About HRB Brands
HRB Brands is a Consumer company based in Westport (United States) founded in 2010, and was acquired by Sodalis Group in October 2024. Skin cleansing and deodorant brands are developed by HRB Brands. HRB Brands has completed 1 acquisition, including Pipette. Its chief executive, as recorded, is Jim Daniels. HRB Brands offers products and services including Personal Care Products and Food Supplements. Its focus areas include Consumer Goods, Beauty & Personal Care Products and Multi Category. Its legal entity is Sodalis USA, LLC. Its competitors include Procter & Gamble, Glossier and Function of Beauty; 2 of its 3 listed competitors have raised funding.
Company details
HRB Brands was established in 2010 in Westport, United States, within the personal care sector. Operations focus on the production and distribution of skin cleansing products and deodorants. Leadership is provided by CEO Jim Daniels. The companys domain, hrbbrands.com, supports its online presence. Activities are centered in the United States, with emphasis on consumer hygiene essentials.
- Headquarters Westport, United States
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Website hrbbrands.com
- Social LinkedIn YouTube
- Acquired by Clayton Dubilier & Rice (Jun 2016)
- Legal Name Sodalis Usa, Llc
- Latest Funding Round$51.5M (USD), Debt – Conventional
Nov 2021
- InvestorsWhite Oak Global Advisors
& 2 more
- Investments & Acquisitions
- Acquired by
Products & Services of HRB Brands
HRB Brands offers a comprehensive portfolio of products and services, including Personal Care Products and Food Supplements.
High-quality creams and make-up for skin care and confidence
Nutritional products providing positive energy for wellbeing
Apps and channels of HRB Brands
its YouTube channel Sodalis Group has 2.23K subscribers and 30 videos.
Videos from HRB Brands
The most watched videos on HRB Brands's YouTube channel, Sodalis Group (2.23K subscribers). Click a video to play it here.
More on Sodalis Group.
Funding Insights of HRB Brands
- Total Rounds 1
- Last Round Debt – Conventional — $51.5M
- First Round $51.5M
(Nov 2021)
- Investors Count 1
All 1 funding rounds of HRB Brands with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2021 | $51.5M | Debt – Conventional | – | – |
3 investors in total: 3 institutional.
Investors in HRB Brands
HRB Brands has secured backing from 3 investors, including institutional investors. Prominent investors backing the company include White Oak Global Advisors, CD&R and Sodalis Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Offers customized capital and lending products to support business growth needs. | 2007 | whiteoaksf.com | San Francisco, United States | |
A private equity firm focused on building long-term business value. | cdr-inc.com | New York, United States | ||
| sodalisgroup.com |
Investor details for HRB Brands
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- Complete investor list
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People of HRB Brands
1 people are tracked at HRB Brands (1 in leadership).
| Name | Role | Group |
|---|---|---|
Jim Daniels | CEO | Leadership |
Complete people profiles for HRB Brands
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by HRB Brands
HRB Brands has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Pipette.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Clean, plant-derived skincare products for moms and babies are provided. | pipettebaby.com | Berkeley, United States | 2019 | Dec 2023 | $1.75M |
Complete acquisition details for HRB Brands
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- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of HRB Brands
5 dated milestones of HRB Brands across 14 years, from founding to its latest funding, stage changes and deals.
- Founded HRB Brands is founded.
- Exit Acquired by Clayton Dubilier & Rice.
- Funding First funding round of $51.5M.
- Acquisition Acquires Pipette.
- Exit Acquired by Sodalis Group.
Competitors of HRB Brands
HRB Brands has 3 listed competitors in our database, 2 of them funded. They include Procter & Gamble, Glossier and Function of Beauty.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pg.com | 1837 | United States | 108,000 | Provider of FMCG conglomerate products | ||
| glossier.com | 2005 | New York, United States | $266.4M | 368 | Multicategory beauty products are offered via an internet-first brand. | |
| functionofbeauty.com | 2015 | New York, United States | $166.17M | 335 | Customized skin and hair care products are provided online. |
Detailed competitors of HRB Brands
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- Full competitor set
- Operating metrics
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- Competitive positioning
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Top companies in Beauty & Personal Care Products
3 companies that operate in the same segment as HRB Brands (Beauty & Personal Care Products) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
3M is recognized as a global leader in industrial innovation. | 1902 | United States | USD 24.95 B | 74 | ||
Provider of FMCG conglomerate products | 1837 | United States | USD 457.23 M | 923 | ||
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 |
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Related news about Hrb Brands
Complete news archive for HRB Brands
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- Brand-specific news history
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Frequently Asked Questions about HRB Brands
HRB Brands was founded in 2010 and raised its 1st funding round 11 years after it was founded.
HRB Brands is headquartered in Westport, United States.
Jim Daniels is the CEO of HRB Brands, as recorded in our data.
HRB Brands was established in 2010 in Westport, United States, within the personal care sector. Operations focus on the production and distribution of skin cleansing products and deodorants. Leadership is provided by CEO Jim Daniels. The companys domain, hrbbrands.com, supports its online presence. Activities are centered in the United States, with emphasis on consumer hygiene essentials.
HRB Brands's top competitors include Procter & Gamble, Glossier and Function of Beauty.
HRB Brands offers Personal Care Products and Food Supplements.
HRB Brands has made 1 acquisition, including Pipette.
HRB Brands has 3 investors. Key investors include White Oak Global Advisors, CD&R, and Sodalis Group.
HRB Brands operates through Sodalis Usa, Llc.
Yes. HRB Brands was acquired by Clayton Dubilier & Rice in June 2016.

