Insight Cosmetics

Mumbai, India Founded: 2011 • Age: 15 yrs Acquired By Reliance Retail
Makeup products are offered by an internet-first brand.
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About Insight Cosmetics

Insight Cosmetics is a company based in Mumbai (India) founded in 2011 by Dinesh Jain and Sharmila Jain was acquired by Reliance Retail in September 2022. It operates as a Direct-to-Consumer (D2C). Insight Cosmetics offers products and services including No Smudge Lip Color, Brow Tattoo, and 5 Shades Of Shine Brick Blusher. Insight Cosmetics operates in a competitive market with competitors including Mamaearth, MyGlamm, Minimalist, The Ayurveda Experience and Renee Cosmetics, among others.

  • Headquarter Mumbai, India
  • Founders Dinesh Jain, Sharmila Jain
  • Sectors
    Consumer
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Consumer → Beauty, Personal & Household Care
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Reliance Retail

    (Sep 05, 2022)

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Products & Services of Insight Cosmetics

Insight Cosmetics offers a comprehensive portfolio of products and services, including No Smudge Lip Color, Brow Tattoo, and 5 Shades Of Shine Brick Blusher. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Intense color payoff is provided with smudge-proof formula.

Fuller-looking brows are sculpted with waterproof, long-lasting formula.

Lightweight blush is offered for versatile, transfer-resistant application.

People of Insight Cosmetics
Headcount 200-500
Employee Profiles 7
Employee Profiles
People
Mohan Tiwari
Performance Marketing Manager
People
Vinay Mistry
Technology Advisor
People
Afreen Shaikh
Marketing Consultant (online Branding & Sales)
People
Malaikaa John
Human Resources Generalist

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Funding Insights of Insight Cosmetics

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Insight Cosmetics

Insight Cosmetics has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Reliance Retail. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Retail chain offering diversified products
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Insight Cosmetics

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Insight Cosmetics

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Insight Cosmetics Comparisons

Employees
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Competitors of Insight Cosmetics

Insight Cosmetics operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mamaearth, MyGlamm, Minimalist, The Ayurveda Experience and Renee Cosmetics, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Online brand offering multi-category natural skin care and makeup products
domain founded_year HQ Location
Online platform selling beauty products, makeup, skincare, and cosmetics in India.
domain founded_year HQ Location
Manufacturer of skincare, haircare, and baby care products addressing various skin and hair concerns
domain founded_year HQ Location
Provides online sales of Ayurvedic face, body, hair care, and educational resources.
domain founded_year HQ Location
Organic cosmetics are offered via an internet-first brand model.
domain founded_year HQ Location
Organic beauty products are offered by an internet-first brand.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Insight Cosmetics

Frequently Asked Questions about Insight Cosmetics

When was Insight Cosmetics founded?

Insight Cosmetics was founded in 2011.

Where is Insight Cosmetics located?

Insight Cosmetics is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

What does Insight Cosmetics do?

A comprehensive selection of makeup and beauty products is provided by Insight Cosmetics, catering to various skin types and tones. Products for face, eyes, lips, and nails are included in their offerings. The company focuses on delivering quality cosmetics with features like long-lasting wear and smudge-proof formulas. Sectors such as personal care and beauty are primarily served through an online platform.

Who are the top competitors of Insight Cosmetics?

Insight Cosmetics's top competitors include MyGlamm, Mamaearth and Renee Cosmetics.

What products or services does Insight Cosmetics offer?

Insight Cosmetics offers No Smudge Lip Color, Brow Tattoo, and 5 Shades Of Shine Brick Blusher.

Who are Insight Cosmetics's investors?

Insight Cosmetics has 1 investor. Key investors include Reliance Retail.

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