
About Ifeng
Ifeng is a publicly listed company based in Beijing (China) founded in 1998. Online news, financial, and entertainment content is provided. The company has 672 employees. Its website ifeng.com draws about 47.3 million monthly visits. Its competitors include Bitauto and Youcheyihou; 2 of its 2 listed competitors have raised funding.
Company details
Ifeng was established in 1998 in Beijing, China, within the online media sector. A platform is operated to deliver news, financial updates, and entertainment material. Coverage spans business, technology, politics, sports, culture, lifestyle, and fashion. Articles, videos, and expert analysis are produced by journalists and commentators. Text and multimedia formats are utilized to serve users seeking current information across diverse topics.
- Annual Revenue$106.5 M (USD)8.92as on Dec 31, 2025
- Net Profit$46.74 K (USD)as on Dec 31, 2025
- EBITDA-$1.01 M (USD)75.63as on Dec 31, 2025
- Investors
- Employee Count672
Funding Insights of Ifeng
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Ifeng with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2009 | Series A | β | Bertelsmann Asia Investments | β |
1 investors in total: 1 institutional.
Investors in Ifeng
Ifeng has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Bertelsmann Asia Investments.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm backed by Bertelsmann | baifund.com | Chaoyang, China |
Investor details for Ifeng
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Ifeng
13 people are tracked at Ifeng (5 in leadership, 4 in board & advisors, 4 in team); the tracked headcount is 672.
| Name | Role | Group |
|---|---|---|
Edward Lu | CFO | Leadership |
Ming Zou | VP and Chief Editor of Phoenix New Media | Leadership |
Yusheng Sun | CEO | Leadership |
Wu Wuhp | Vice Editor-in-chief | Leadership |
Wang Xinying | Director, Marketing & Business Development | Leadership |
Carson Wen | Independent Director | Board & advisors |
Jerry Juying Zhang | Independent Director | Board & advisors |
Ka Keung Yeung | Director | Board & advisors |
Qi Li | Director | Board & advisors |
Xiaoyan Chi | SVP of Phoenix New Media | Team |
Chun Liu | SVP of Phoenix New Media | Team |
Louise Luo | Assistant | Team |
Emma Jiang | 商业化运营 | Team |
Complete people profiles for Ifeng
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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IPO & Listings of Ifeng
Ifeng is a publicly listed company on the NYSE with ticker symbol FENG in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date13 May 2011
- Listed onNYSE: FENG
- Listed entityPhoenix New Media Ltd. Sponsored ADR Class A
- Exchange sectorTechnology services
- ISINUS71910C2026
- Share price$1.41 (-3.45% on the day) · 2026-10-13
- Market capitalisation$16.9M
- Price to earnings4.0
- EPS (diluted, trailing year)$0.35
- Volume (last session)4,109
Financials of Ifeng
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | $106.5M | $46,740 | -$1.0M |
| 2024 | $97.8M | -$7.4M | -$4.1M |
| 2023 | $97.7M | -$14.5M | -$11.7M |
| 2022 | $116.7M | -$16.3M | -$17.2M |
| 2021 | $159.8M | -$31.9M | -$41.9M |
Detailed financial statements for Ifeng
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
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Timeline of Ifeng
3 dated milestones of Ifeng across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Ifeng is founded.
- Funding First funding round.
- IPO Lists on the stock exchange (IPO).
Competitors of Ifeng
Ifeng has 2 listed competitors in our database, 2 of them funded. They include Bitauto and Youcheyihou.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bitauto.com | 2000 | Beijing, China | $14.83M | Auto-related information is provided via an online platform. | ||
| youcheyihou.com | 2014 | Guangzhou, China | $33.23M | Mobile app for automobile information |
Detailed competitors of Ifeng
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- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Ifeng
The website of Ifeng (ifeng.com) receives about 47.3M visits a month and ranks #972 among all websites worldwide, #112 in News and Media.
- Monthly visits47.3M
▼ 11.7% vs previous month
- Unique visitors6.9M
per month
- Global rank#972
among all websites
- Category rank#112
News and Media
- Bounce rate45%
- Pages per visit3.7
- Average visit3 min 51 sec
- DevicesDesktop 58% Β· Mobile 42%
Websites whose visitors overlap most with Ifeng. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
163.com | 163.com | 100% | #315 | β | |
| sohu.com | 100% | 64.1M | #723 | View details | |
zaobao.com | zaobao.com | 98% | #3,936 | β | |
| sina.com.cn | 88% | 46.5M | #1,270 | View details | |
| qq.com | 84% | 362.7M | #98 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Ifeng
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Ifeng
Complete news archive for Ifeng
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Ifeng
Ifeng was founded in 1998 and raised its 1st funding round 11 years after it was founded.
Ifeng is headquartered in Beijing, China.
Ifeng has 672 employees.
Annual revenue of Ifeng is $106.5M as on Dec 31, 2025.
Ifeng was established in 1998 in Beijing, China, within the online media sector. A platform is operated to deliver news, financial updates, and entertainment material. Coverage spans business, technology, politics, sports, culture, lifestyle, and fashion. Articles, videos, and expert analysis are produced by journalists and commentators. Text and multimedia formats are utilized to serve users seeking current information across diverse topics.
Ifeng's top competitors include Bitauto and Youcheyihou.
Yes, Ifeng is publicly traded on NYSE under the ticker symbol FENG.
Ifeng has 1 investor. Key investors include Bertelsmann Asia Investments.
The website of Ifeng receives about 47.3 million visits a month and ranks #972 among all websites worldwide.
