About HALO
HALO is a Consumer company based in Minnetonka (United States) founded in 1994, and was acquired by Aden & Anais in December 2016. Baby sleep products are manufactured to promote safer infant practices. It operates on a Direct-to-Consumer (D2C) model. HALO has raised $2 million across 2 funding rounds from investors including Aden & Anais and Balance Point Capital. HALO has completed 2 acquisitions, including BreathableBaby and Magic Sleepsuit. Its website halosleep.com draws about 337 thousand monthly visits. HALO offers products and services including BassiNest Swivel Sleeper, SleepSack Wearable Blanket, and Baby Merlin's Magic Sleepsuit. Its focus areas include Consumer Goods, Baby Products and Infant Sleep Solutions. Its legal entity is Halo Dream, Inc.
Company details
Safer sleep solutions for infants are provided by HALO, focusing on innovative products like bassinets, wearable blankets, and sleepsuits. The company operates in the baby products sector, offering items such as the BassiNest Swivel Sleeper and SleepSack to ensure secure and comfortable rest. Collaborations with brands like Disney and aden anais are maintained, and hospital programs are supported to promote safe sleep practices from the first night. A wide range of accessories and cribs are also developed to cater to newborn and toddler needs.
- Headquarters Minnetonka, United States
- Stage Acquired
- SectorsConsumer
- Website category Lifestyle
- Phoneβ’β’β’β’ β’β’β’β’
- Website halosleep.com
- Social LinkedIn X Facebook Instagram
- Acquired by Aden & Anais (Dec 2016)
- Legal Name Halo Dream, Inc.
- Total Equity Funding$2M (USD)
in 2 rounds
- Latest Funding Round$2M (USD), Private Equity Round
Jul 2014
- InvestorsAden & Anais
& 1 more
- Investments & AcquisitionsBreathableBaby
& 1 more
- Acquired byAden & Anais
(Dec 2016)
Products & Services of HALO
HALO offers a comprehensive portfolio of products and services, including BassiNest Swivel Sleeper, SleepSack Wearable Blanket, and Baby Merlin's Magic Sleepsuit.
Innovative bassinet designed for safe, close newborn sleep.
Wearable blanket ensuring safe sleep for babies nightly.
Sleepsuit crafted to provide comfort for better rest.
Funding Insights of HALO
HALO has successfully raised a total of $2M across 2 strategic funding rounds. The most recent funding activity was a Private Equity Round of $2 million completed in July 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2M
- Total Rounds 2
- Last Round Private Equity Round β $2M
- First Round $5M
(Jul 2014)
- Investors Count 1
All 2 funding rounds of HALO with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2014 | $5M | Debt – Conventional | β | β | |
| Jul 2014 | $2M | Private Equity Round | β | Balance Point Capital | β |
2 investors in total: 2 institutional.
Investors in HALO
HALO has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Aden & Anais and Balance Point Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Balance Point Capital is engaged in providing flexible capital solutions. | 2007 | balancepointcapital.com | Westport, United States | |
Multi-category baby products are sold online by Aden & Anais. | 2006 | adenandanais.com | New York, United States |
Investor details for HALO
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of HALO
22 people are tracked at HALO (13 in leadership, 9 in team).
| Name | Role | Group |
|---|---|---|
Ina Prifti | Director Of Ecommerce, Amazon | Leadership |
Nara Bajenoff | Chief Operating Officer | Leadership |
Rebecca Axelrod | Director Of Operations | Leadership |
Melissa Cross | General Manager Europe | Leadership |
Chad Nunes-Brown | Senior Vice President, Global Sales & Strategic Initiatives | Leadership |
Michio Y. | General Manager, Japan | Leadership |
Lindsay Grodin Gryniak | Global Marketing + Creative Director | Leadership |
Walter Lehneis | CEO | Leadership |
Stephanie Blaszczyk Rn Msn Cnl | General Manager, Hospital Business | Leadership |
Ginger McNally | Senior Vice President Human Resources | Leadership |
Rachel Leventhal | Director Of Brand Management | Leadership |
Nathan Laney | Chief Financial Officer | Leadership |
Jaclyn Brecker | Hospital Sales Director | Leadership |
Ashley Matura | Controller | Team |
Stephanie Athanasopoulos | Designer | Team |
Tanya Pierre | Senior Global Logistics Manager | Team |
Sean Murtagh | Western Region Sales Manager | Team |
Jananne Valentin | Senior Sales Manager | Team |
Melissa Freeswick | Senior Manager, Content + Community | Team |
Kristy Burns | SVP Of Marketing And Ecommerce | Team |
2 more people are available in the full profile.
