INNBeauty

White Plains, United States Founded: 2019 • Age: 7 yrs
Online internet first brand offering organic multi-category beauty products
Annual revenue - Latest available
Total funding $12.0M 2 rounds
Employees - Tracked headcount
Investors 3 Known backers
Products 4 Services tracked
Competitors 9 Brand Intelligence

About INNBeauty

INNBeauty is a company based in White Plains (United States) founded in 2019 by Alisa Metzger and Jen Shane. INNBeauty has raised $12 million across 2 funding rounds from investors including ACG Partners, Strand Equity and Beechwood Capital. INNBeauty offers products and services including Extreme Cream, Extreme Cream Eye, Elastic Skin, and Age Defying Duo. INNBeauty operates in a competitive market with competitors including Function of Beauty, Sol de Janeiro, Juice Beauty, Victoria Beckham Beauty and Kreyol Essence, among others.

  • Headquarter White Plains, United States
  • Founders Alisa Metzger, Jen Shane
  • Sectors
    Healthcare
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Beauty Lab Inc
Operational Areas
Healthcare → Health Technology & Digital Health Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $12 M (USD)

    in 2 rounds

  • Latest Funding Round
    $12 M (USD), Series B

    Dec 13, 2022

  • Investors
  • Employee Count
    Not available
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Products & Services of INNBeauty

INNBeauty offers a comprehensive portfolio of products and services, including Extreme Cream, Extreme Cream Eye, Elastic Skin, and Age Defying Duo.

Product name locked
Category locked
Primary

Firming moisturizer for lifting and anti-aging skin care.

Product name locked
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Contouring cream for firming and eye area hydration.

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Anti-aging serum with growth factors for skin elasticity.

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Set of products targeting wrinkles and fine lines.

People of INNBeauty

Headcount 1-10
Employee Profiles 12
Employee Profiles
People
Erin Doyle Cronin
Marketing Director
People
Bernalyn Ibunes
Sales And Education Manager
People
Jasmin Kabayan
Senior Director Regional Sales
People
Sharla McAmis
Head Of Sales

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Funding Insights of INNBeauty

INNBeauty has successfully raised a total of $12M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $12 million completed in December 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in INNBeauty

INNBeauty has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include ACG Partners, Strand Equity and Beechwood Capital.

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Venture Fund
Investor Description Founded Year Domain Location
Private equity firm focused on growth-stage companies
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Strand Equity is engaged in consumer growth equity investments.
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Beechwood Capital is focused on investing in disruptive consumer brands.
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Investor details for INNBeauty

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Investments & Acquisitions by INNBeauty

Investments
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Investment portfolio details for INNBeauty

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Financial Statements - INNBeauty

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Detailed financials for INNBeauty

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Innbeauty Comparisons

INNBeauty Primary company
Description
Online internet first brand offering organic multi-category ...
Location
White Plains, United States
Founded Year
2019
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for INNBeauty

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Competitors of INNBeauty

INNBeauty operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Function of Beauty, Sol de Janeiro, Juice Beauty, Victoria Beckham Beauty and Kreyol Essence, among others.

Company Name Domain Founded year HQ Location Description
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Customized skin and hair care products are provided online.
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Brand of body care products
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Clean skincare and makeup solutions are offered by Juice Beauty.
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Operates a direct-to-consumer brand offering multi-category organic beauty products.
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Organic beauty products are offered online by Kreyol Essence.
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Moringa oil-based skin and hair care products are offered.
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Detailed competitors of INNBeauty

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Latest news on Innbeauty

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Complete news archive for INNBeauty

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Frequently Asked Questions about INNBeauty

INNBeauty was founded in 2019 and raised its 1st funding round 2 years after it was founded.

INNBeauty is headquartered in White Plains, United States. It is registered at White Plains, New York, United States.

INNBeauty is a funded company, having raised a total of $12M across 2 funding rounds to date.

INNBeauty was founded in 2019 and is based in White Plains, United States. Operations are conducted as an online brand within the beauty sector, where organic products such as moisturizers, serums, cleansers, face and eye masks, toners, and lip oils are provided. These items are described as vegan, sustainable, and non-toxic, spanning multiple categories for skincare and related needs.

INNBeauty's top competitors include Sol de Janeiro, Function of Beauty and Kylie Cosmetics.

INNBeauty offers Extreme Cream, Extreme Cream Eye, Elastic Skin, and Age Defying Duo.

INNBeauty has 3 investors. Key investors include ACG Partners, Strand Equity, and Beechwood Capital.

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