About Grove Collaborative
Grove Collaborative is a publicly listed company based in San Francisco (United States) founded in 2012 by Chris Clark and Stuart Landesberg. Cleaning and beauty products are provided via online subscriptions. It operates on a Direct-to-Consumer (D2C) and Subscription Services model. Grove Collaborative has raised $526.53 million across 11 funding rounds from investors including Morgan Stanley, General Atlantic and HumanCo. The company has 411 employees. Grove Collaborative has completed 4 acquisitions, including 8Greens, Darby Smart and Sundaily. Grove Collaborative was last valued at $1.5 billion in June 2022. Its chief executive, as recorded, is Stuart Landesberg. Its website grove.co draws about 1.2 million monthly visits. Grove Collaborative offers products and services including Grove Co. Cleaning Essentials, Health & Wellness Products, and Personal Care Products. Its focus areas include Consumer Goods, Household Products and Eco-Friendly Products. Its legal entity is Grove Collaborative, Inc. Its competitors include FabFitfun, The Rounds and Bespoke Post; 3 of its 3 listed competitors have raised funding.
Company details
Grove Collaborative is focused on delivering sustainable and eco-friendly products for home and personal care. A wide range of categories including cleaning essentials, health and wellness, personal care, and household items are offered. Solutions aimed at reducing plastic waste through the Beyond Plastic initiative are emphasized. Products are vetted for higher ingredient standards, ensuring safety and environmental responsibility. The company operates in the consumer goods sector, targeting conscious consumers seeking ethical and effective alternatives. Carbon-neutral shipping and community impact initiatives are also supported.
- Headquarters San Francisco, United States
- Employees 411
- Founders Chris Clark, Stuart Landesberg
- Stage Public
- SectorsRetail
- Website category Lifestyle · Beauty and Cosmetics
- Email••••••••
- Phone•••• ••••
- Website grove.co
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Grove Collaborative Holdings, Inc.
- Annual Revenue$173.72 M (USD)-14.6as on Dec 31, 2025
- Net Profit-$11.72 M (USD)57.28as on Dec 31, 2025
- EBITDA-$6.44 M (USD)39.75as on Dec 31, 2025
- Total Equity Funding$526.53M (USD)
in 11 rounds
- Latest Funding Round$15M (USD), Post-IPO
Oct 2024
- InvestorsMorgan Stanley
& 43 more
- Employee Count411
- Investments & Acquisitions8Greens
& 3 more
Products & Services of Grove Collaborative
Grove Collaborative offers a comprehensive portfolio of products and services, including Grove Co. Cleaning Essentials, Health & Wellness Products, and Personal Care Products.
Sustainable cleaning products are offered for household use.
Eco-friendly wellness items are provided for healthier living.
Non-toxic personal care items are sold for safety.
Apps and channels of Grove Collaborative
Grove Collaborative publishes 2 mobile apps with over 500K+ downloads; its YouTube channel Grove Collaborative has 4.37K subscribers and 5 videos.
Videos from Grove Collaborative
The most watched videos on Grove Collaborative's YouTube channel, Grove Collaborative (4.37K subscribers). Click a video to play it here.
More on Grove Collaborative.
Funding Insights of Grove Collaborative
Grove Collaborative has successfully raised a total of $526.53M across 11 strategic funding rounds. The most recent funding activity was a Post-IPO round of $15 million completed in October 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $526.53M
- Total Rounds 11
- Last Round Post-IPO — $15M
- First Round $5.94M
(Jul 2016)
- Investors Count 44
Latest 10 of 11 funding rounds of Grove Collaborative with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2024 | $15M | Post-IPO | – | – | |
| Aug 2023 | $10M | Post-IPO | – | – | |
| Jan 2023 | $72M | Debt – Conventional | – | – | |
| Dec 2020 | $125M | Series E | $1.32B | Morgan Stanley, NextView Ventures | – |
| May 2020 | $89.92M | Series D | – | – | – |
| Sep 2019 | $150M | Series D | $1B | Lone Pine Capital, General Atlantic | |
| Dec 2018 | $76.44M | Series C | – | – | – |
| Jun 2018 | $27.09M | Series C | – | – | – |
| Jan 2018 | $36.77M | Series C | – | Norwest Venture Partners | |
| Mar 2017 | $15.36M | Series B | – | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Dec 2020 | $1.32B | •••••••• |
| Sep 2019 | $1B | •••••••• |
Last known valuation $1.5B (Jun 2022). 44 investors in total: 43 institutional and 1 angel.
