Ideeli

New York, United States Founded: 2007 • Age: 19 yrs Acquired By Groupon
Online flash sales of multi-category fashion products are provided.

About Ideeli

Ideeli is a Retail company based in New York (United States) founded in 2007, and was acquired by Groupon in January 2014. Online flash sales of multi-category fashion products are provided. Ideeli has raised $109.48 million across 6 funding rounds from investors including Credit Suisse, Groupon and Next World Capital. Ideeli offers products and services including Groupon App and Daily Deals. Its focus areas include Coupons and Deals, Deals, Online and Horizontal. Its competitors include Super, RetailMeNot and Groupon; 2 of its 3 listed competitors have raised funding.

Company details

Ideeli was founded in 2007 in New York, United States, as an online platform for flash sales of fashion products. Curated selections across apparel, accessories, home, shoes, kids, travel, and lifestyle categories are offered through limited-time events that start at noon ET and last 40 hours. Reduced prices on various brands are featured during these sales. The company was acquired by Groupon and re-branded to ideel in August 2014.

Key Metrics
  • Total Equity Funding
    $109.48M (USD)

    in 6 rounds

  • Latest Funding Round
    $12M (USD), Series E

    Jul 2013

  • Investors
  • Acquired by
    Groupon

    (Jan 2014)

Products & Services of Ideeli

Ideeli offers a comprehensive portfolio of products and services, including Groupon App and Daily Deals.

Groupon App
Deal Platform

App for browsing and purchasing discounted local services

Daily Deals
Ecommerce Service

Offers vouchers for beauty, food, and travel at reduced prices

Funding Insights of Ideeli

Ideeli has successfully raised a total of $109.48M across 6 strategic funding rounds. The most recent funding activity was a Series E round of $12 million completed in July 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $109.48M
  • Total Rounds 6
  • Last Round Series E β€” $12M
  • First Round $3.8M

    (Feb 2008)

  • Investors Count 7

All 6 funding rounds of Ideeli with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jul 2013$12MSeries E––
Nov 2012$30MSeries D––
–
Apr 2011$39.61MSeries C–Next World Capital
Nov 2009$20MSeries B––
–
Jan 2009$4.08MSeries A––
–
Feb 2008$3.8MSeries A––
Valuation history

8 investors in total: 8 institutional.

Investors in Ideeli

Ideeli has secured backing from 8 investors, including institutional and venture fund investors. Prominent investors backing the company include Credit Suisse, Groupon and Next World Capital.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
VC firm investing in the US
nextworldcap.comSan Francisco, United States
Cue Ball is engaged in venture capital investments.
cueball.comBoston, United States
Growth equity firm investing in technology-enabled B2B services in New York.
starvestpartners.com
Seed and early stage venture fund investing in North America and Canada
kodiakvp.comWaltham, United States
constellationventures.com
Investing in creators, organizing AI events, and building community in New York.
betaworks.com
Wealth management, asset management, and investment banking services are offered.
1856credit-suisse.comZurich, Switzerland
Online marketplace offering deals on multi-category products and services
2007groupon.comChicago, United States
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Investor details for Ideeli

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

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  • Round participation
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People of Ideeli

411 people are tracked at Ideeli (102 in leadership, 5 in board & advisors, 304 in team).

NameRoleGroup
Chris MacKin
Head Of Private LabelLeadership
Jakub V.
Head Of Performance MarketingLeadership
Kv Reddy
Managing DirectorLeadership
Anna Kadewska
Merchant Success DirectorLeadership
Rebecca Spurr
Head Of Marketing OperationsLeadership
Josef Buryan
CMOLeadership
Alex Leichtman
Senior Director, Global Deal OperationsLeadership
Dusan Senkypl
CEOLeadership
Robert Hann
Head Of Fp&a And Finance ProjectsLeadership
Sarah Neligan
Regional Sales Director - North AmericaLeadership
Ahmad A.
Director Of Software EngineeringLeadership
Damien Schmitz
Interim Chief Financial OfficerLeadership
Kyndra Harris
Merchant Success DirectorLeadership
Philippe Bethge
Director Analytics, Global Business OperationsLeadership
Jiri Ponrt
Chief Operating OfficerLeadership
Christina Kaufman
Business Development DirectorLeadership
Micah Pepper
Business Development DirectorLeadership
Joseph Latona
Global Head Of Affiliate Sales & Revenue OperationsLeadership
Jennifer Koren
Director Of Business OperationsLeadership
Nicole Novotny
Business Development DirectorLeadership

391 more people are available in the full profile.

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Complete people profiles for Ideeli

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  • Team structure
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Timeline of Ideeli

4 dated milestones of Ideeli across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Ideeli is founded.
  2. Funding First funding round of $3.8M.
  3. Funding Latest funding round, Series E, of $12.0M.
  4. Exit Acquired by Groupon.

Competitors of Ideeli

Ideeli has 3 listed competitors in our database, 2 of them funded. They include Super, RetailMeNot and Groupon.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
super.com2016San Francisco, United States$161.3M
Online platform for discovering and booking hotel accommodations at discounted prices
retailmenot.com2009Austin, United States$314.5M378
Provider of app and browser extension offering digital coupons & deals
groupon.com2007Chicago, United States969
Online marketplace offering deals on multi-category products and services
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Detailed competitors of Ideeli

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Ideeli

Websites that share an audience with Ideeli (ideeli.com).

Similar websites

Websites whose visitors overlap most with Ideeli. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
ruelala.com
100%
2.6M#14,109View details
hautelook.com
100%
2.5K#8,667,526View details
gilt.com
100%
3.3M#9,944View details
beyondtherack.com
beyondtherack.com
99%
–
shopittome.com
99%
View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 19 similar websites and full traffic analytics for Ideeli

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 19 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Deals, Rewards & Comparison Platforms

3 companies that operate in the same segment as Ideeli (Deals, Rewards & Comparison Platforms) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Cashback is provided on multi-category product purchases via mobile app.
2012Denver, Colorado, United StatesUSD 97.58 MUSD 342.39 M942
Online platform for discovering and booking hotel accommodations at discounted prices
2016San Francisco, California, United StatesUSD 226.3 M
Cashback is provided on multi-category products through an app-based platform.
1997San Francisco, California, United StatesUSD 15.96 B29,330
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Related news about Ideeli

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Complete news archive for Ideeli

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Frequently Asked Questions about Ideeli

Ideeli was founded in 2007 and raised its 1st funding round 1 year after it was founded.

Ideeli is headquartered in New York, United States. It is registered at New York, New York, United States.

Ideeli is a funded company, having raised a total of $109.48M across 6 funding rounds to date. The company's 1st funding round was a Series A of $3.8M, raised on Feb 2008.

Ideeli was founded in 2007 in New York, United States, as an online platform for flash sales of fashion products. Curated selections across apparel, accessories, home, shoes, kids, travel, and lifestyle categories are offered through limited-time events that start at noon ET and last 40 hours. Reduced prices on various brands are featured during these sales. The company was acquired by Groupon and re-branded to ideel in August 2014.

Ideeli's top competitors include Super, RetailMeNot and Groupon.

Ideeli offers Groupon App and Daily Deals.

Ideeli has 8 investors. Key investors include Credit Suisse, Groupon, Next World Capital, Cue Ball, and StarVest Partners.

Yes. Ideeli was acquired by Groupon in January 2014.

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