About Heroic
Heroic is a Healthcare company based in Austin (United States) founded in 2020. Live fitness classes and social connections are provided online. It operates on a SaaS (Software-as-a-Service), Subscription Services, and EduTech model. Heroic has raised $2.57 million across 4 funding rounds. Its website heroic.us draws about 141 thousand monthly visits. Heroic offers products and services including Heroic Premium, Heroic Coach, and Philosopher’s Notes. Its focus areas include Technology, EdTech and Personal Development Platforms. Its legal entity is Heroic Public Benefit Corporation.
Company details
A social training platform is operated by Heroic, integrating ancient wisdom, modern science, and practical tools for personal growth. Focus is placed on areas like nutrition, sleep, fitness, productivity, leadership, and relationships. Solutions are offered through digital content, coaching programs, and workshops aimed at activating individual potential. The platform serves a global audience across various sectors, with a mission to foster collective flourishing by 2051.
- Total Equity Funding$2.57M (USD)
in 4 rounds
- Latest Funding Round$100.38K (USD), Post-IPO
Apr 2025
Products & Services of Heroic
Heroic offers a comprehensive portfolio of products and services, including Heroic Premium, Heroic Coach, and Philosopher’s Notes.
A platform for personal development and training.
Certification program for personal development coaching.
Summaries of personal development books offered.
Apps and channels of Heroic
Heroic publishes 1 mobile app with over 10K+ downloads; its YouTube channel Brian Johnson has 243K subscribers and 30 videos.
Videos from Heroic
The most watched videos on Heroic's YouTube channel, Brian Johnson (243K subscribers). Click a video to play it here.
More on Brian Johnson.
Funding Insights of Heroic
Heroic has successfully raised a total of $2.57M across 4 strategic funding rounds. The most recent funding activity was a Post-IPO round of $100.38 thousand completed in April 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.57M
- Total Rounds 4
- Last Round Post-IPO — $100,375
- First Round $250,000
(Dec 2020)
All 4 funding rounds of Heroic with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2025 | $100,375 | Post-IPO | – | – | – |
| Mar 2025 | $1.73M | Seed | – | – | – |
| Nov 2021 | $591,000 | Seed | – | – | – |
| Dec 2020 | $250,000 | Seed | – | – | – |
People of Heroic
69 people are tracked at Heroic (3 in leadership, 66 in team).
| Name | Role | Group |
|---|---|---|
Bryan Teare | Head Of Sales | Leadership |
Brian Johnson | Founder + CEO | Leadership |
Calman Hilkert | Head Of Heroic Programs | Leadership |
Edwin Nieuwenhuyse | Optimize/certified Heroic Coach | Team |
Linda Oliver | Heroic Coach & Ambassador | Team |
Michel Douanla | Heroic Performance Coach and Heroic Ambassador | Team |
Roy Jones | Heroic Coach Class 15 | Team |
Francisco Alejandro Ramirez Serna | Ambassador | Team |
Troy Sherman | Heroic Ambassador | Team |
Steven Weaver | Ambassador/performance Coach | Team |
Jenny Wood | Ceritified Optimize HEROIC Coach | Team |
Nicole Petrucci | Leadership Coach | Team |
Mark Hardie MBE FRSA | Ambassador, Coach, Mentor, Guide | Team |
Donald Baratta | Certified Heroic Performance Coach | Team |
Svetlana Transka-Lea | Heroic Performance Coach and Ambassador | Team |
Dan Kimball, MC, LPC | Heroic Ambassador / Certified Heroic Coach | Team |
Raymael Blackwell | Heroic Coach & Ambassador | Team |
Matt Walters | Heroic Ambassador | Team |
Casey Barr | Leadership & Performance Coach in Training | Team |
Sabina Fasano | Lifetime Heroic Coach Member And Ambassador At Heroic Public Benefit Corporation | Team |
49 more people are available in the full profile.
Complete people profiles for Heroic
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Heroic
3 dated milestones of Heroic across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Heroic is founded.
- Funding First funding round of $250K.
- Funding Latest funding round, Post-IPO, of $100K.
Web traffic of Heroic
The website of Heroic (heroic.us) receives about 141.2K visits a month and ranks #260,573 among all websites worldwide, #8,820 in Nutrition Diets and Fitness.
- Monthly visits141.2K
▲ 2.1% vs previous month
- Unique visitors42.3K
per month
- Global rank#260,573
among all websites
- Category rank#8,820
Health · Nutrition Diets and Fitness
- Bounce rate45%
- Pages per visit3.3
- Average visit1 min 50 sec
- DevicesDesktop 22% · Mobile 78%
Websites whose visitors overlap most with Heroic. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
eatmovesleep.org | eatmovesleep.org | 100% | – | ||
| neuphony.com | 48% | 7.2K | #3,288,576 | View details | |
befreed.ai | befreed.ai | 48% | #160,375 | – |
Top companies in Fitness & Wellness Platforms
3 companies that operate in the same segment as Heroic (Fitness & Wellness Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Smart fitness equipment and streaming platforms are provided. | 2011 | New York, New York, United States | USD 995.53 M | USD 2.45 B | 2,894 | |
Fitness class memberships are offered across various gyms and studios. | 2013 | New York, New York, United States | USD 550 M | 969 | ||
Subscription-based social networking platform for runners and cyclists | 2009 | San Francisco, California, United States | USD 180 M | 999 |
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Related news about Heroic
Complete news archive for Heroic
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Heroic
Heroic was founded in 2020.
Heroic is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
Heroic is a funded company, having raised a total of $2.57M across 4 funding rounds to date. The company's 1st funding round was a Seed of $250K, raised on Dec 2020.
A social training platform is operated by Heroic, integrating ancient wisdom, modern science, and practical tools for personal growth. Focus is placed on areas like nutrition, sleep, fitness, productivity, leadership, and relationships. Solutions are offered through digital content, coaching programs, and workshops aimed at activating individual potential. The platform serves a global audience across various sectors, with a mission to foster collective flourishing by 2051.
Heroic offers Heroic Premium, Heroic Coach, and Philosopher’s Notes.
Heroic operates through Heroic Public Benefit Corporation.
Yes. Heroic publishes Heroic | The Training Platform, with over 10,000 downloads.
The website of Heroic receives about 141 thousand visits a month and ranks #260,573 among all websites worldwide.