Guros

Mexico City, Mexico Founded: 2013 • Age: 13 yrs
Auto insurance quotes are compared online through Guros platform.

About Guros

Guros is a company based in Mexico City (Mexico) founded in 2013 by Javier Gironella and Juanma Gironella. Guros has raised $5.8 million across 2 funding rounds from investors including Insurify, F-Prime Capital and Cometa. Guros offers products and services including Guros Platform. Guros operates in a competitive market with competitors including Coru, Clupp, MyCaribu, Saive and Autocompara, among others.

  • Headquarter Mexico City, Mexico
  • Founders Javier Gironella, Juanma Gironella
  • Sectors
    Transportation, Automotive & Logistics
    Financial Services
  • Email
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  • Phone
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  • Website guros.com
  • Social LinkedIn X Facebook
Key Metrics
  • Total Equity Funding
    $5.8M (USD)

    in 2 rounds

  • Latest Funding Round
    $5.8M (USD), Seed

    Jul 2021

  • Investors
    Insurify

    & 5 more

Products & Services of Guros

Guros offers a comprehensive portfolio of products and services, including Guros Platform.

Guros Platform
Insurance Comparison

Online tool for quoting and comparing auto insurance policies

Funding Insights of Guros

Guros has successfully raised a total of $5.8M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $5.8 million completed in July 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $5.8M
  • Total Rounds 2
  • Last Round Seed β€” $5.8M
  • Investors Count 6

All 2 funding rounds of Guros with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jul 2021$5.8MSeed–F-Prime Capital, COMETA
Jan 2021–Seed––
Valuation history

6 investors in total: 6 institutional.

Investors in Guros

Guros has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Insurify, F-Prime Capital and Cometa.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Investments in life sciences, technology, healthtech, and crypto sectors from global locations.
–fprimecapital.com-
Technology-focused venture capital investments are made by Cometa.
2012cometa.vc-
Venture capital firm focused on financial sector
–clocktowerventures.comSanta Monica, United States
Tech and offline focused VC firm investing in geographies such as Latin American
–leapglobalpartners.comPalo Alto, United States
Venture capital investments are made in Latin American startups.
–magmapartners.com-
Car insurance quotes are compared via an online platform.
2013insurify.comCambridge, United States
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Investor details for Guros

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Guros

14 people are tracked at Guros (5 in leadership, 9 in team).

NameRoleGroup
Javier Gironella
Co-FounderLeadership
Juanma Gironella
Co-FounderLeadership
Juan M. G.
Cofounder & CEOLeadership
Javier G.
Co-Founder and COOLeadership
José Luis Cruz Díaz
Head of TechLeadership
Dulce Angélica Hernández García
Ops Quality Assurance CoordinatorTeam
Karen Morales Carranza
CUSTOMER SUCCESSTeam
Viridiana González
Growth Product ManagerTeam
Carlos Gutiérrez
Tech leadTeam
Mónica Quiroz
Project ManagerTeam
Juan Carlos Ramos
Senior Account ExecutiveTeam
Agustin Aguila
Data Quality Analyst JrTeam
Aura Ramos
Procurement AnalystTeam
Nallely Luna
Product SuccessTeam
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Complete people profiles for Guros

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Guros

3 dated milestones of Guros across 8 years, from founding to its latest funding, stage changes and deals.

  1. Founded Guros is founded.
  2. Funding First funding round.
  3. Funding Latest funding round, Seed, of $5.8M.

Competitors of Guros

Guros operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Coru, Clupp, MyCaribu, Saive and Autocompara, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
coru.com2014Mexico$11M–
Financial products are aggregated for search, comparison, and education.
clupp.com.mx2017Mexico$175,000–
Telematics-based auto insurance is offered to individuals with usage discounts.
mycaribu.com2020–––
An app for comparing and selecting auto insurance options for individuals.
saive.app2017Mexico––
App tracks driving behaviors for discounts on auto insurance premiums.
autocompara.com2012Mexico––
Operates an auto insurance distribution platform for consumers.
seguros-de-motos.mx2011Mexico––
Facilitates bike insurance comparison and purchase through an online platform.
comparaya.mx2017Santiago De Queretaro, Mexico––
Online tool for comparing and contracting auto insurance and credit cards.
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Detailed competitors of Guros

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Guros

The website of Guros (guros.com) receives about 1K visits a month.

  • Monthly visits
    1K

    ▼ 20.9% vs previous month

Similar companies to Guros

10 companies that operate in the same segment as Guros (Automotive Retail & Aftersales), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Pre-owned vehicles are sold online with financing and valuation services.
2012Phoenix, Arizona, United StatesUSD 460 MUSD 20.32 B17,400
Insurance products for vehicles, health, travel, and life are offered.
2016Bengaluru, Karnataka, IndiaUSD 655.23 MUSD 216.04 M461
Retailer of inspected, certified pre-owned vehicles with service and finance options
2015Gurugram, Haryana, IndiaUSD 716.48 MUSD 446.48 M3,992
Pre-owned cars are certified, inspected, and traded online via Kavak.
2016Lerma De Villada, Estado De Mexico, MexicoUSD 1.98 B–2,500
Auto insurance is delivered via app to individual drivers.
2017London, England, United KingdomUSD 206.3 M––
Provider of car service and repair network
2016Gurugram, Haryana, IndiaUSD 62.01 MUSD 8.06 M171
Second-hand cars are listed online to connect buyers and sellers.
2003Mumbai, Maharashtra, IndiaUSD 5.89 MUSD 5.28 M451
Vehicle parts and accessories are sold via an online platform.
1897Walsall, West Midlands, United KingdomUSD 20.37 M––
Full-stack marketplace services for car ownership are provided.
2015Singapore, SingaporeUSD 685.9 MUSD 806.83 M1,000
Retailer of new automobiles, used vehicles, and related automotive news
2008Jaipur, Rajasthan, IndiaUSD 60 MUSD 289.58 M721
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Frequently Asked Questions about Guros

Guros was founded in 2013 and raised its 1st funding round 8 years after it was founded.

Guros is headquartered in Mexico City, Mexico.

Guros is a funded company, having raised a total of $5.8M across 2 funding rounds to date.

Guros was founded in 2013 in Mexico City, Mexico, as an online platform focused on auto insurance comparisons. Quotes for comprehensive, limited, and civil liability coverage are offered via partnerships with insurers such as HDI Seguros, MAPFRE, and GNP Seguros. Claim management services are provided, along with tools for users to manage vehicles and insurance policies while receiving notifications. Operations center on facilitating informed insurance decisions in the Mexican market.

Guros's top competitors include Coru, Clupp and MyCaribu.

Guros offers Guros Platform.

Guros has 6 investors. Key investors include Insurify, F-Prime Capital, Cometa, Clocktower Technology Ventures, and Leap Global Partners.

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