About Hello Brigit
Hello Brigit is a Financial Services company based in New York (United States) founded in 2017 by Hamel Kothari and Zuben Mathews, and was acquired by Upbound Group in December 2024. Cash advance loans are offered through a mobile application. Hello Brigit has raised $36.68 million across 4 funding rounds from investors including Lightspeed Venture Partners, Canaan and Upbound. Its chief executive, as recorded, is Zuben Mathews. Its website hellobrigit.com draws about 994 thousand monthly visits. Hello Brigit offers products and services including Instant Cash, Credit Builder, Finance Helper, and Earn & Save. Its focus areas include FinTech, Alternative Lending, Online Lenders and Consumer Loans. Its legal entity is BRIDGE IT, INC. Its competitors include FloatMe, Fig Loans and Better Financial Corporation; 3 of its 3 listed competitors have raised funding.
Company details
Brigit was founded in 2017 in New York, United States, and operates in the fintech sector. Cash advance loans are provided to users based on credit histories and financial ratings via a mobile application available on iOS and Android platforms. Bank accounts are linked by users to access funds. Additional tools for identity theft protection, credit monitoring, and credit building are included in the service.
- Headquarters New York, United States
- Founders Hamel Kothari, Zuben Mathews
- Stage Acquired
- SectorsFinancial Services
- Website category Finance · Banking Credit and Lending
- Email••••••••
- Website hellobrigit.com
- Social LinkedIn X Facebook Instagram
- Acquired by Upbound Group (Dec 2024)
- Legal Name Bridge It, Inc
- Total Equity Funding$36.68M (USD)
in 4 rounds
- Latest Funding Round$35M (USD), Series A
Jan 2021
- InvestorsLightspeed Venture Partners
& 15 more
- Acquired byUpbound Group
(Dec 2024)
Products & Services of Hello Brigit
Hello Brigit offers a comprehensive portfolio of products and services, including Instant Cash, Credit Builder, Finance Helper, and Earn & Save.
Provides quick cash advances without credit checks or late fees.
Helps build credit through saving and monitoring without approval.
Offers insights into spending habits and bill tracking.
Discovers jobs and savings opportunities within the app.
Apps and channels of Hello Brigit
Hello Brigit publishes 2 mobile apps with over 5M+ downloads.
Funding Insights of Hello Brigit
Hello Brigit has successfully raised a total of $36.68M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $35 million completed in January 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $36.68M
- Total Rounds 4
- Last Round Series A — $35M
- First Round $1M
(Jan 2018)
- Investors Count 15
All 4 funding rounds of Hello Brigit with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2021 | $35M | Series A | – | Lightspeed Venture Partners | |
| Feb 2019 | $1.6M | Debt – Conventional | – | – | – |
| Feb 2018 | $677,500 | Seed | – | – | – |
| Jan 2018 | $1M | Seed | – | – | – |
16 investors in total: 16 institutional.
Investors in Hello Brigit
Hello Brigit has secured backing from 16 investors, including venture fund investors. Prominent investors backing the company include Lightspeed Venture Partners, Canaan and Upbound.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investing in innovative companies across global sectors is undertaken by Lightspeed Venture Partners. | 1997 | lsvp.com | Menlo Park, United States | |
Tech focused early stage VC firm investing in the US | nyca.com | New York, United States | ||
Venture capital firm focused on software, fintech, marketplaces, and consumer internet | dncapital.com | London, United Kingdom | ||
Venture capital investments in fintech and technology for wealth and health. | corevc.com | |||
Seed-stage VC micro firm investing in the US | brooklynbridge.vc | Brooklyn, United States | ||
Canaan is recognized as an early-stage venture capital firm. | 1987 | canaan.com | San Francisco, United States | |
CRV is recognized as a venture capital firm investing in technology startups. | crv.com | Palo Alto, United States | ||
Flourish Ventures is focused on investing in mission-driven fintech entrepreneurs. | flourishventures.com | Redwood City, United States | ||
Tech-focused seed, early, and mid-stage VC investments are made globally. | dcm.com | Menlo Park, United States | ||
Venture capital firm investing in early stage startups | shasta.vc | Portola Valley, United States |
Investor details for Hello Brigit
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Hello Brigit
60 people are tracked at Hello Brigit (16 in leadership, 3 in board & advisors, 41 in team).
