors of Goods Unite Us
Goods Unite Us has 3 listed competitors in our database. They include Power Almanac, General Code and Houston TranStar.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| poweralmanac.com | 2011 | San Mateo, United States | 255 | Cloud-based suite solutions for civic engagement | ||
| generalcode.com | 1962 | Rochester, United States | 105 | Provides codification services and digital tools for municipal code management. | ||
| houstontranstar.org | 1993 | Houston, United States | Provides real-time traffic monitoring and emergency management services in Houston. |
Detailed competitors of Goods Unite Us
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
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Verified entity values are shown only after access is granted.
Web traffic of Goods Unite Us
The website of Goods Unite Us (goodsuniteus.com) receives about 40.7K visits a month.
- Monthly visits40.7K
▲ 23.1% vs previous month
Websites whose visitors overlap most with Goods Unite Us. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| substack.com | 100% | 166.9M | #293 | View details | |
| nytimes.com | 90% | 695.1M | #71 | View details | |
news.google.com | news.google.com | 81% | #137 | – | |
| msn.com | 81% | #74 | View details | ||
| bbc.com | 81% | 547.1M | #107 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 10 similar websites and full traffic analytics for Goods Unite Us
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 10 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in GovTech
3 companies that operate in the same segment as Goods Unite Us (GovTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Axon is focused on developing public safety technology solutions. | 1993 | Scottsdale, Arizona, United States | USD 2.78 B | 4,100 | ||
Administrative tools and civic engagement platforms are provided to governments. | 1999 | San Ramon, California, United States | USD 235.62 M | |||
Cloud-based software for visualizing municipal financial data is provided. | 2012 | Redwood City, California, United States | USD 182.12 M | USD 2.39 M | 90 |
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Frequently Asked Questions about Goods Unite Us
Goods Unite Us was founded in 2017.
Goods Unite Us is headquartered in Madison, United States. It is registered at Madison, Wisconsin, United States.
Abigail Potts is the CEO of Goods Unite Us, as recorded in our data. They have also founded this company.
Goods Unite Us is a funded company, having raised a total of $500K across 2 funding rounds to date. The company's 1st funding round was a Debt – Conventional of $15K, raised on Jul 2017.
Goods Unite Us is dedicated to providing transparency about the political affiliations and donations of thousands of companies. The platform is designed to help consumers align their purchasing decisions with personal values by offering data on how corporate profits are used to support politicians and causes. Through its mobile application, users are informed about campaign finance scores, politician funding, and alternative brand suggestions across various issues like environment, gun control, and reproductive rights. The service targets socially conscious consumers seeking to vote with their wallets.
Goods Unite Us's top competitors include Power Almanac, General Code and Houston TranStar.
Goods Unite Us offers Goods Unite Us App.
Goods Unite Us has 2 investors. Key investors include Mark Bakken, and MaSa Partners.
Yes. Goods Unite Us publishes Goods Unite Us and 1 more app, with over 100,000 downloads.