Investors in Grove Collaborative
Grove Collaborative has secured backing from 44 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Morgan Stanley, General Atlantic and HumanCo.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments are directed toward companies in multiple sectors. | volitioncapital.com | Boston, United States | ||
Growth capital financing is provided by the investment firm. | structuralcapital.com | Menlo Park, United States | ||
Diversified investments in distressed debt and securities are managed globally. | 1995 | avenuecapital.com | New York, United States | |
Seed-stage tech startups are invested in by NextView Ventures. | nextview.vc | Boston, United States | ||
Investments are directed toward early and late-stage tech companies. | glynncapital.com | Menlo Park, United States | ||
Long/short and long-only strategies are employed by the hedge fund. | lonepinecapital.com | Greenwich, United States | ||
Private equity fund focused on global markets | 1980 | generalatlantic.com | New York, United States | |
Diversified investment management firm | 2000 | greenspringassociates.com | Owings Mills, United States | |
Venture capital and growth equity firm providing investments and resources to entrepreneurs in various sectors. | 1961 | nvp.com | Menlo Park, United States | |
Mayfield is focused on AI innovation and venture capital investments. | mayfield.com | Menlo Park, United States |
Investor details for Grove Collaborative
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People of Grove Collaborative
48 people are tracked at Grove Collaborative (13 in leadership, 6 in board & advisors, 29 in team); the tracked headcount is 411.
| Name | Role | Group |
|---|---|---|
Chris Clark | Co-Founder & CTO | Leadership |
Stuart Landesberg | Co-Founder & CEO | Leadership |
Ryan Zimmerman | Director, Communications & Partnerships | Leadership |
Janae De Crescenzo | Chief Accounting Officer | Leadership |
Sergio Cervantes | CFO | Leadership |
Kara Freewind | Creative Director | Leadership |
Jordan Savage | Vp, Brand & Creative, Co-founder | Leadership |
Tom Siragusa | Sr. Director Of Finance | Leadership |
Cailee Moberg | Senior Director Of Digital Product | Leadership |
Erin Hayes | Vice President Of E-commerce & Merchandising | Leadership |
Lisa Arteca | Director, Finance Transformation | Leadership |
Brady Jean Brennan | Director Of Integrated Marketing | Leadership |
Alexandra Crane | Senior Brand Director - Product, Owned Brands | Leadership |
Jeff Crowe | Director | Board & advisors |
Cathy Beaudoin | Director | Board & advisors |
David Glazer | Director | Board & advisors |
Mark Sugarman | Director | Board & advisors |
John Replogle | Director | Board & advisors |
Andy Rendich | Advisor | Board & advisors |
Sophie Reed | Site Merchandising Manager | Team |
28 more people are available in the full profile.
Complete people profiles for Grove Collaborative
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IPO & Listings of Grove Collaborative
Grove Collaborative is a publicly listed company on the NYSE with ticker symbol GROV in USA, operating in the Consumer non-durables sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date14 May 2021
- Listed onNYSE: GROV
- Listed entityGrove Collaborative Holdings, Inc.
- Exchange sectorConsumer non-durables
- ISINUS39957D2018
- Share price$1.01 · 2026-10-13
- Market capitalisation$43.1M
- EPS (diluted, trailing year)$-0.20
- Volume (last session)25,813
Financials of Grove Collaborative
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | $173.7M | -$11.7M | -$6.4M |
| 2024 | $203.4M | -$27.4M | -$10.7M |
| 2023 | $259.3M | -$43.2M | -$25.6M |
| 2022 | $321.5M | -$87.7M | -$135.3M |
| 2021 | $383.7M | -$135.9M | -$123.9M |
Detailed financial statements for Grove Collaborative
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Investments & Acquisitions by Grove Collaborative
Grove Collaborative has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include 8Greens, Darby Smart and Sundaily.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Sustainable household essentials are provided online with curated selections. | 8greens.com | New York, United States | 2010 | Mar 2025 | •••• | |
Nutrition supplements are branded and distributed by Sundaily. | getsundaily.com | Cambridge, United States | 2018 | Jun 2020 | •••• | |
Natural sexual wellness products are retailed online by Sustain Natural. | sustainnatural.com | Burlington, United States | 2013 | Aug 2019 | •••• | |
How-to videos on DIY and lifestyle topics are crowdsourced online. | darbysmart.com | San Francisco, United States | 2013 | Apr 2019 | •••• |
Complete acquisition details for Grove Collaborative
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Timeline of Grove Collaborative
9 dated milestones of Grove Collaborative across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Grove Collaborative is founded.