Complete people profiles for HALO
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by HALO
HALO has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include BreathableBaby and Magic Sleepsuit.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Swaddle transition sleep solutions are provided for infants and toddlers. | magicsleepsuit.com | Downingtown, United States | 2004 | Mar 2025 | β’β’β’β’ | |
Baby safety products are designed and manufactured for parents. | breathablebaby.com | Eagan, United States | 2002 | May 2024 | β’β’β’β’ |
Complete acquisition details for HALO
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of HALO
5 dated milestones of HALO across 31 years, from founding to its latest funding, stage changes and deals.
- Founded HALO is founded.
- Funding First funding round of $5.0M.
- Exit Acquired by Aden & Anais.
- Acquisition Acquires BreathableBaby.
- Acquisition Acquires Magic Sleepsuit.
Web traffic of HALO
The website of HALO (halosleep.com) receives about 336.7K visits a month and ranks #131,825 among all websites worldwide, #6,765 in Lifestyle.
- Monthly visits336.7K
▼ 3.7% vs previous month
- Unique visitors203.2K
per month
- Global rank#131,825
among all websites
- Category rank#6,765
Lifestyle
- Bounce rate49%
- Pages per visit2.6
- Average visit1 min 22 sec
- DevicesDesktop 22% Β· Mobile 78%
Websites whose visitors overlap most with HALO. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
burlingtoncoatfactory.com | burlingtoncoatfactory.com | 100% | β | ||
| babylist.com | 97% | 15.5M | #4,854 | View details | |
| potterybarnkids.com | 79% | 5M | #9,027 | View details | |
| swaddledesigns.com | 77% | 12.6K | #1,782,896 | View details | |
babydeedee.com | babydeedee.com | 70% | #3,594,334 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for HALO
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Baby & Kids Products
3 companies that operate in the same segment as HALO (Baby & Kids Products) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Toys and games are designed, manufactured, and marketed worldwide. | 1945 | El Segundo, California, United States | USD 5.35 B | 34,000 | ||
Healthcare solutions are provided by Johnson & Johnson globally. | 1886 | New Brunswick, New Jersey, United States | USD 94.18 B | 139,800 | ||
Multi-brand company and manufacturer of toys | 1995 | Los Angeles, California, United States | USD 570.67 M | 680 |
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Frequently Asked Questions about HALO
HALO was founded in 1994 and raised its 1st funding round 20 years after it was founded.
HALO is headquartered in Minnetonka, United States. It is registered at Minnetonka, Minnesota, United States.
HALO is a funded company, having raised a total of $2M across 2 funding rounds to date. The company's 1st funding round was a Debt β Conventional of $5M, raised on Jul 2014.
Safer sleep solutions for infants are provided by HALO, focusing on innovative products like bassinets, wearable blankets, and sleepsuits. The company operates in the baby products sector, offering items such as the BassiNest Swivel Sleeper and SleepSack to ensure secure and comfortable rest. Collaborations with brands like Disney and aden anais are maintained, and hospital programs are supported to promote safe sleep practices from the first night. A wide range of accessories and cribs are also developed to cater to newborn and toddler needs.
HALO offers BassiNest Swivel Sleeper, SleepSack Wearable Blanket, and Baby Merlin's Magic Sleepsuit.
HALO has made 2 acquisitions, including BreathableBaby, and Magic Sleepsuit.
HALO has 2 investors. Key investors include Aden & Anais, and Balance Point Capital.
HALO operates through Halo Dream, Inc..
Yes. HALO was acquired by Aden & Anais in December 2016.
The website of HALO receives about 337 thousand visits a month and ranks #131,825 among all websites worldwide.
