Helen of Troy

El Paso, United States Founded: 1968 • Age: 58 yrs Acquired By Tengram Capital Partners
Retailer of water purifiers

About Helen of Troy

Helen of Troy is a company based in El Paso (United States) founded in 1968 by Gerald Rubin was acquired by Tengram Capital Partners in March 2022.. The company has 1,880 employees as of February 28, 2024. Helen of Troy has completed 8 acquisitions, including Curlsmith, Drybar and Hydro Flask.

  • Headquarter El Paso, United States
  • Employees 1880 as on 28 Feb, 2024
  • Founders Gerald Rubin
  • Stage Public
  • Sectors
    Retail
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Helen Of Troy Limited
Operational Areas
Retail → Consumer & Fashion Retail
Key Metrics
  • Annual Revenue
    $1.91 B
    -4.93
    as on Feb 28, 2025
  • Net Profit
    $123.75 M
    -26.6
    as on Feb 28, 2025
  • EBITDA
    $264.21 M
    -20.19
    as on Feb 28, 2025
  • Latest Funding Round
  • Investors
  • Employee Count
    1880

    as on Feb 28, 2024

  • Investments & Acquisitions
    Curlsmith

    & 7 more

  • Acquired by
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

IPO & Listings of Helen of Troy

Helen of Troy is a publicly listed company on the NASDAQ with ticker symbol HELE in USA, operating in the Consumer durables sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

Exchange: NASDAQ · Ticker: HELE . Sector: Consumer durables · USA
People of Helen of Troy
Headcount 1000-5000
Employee Profiles 199
Board Members and Advisors 9
Employee Profiles
People
Khoi Ninh
Brand Manager
People
Faiza Zia
Brand Manager
People
Vincent Martinez
Corporate Accounting Director
People
Hal Williams
Director Of Claims Management, Corp. Legal At Helen Of Troy

Unlock access to complete

Board Members and Advisors
people
Timothy F. Meeker
Chairman
people
Elena B. Otero
Director
people
Thurman K. Case
Director
people
Krista L. Berry
Director

Unlock access to complete

Funding Insights of Helen of Troy

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Helen of Troy

Helen of Troy has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Tengram Capital Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
A private equity firm focused on consumer brand acquisitions.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Helen of Troy

Helen of Troy has strategically engaged in corporate development activities, having acquired 8 companies. Notable acquisitions include Curlsmith, Drybar and Hydro Flask. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Natural hair care products are sold online by Curlsmith.
2015
Internet-first brand offering nail care products
2013
Coolers and containers are supplied for camping and hiking activities.
2009
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Helen of Troy

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Helen Of Troy Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of Helen of Troy

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Helen Of Troy

Frequently Asked Questions about Helen of Troy

When was Helen of Troy founded?

Helen of Troy was founded in 1968.

Where is Helen of Troy located?

Helen of Troy is headquartered in El Paso, United States. It is registered at El Paso, Texas, United States.

Who is the current CEO of Helen of Troy?

Julien Mininberg is the current CEO of Helen of Troy.

How many employees does Helen of Troy have?

As of Feb 28, 2024, the latest employee count at Helen of Troy is 1,880.

What is the annual revenue of Helen of Troy?

Annual revenue of Helen of Troy is $1.91B as on Feb 28, 2025.

What does Helen of Troy do?

Helen of Troy was founded in 1968 by Gerald Rubin in El Paso, United States. Operations are conducted in the retail sector, with a focus on water purifiers distributed to consumers. Products are marketed through various channels within the consumer goods industry. The company is led by CEO Julien Mininberg, overseeing activities from the Texas headquarters.

Is Helen of Troy publicly traded?

Yes, Helen of Troy is publicly traded on NASDAQ under the ticker symbol HELE.

How many acquisitions has Helen of Troy made?

Helen of Troy has made 8 acquisitions, including Curlsmith, Drybar, and Hydro Flask.

Who are Helen of Troy's investors?

Helen of Troy has 1 investor. Key investors include Tengram Capital Partners.

What is Helen of Troy's ticker symbol?

The ticker symbol of Helen of Troy is HELE on NASDAQ.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available