- Funding First funding round of $5.9M.
- Acquisition Acquires Darby Smart.
- Acquisition Acquires Sustain Natural.
- Milestone Reaches Unicorn status.
- Acquisition Acquires Sundaily.
- IPO Lists on the stock exchange (IPO).
- Funding Latest funding round, Post-IPO, of $15.0M.
- Acquisition Acquires 8Greens.
Competitors of Grove Collaborative
Grove Collaborative has 3 listed competitors in our database, 3 of them funded. They include FabFitfun, The Rounds and Bespoke Post.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| fabfitfun.com | 2010 | Beverly Hills, United States | $94.62M | 361 | Online retailer offering subscription-based multi-category products | |
| therounds.co | 2020 | United States | $62M | Online retailer offering subscription-based multi-category products | ||
| bespokepost.com | 2011 | New York, United States | $48.88M | 80 | Themed lifestyle boxes are subscribed to monthly by men. |
Detailed competitors of Grove Collaborative
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Web traffic of Grove Collaborative
The website of Grove Collaborative (grove.co) receives about 1.2M visits a month and ranks #36,017 among all websites worldwide, #1,731 in Beauty and Cosmetics.
- Monthly visits1.2M
▼ 2.2% vs previous month
- Unique visitors494.4K
per month
- Global rank#36,017
among all websites
- Category rank#1,731
Lifestyle · Beauty and Cosmetics
- Bounce rate41%
- Pages per visit5.1
- Average visit4 min 09 sec
- DevicesDesktop 20% · Mobile 80%
Websites whose visitors overlap most with Grove Collaborative. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| dirtylabs.com | 100% | 93.7K | #320,014 | View details | |
drbronner.com | drbronner.com | 97% | #119,250 | – | |
| methodproducts.com | 97% | 109.5K | #279,316 | View details | |
| seekbamboo.com | 96% | #540,961 | View details | ||
koalaeco.com | koalaeco.com | 96% | #847,402 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Grove Collaborative
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Related news about Grove Collaborative
Complete news archive for Grove Collaborative
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Frequently Asked Questions about Grove Collaborative
Grove Collaborative was founded in 2012 and raised its 1st funding round 4 years after it was founded.
Grove Collaborative is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Stuart Landesberg is the CEO of Grove Collaborative, as recorded in our data. They have also founded this company.
Grove Collaborative is a funded company, having raised a total of $526.53M across 11 funding rounds to date. The company's 1st funding round was a Series B of $15.36M, raised on Jul 2016.
Grove Collaborative has 411 employees.
Annual revenue of Grove Collaborative is $173.72M as on Dec 31, 2025.
Grove Collaborative is focused on delivering sustainable and eco-friendly products for home and personal care. A wide range of categories including cleaning essentials, health and wellness, personal care, and household items are offered. Solutions aimed at reducing plastic waste through the Beyond Plastic initiative are emphasized. Products are vetted for higher ingredient standards, ensuring safety and environmental responsibility. The company operates in the consumer goods sector, targeting conscious consumers seeking ethical and effective alternatives. Carbon-neutral shipping and community impact initiatives are also supported.
Grove Collaborative's top competitors include FabFitfun, The Rounds and Bespoke Post.
Grove Collaborative offers Grove Co. Cleaning Essentials, Health & Wellness Products, and Personal Care Products.
Yes, Grove Collaborative is publicly traded on NYSE under the ticker symbol GROV.
Grove Collaborative has made 4 acquisitions, including 8Greens, Darby Smart, and Sundaily.
Grove Collaborative has 44 investors. Key investors include Morgan Stanley, General Atlantic, HumanCo, Science, and Norwest Venture Partners.