| Name | Role | Group |
|---|---|---|
Hamel Kothari | Co-Founder & CTO | Leadership |
Zuben Mathews | Co-Founder & CEO | Leadership |
George Yury Revutsky | VP Of Marketing & Growth | Leadership |
Katherine Kornas | Vp, Product | Leadership |
Lauren Stoller | Vice President Of Analytics And Data | Leadership |
Jordon Scarlett | Vp, HR & Employment Legal Affairs | Leadership |
Fara Remtulla | Chief Operating Officer | Leadership |
Madhu Ramiah | Director Data Science | Leadership |
Sandra Posternak | Head Of Design | Leadership |
Gregory Nep | Vice President | Leadership |
Anthony Forino | VP - Head Of Compliance | Leadership |
Igor Tselenchuk | Vice President Strategic Partnerships | Leadership |
Guilherme Soares | Chief Of Staff & Manager, Strategy | Leadership |
Lisa Packard | Director Of CRM | Leadership |
Benjamin Ludman | Vp, Engineering | Leadership |
Tara Rider | Vice President, Policy And Government Relations | Leadership |
Bobby Mehta | Advisor | Board & advisors |
Corey Stone | Advisor | Board & advisors |
Henry Ritchotte | Advisor | Board & advisors |
Avery Vanacore | Software Engineer | Team |
40 more people are available in the full profile.
Complete people profiles for Hello Brigit
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Hello Brigit
4 dated milestones of Hello Brigit across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Hello Brigit is founded.
- Funding First funding round of $1.0M.
- Funding Latest funding round, Series A, of $35.0M.
- Exit Acquired by Upbound Group.
Competitors of Hello Brigit
Hello Brigit has 3 listed competitors in our database, 3 of them funded. They include FloatMe, Fig Loans and Better Financial Corporation.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| floatme.com | 2018 | San Antonio, United States | $20.18M | 39 | Online platform for cash advance loans | |
| figloans.com | 2014 | Houston, United States | $4.73M | Short-term loans of $300 to $750 are extended to individuals. | ||
| betterfinancial.xyz | 2020 | Brooklyn, United States | $125,000 | Online platform for instant cash advancesand credit building |
Detailed competitors of Hello Brigit
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Hello Brigit
The website of Hello Brigit (hellobrigit.com) receives about 994.3K visits a month and ranks #63,591 among all websites worldwide, #4,002 in Banking Credit and Lending.
- Monthly visits994.3K
▲ 33.7% vs previous month
- Unique visitors492.4K
per month
- Global rank#63,591
among all websites
- Category rank#4,002
Finance · Banking Credit and Lending
- Bounce rate57%
- Pages per visit3.4
- Average visit2 min 19 sec
- DevicesDesktop 7% · Mobile 93%
Websites whose visitors overlap most with Hello Brigit. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| chase.com | 100% | 198.6M | #125 | View details | |
mrpayday.ca | mrpayday.ca | 97% | #6,699,002 | – | |
goodwin-co.com | goodwin-co.com | 95% | #1,012,823 | – | |
| upstart.com | 94% | 4M | #11,909 | View details | |
| joingerald.com | 93% | 32.8K | #561,493 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Hello Brigit
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Alternative Lending
3 companies that operate in the same segment as Hello Brigit (Alternative Lending) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Diversified loans are provided via an AI-enabled online marketplace. | 2012 | Palo Alto, California, United States | USD 128.65 M | USD 1.04 B | 1,190 | |
Various consumer loans and financial services are offered online. | 2011 | San Francisco, California, United States | USD 3.04 B | USD 4.77 B | 6,843 | |
Credit score checking and comparison platform for financial products | 2007 | San Francisco, California, United States | USD 869.77 M | 1,487 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Hello Brigit
Complete news archive for Hello Brigit
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Hello Brigit
Hello Brigit was founded in 2017 and raised its 1st funding round 1 year after it was founded.
Hello Brigit is headquartered in New York, United States. It is registered at New York, New York, United States.
Zuben Mathews is the CEO of Hello Brigit, as recorded in our data. They have also founded this company.
Hello Brigit is a funded company, having raised a total of $36.68M across 4 funding rounds to date. The company's 1st funding round was a Seed of $1M, raised on Jan 2018.
Brigit was founded in 2017 in New York, United States, and operates in the fintech sector. Cash advance loans are provided to users based on credit histories and financial ratings via a mobile application available on iOS and Android platforms. Bank accounts are linked by users to access funds. Additional tools for identity theft protection, credit monitoring, and credit building are included in the service.
Hello Brigit's top competitors include FloatMe, Fig Loans and Better Financial Corporation.
Hello Brigit offers Instant Cash, Credit Builder, Finance Helper, and Earn & Save.
Hello Brigit has 16 investors. Key investors include Lightspeed Venture Partners, Canaan, Upbound, Nyca Partners, and DN Capital.
Hello Brigit operates through Bridge It, Inc.
Yes. Hello Brigit was acquired by Upbound Group in December 2024.
Yes. Hello Brigit publishes Brigit: Cash Advance & Credit and 1 more app, with over 5 million downloads.
The website of Hello Brigit receives about 994 thousand visits a month and ranks #63,591 among all websites worldwide.