About HYLA Mobile
HYLA Mobile is a Retail company based in Farmers Branch (United States) founded in 2009, and was acquired by Assurant in October 2020. Tech-enabled mobile device trade-in and recommerce solutions are provided. It operates in the Retail and Technology sectors. HYLA Mobile has raised $148 million across 6 funding rounds from investors including Kleiner Perkins, Assurant and SJF Ventures. The company has 327 employees. HYLA Mobile has completed 1 acquisition, including Flipswap. Its chief executive, as recorded, is Biju Nair. Its website hylamobile.com draws about 40 thousand monthly visits. HYLA Mobile offers products and services including Extended Protection Programs, Lender-Placed Insurance, and Vehicle Protection Services. Its focus areas include E-Commerce Enablers, Ecommerce Software Suite, Recommerce and Electronics. Its legal entity is HYLA, INC. Its competitors include Treet, Rye and Sella; 3 of its 3 listed competitors have raised funding.
Company details
Founded in 2009 and based in Farmers Branch, United States, HYLA Mobile operates in the mobile device recommerce sector. Solutions for trade-in, collection, and processing of pre-used mobile phones are offered, including software that integrates with online stores or websites for in-store and online operations. Liquidation processes are facilitated, and an analytics platform is provided to track business KPIs.
- Headquarters Farmers Branch, United States
- Employees 327
- Stage Acquired
- SectorsRetailTechnology
- Website category Computers Electronics and Technology · Telecommunications
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website hylamobile.com
- Social LinkedIn X Facebook
- Acquired by Assurant (Oct 2020)
- Legal Name Hyla, Inc.
- Total Equity Funding$148M (USD)
in 6 rounds
- Latest Funding Round$5.14M (USD), Debt – Conventional
Aug 2015
- InvestorsKleiner Perkins
& 7 more
- Employee Count327
- Investments & Acquisitions
- Acquired byAssurant
(Oct 2020)
Products & Services of HYLA Mobile
HYLA Mobile offers a comprehensive portfolio of products and services, including Extended Protection Programs, Lender-Placed Insurance, and Vehicle Protection Services.
Programs for protecting electronics and appliances from damage
Solutions for mortgage and financial institution risk coverage
Services to optimize vehicle performance and mitigate risks
Funding Insights of HYLA Mobile
HYLA Mobile has successfully raised a total of $148M across 6 strategic funding rounds. The most recent funding activity was a Debt β Conventional round of $5.14 million completed in August 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $148M
- Total Rounds 6
- Last Round Debt – Conventional β $5.14M
- Investors Count 7
All 6 funding rounds of HYLA Mobile with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2015 | $5.14M | Debt – Conventional | β | β | β |
| May 2014 | Series C | β | β | β | |
| Nov 2013 | $105M | Series C | β | Kleiner Perkins | |
| Jan 2013 | $8M | Series B | β | β | β |
| Nov 2011 | $35M | Series B | β | Kleiner Perkins | β |
| Jun 2010 | Series A | β | β |
8 investors in total: 8 institutional.
Investors in HYLA Mobile
HYLA Mobile has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Kleiner Perkins, Assurant and SJF Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Impact venture capital is invested in early-stage US companies. | sjfventures.com | Durham, United States | ||
Venture capital investments are focused on IoT and technology sectors. | openairep.com | Overland Park, United States | ||
VC firm investing in seed and early stage companies in the US | rre.com | New York, United States | ||
Early-stage startups across sectors are invested in by NGEN Partners. | ngenpartners.com | New York, United States | ||
Technology investing and private equity firm focused on partnerships. | silverlake.com | |||
Venture capital firm investing in early-stage tech startups | 1972 | kleinerperkins.com | Menlo Park, United States | |
| tapadvisors.com | ||||
Homeowner, rental, vehicle, flood, and travel insurance services are provided. | 1892 | assurant.com | New York, United States |
Investor details for HYLA Mobile
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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People of HYLA Mobile
1 people are tracked at HYLA Mobile (1 in leadership); the tracked headcount is 327.
| Name | Role | Group |
|---|---|---|
Biju Nair | CEO & President | Leadership |
Complete people profiles for HYLA Mobile
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
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Investments & Acquisitions by HYLA Mobile
HYLA Mobile has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Flipswap.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
National governing body for ice skating, promoting and developing the sport | flipswap.com | Torrance, United States | 2004 | May 2012 | β’β’β’β’ |
Complete acquisition details for HYLA Mobile
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Timeline of HYLA Mobile
6 dated milestones of HYLA Mobile across 11 years, from founding to its latest funding, stage changes and deals.
Competitors of HYLA Mobile
HYLA Mobile has 3 listed competitors in our database, 3 of them funded. They include Treet, Rye and Sella.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| treet.co | 2021 | San Francisco, United States | $18.54M | 26 | A peer-to-peer resale marketplace for branded secondhand items is facilitated. | |
| rye.com | 2021 | New York, United States | $14M | Recommerce software solutions are provided for e-commerce businesses. | ||
| hellosella.com | 2019 | Portland, United States | $3M | Recommerce software suites are supplied to merchants for multichannel sales. |
Detailed competitors of HYLA Mobile
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of HYLA Mobile
The website of HYLA Mobile (hylamobile.com) receives about 39.8K visits a month and ranks #446,020 among all websites worldwide, #2,592 in Telecommunications.
- Monthly visits39.8K
▼ 25% vs previous month
- Unique visitors17.1K
per month
- Global rank#446,020
among all websites
- Category rank#2,592
Computers Electronics and Technology · Telecommunications
- Bounce rate37%
- Pages per visit6.2
- Average visit7 min 20 sec
- DevicesDesktop 36% Β· Mobile 64%
Websites whose visitors overlap most with HYLA Mobile. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| google.com | 100% | 85.8B | #1 | View details | |
login.yahoo.com | login.yahoo.com | 79% | β | ||
imei24.com | imei24.com | 78% | #89,211 | β |
Top companies in Fashion & Lifestyle E-Commerce
2 companies that operate in the same segment as HYLA Mobile (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | |||
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 887 |
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Related news about Hyla Mobile
Complete news archive for HYLA Mobile
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Frequently Asked Questions about HYLA Mobile
HYLA Mobile was founded in 2009 and raised its 1st funding round 1 year after it was founded.
HYLA Mobile is headquartered in Farmers Branch, United States. It is registered at Farmers Branch, Texas, United States.
Biju Nair is the CEO of HYLA Mobile, as recorded in our data.
HYLA Mobile is a funded company, having raised a total of $148M across 6 funding rounds to date.
HYLA Mobile has 327 employees.
Founded in 2009 and based in Farmers Branch, United States, HYLA Mobile operates in the mobile device recommerce sector. Solutions for trade-in, collection, and processing of pre-used mobile phones are offered, including software that integrates with online stores or websites for in-store and online operations. Liquidation processes are facilitated, and an analytics platform is provided to track business KPIs.
HYLA Mobile offers Extended Protection Programs, Lender-Placed Insurance, and Vehicle Protection Services.
HYLA Mobile has made 1 acquisition, including Flipswap.
HYLA Mobile has 8 investors. Key investors include Kleiner Perkins, Assurant, SJF Ventures, OPENAIR Equity Partners, and RRE Ventures.
HYLA Mobile operates through Hyla, Inc..
Yes. HYLA Mobile was acquired by Assurant in October 2020.

