About Greensbury
Greensbury is a Retail company based in New York (United States) founded in 2007, and was acquired by Rastelli Foods Group in April 2023. Organic meats and sustainable seafood are curated via e-commerce. It operates in the Retail and Agriculture sectors. Greensbury has raised $449.72 thousand across 3 funding rounds from investors including Jillian and Rastelli Foods Group. The company was acqui-hired. Greensbury offers products and services including Curated Boxes, Custom Boxes, and Best Sellers Box. Its focus areas include Food and Agriculture Tech, Online Grocery, B2C Ecommerce and Meat and Seafood. Its legal entity is Rastelli Foods DTC. Its competitors include Crowd Cow, Rosso & Flynn and Superior Fresh; 2 of its 3 listed competitors have raised funding.
Company details
Greensbury was founded in 2007 and is headquartered in New York, United States. An e-commerce platform is maintained to source and distribute farm-to-table organic meats and seafood. Grass-fed beef, organic chicken, pork, and sustainable seafood options are procured from a network of vetted farmers and fishermen. Operations target health-conscious consumers with an emphasis on humane and organic practices in the food sector.
- Headquarters New York, United States
- Stage Acquired
- SectorsRetailAgriculture
- Email••••••••
- Phone•••• ••••
- Website greensbury.com
- Social LinkedIn X Facebook
- Acquired by Rastelli Foods Group (Apr 2023)
- Legal Name Rastelli Foods Dtc
- Annual Revenue$1.34 M (USD)-48as on Dec 31, 2021
- Net Profit-$246.18 K (USD)-207as on Dec 31, 2021
- Total Equity Funding$449.72K (USD)
in 3 rounds
- Latest Funding Round$199.72K (USD), Seed
Dec 2017
- InvestorsJillian
& 1 more
- Acquired byRastelli Foods Group
(Apr 2023)
Products & Services of Greensbury
Greensbury offers a comprehensive portfolio of products and services, including Curated Boxes, Custom Boxes, and Best Sellers Box.
Assortment of premium meats and seafood for convenient family meals.
Allows users to choose specific meats and seafood for dietary needs.
Collection of top-rated cuts including beef and salmon for everyday use.
Funding Insights of Greensbury
Greensbury has successfully raised a total of $449.72K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $199.72 thousand completed in December 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $449,720
- Total Rounds 3
- Last Round Seed — $199,720
- First Round $250,000
(Dec 2015)
- Investors Count 1
All 3 funding rounds of Greensbury with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2017 | $199,720 | Seed | – | – | – |
| May 2016 | Angel Round | – | – | ||
| Dec 2015 | $250,000 | Seed | – | – | – |
2 investors in total: 2 institutional.
Investors in Greensbury
Greensbury has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Jillian and Rastelli Foods Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provides personalized fitness programs, meal plans, and community support for users. | 2008 | jillianmichaels.com | Miami, United States | |
Rastelli Foods Group is engaged in supplying premium food products. | 1976 | rastellifoodsgroup.com |
Investor details for Greensbury
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Timeline of Greensbury
4 dated milestones of Greensbury across 16 years, from founding to its latest funding, stage changes and deals.
- Founded Greensbury is founded.
- Funding First funding round of $250K.
- Funding Latest funding round, Seed, of $200K.
- Exit Acquired by Rastelli Foods Group.
Competitors of Greensbury
Greensbury has 3 listed competitors in our database, 2 of them funded. They include Crowd Cow, Rosso & Flynn and Superior Fresh.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| crowdcow.com | 2015 | Seattle, United States | $25.13M | 228 | Meat and poultry products are sold via an online marketplace. | |
| rosso-flynn.com | 2017 | Austin, United States | $910,000 | Online store for meat products | ||
| superiorfresh.com | 2016 | Hixton, United States | Sustainable farming and online sales of organic salmon and vegetables. |
Detailed competitors of Greensbury
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Top companies in Food & Grocery Retail
3 companies that operate in the same segment as Greensbury (Food & Grocery Retail) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.5 B | USD 10.72 B | 80,579 | |
Organic groceries are offered through an online membership platform. | 2013 | Los Angeles, California, United States | USD 332.18 M | |||
Online marketplace platform offering multi-category grocery products | 2012 | San Francisco, California, United States | USD 2.93 B | USD 3.74 B | 25,408 |
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Frequently Asked Questions about Greensbury
Greensbury was founded in 2007 and raised its 1st funding round 8 years after it was founded.
Greensbury is headquartered in New York, United States. It is registered at New York, New York, United States.
Greensbury is a funded company, having raised a total of $449.72K across 3 funding rounds to date. The company's 1st funding round was a Seed of $250K, raised on Dec 2015.
Annual revenue of Greensbury is $1.34M as on Dec 31, 2021.
Greensbury was founded in 2007 and is headquartered in New York, United States. An e-commerce platform is maintained to source and distribute farm-to-table organic meats and seafood. Grass-fed beef, organic chicken, pork, and sustainable seafood options are procured from a network of vetted farmers and fishermen. Operations target health-conscious consumers with an emphasis on humane and organic practices in the food sector.
Greensbury's top competitors include Crowd Cow, Rosso & Flynn and Superior Fresh.
Greensbury offers Curated Boxes, Custom Boxes, and Best Sellers Box.
Greensbury has 2 investors. Key investors include Jillian, and Rastelli Foods Group.
Greensbury operates through Rastelli Foods Dtc.
Yes. Greensbury was acquired by Rastelli Foods Group in April 2023.