Insightera

Petah Tikva, Israel Founded: 2009 • Age: 17 yrs Acquired By Marketo
Website experiences are personalized in real-time using visitor data.
Annual revenue - Latest available
Total funding $8.0M 2 rounds
Employees - Tracked headcount
Investors 4 Known backers
Products - Services tracked
Competitors 11 Brand Intelligence

About Insightera

Insightera is a company based in Petah Tikva (Israel) founded in 2009 was acquired by Marketo in December 2013. Insightera has raised $8 million across 2 funding rounds from investors including Marketo, Lightspeed Venture Partners and Glilot. Insightera operates in a competitive market with competitors including Intellimize, Dynamic Yield, Sailthru, Digital River and Privy, among others.

  • Headquarter Petah Tikva, Israel
  • Sectors
    Technology
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $8 M (USD)

    in 2 rounds

  • Latest Funding Round
    $6.5 M (USD), Series A

    Jun 27, 2013

  • Investors
    Marketo

    & 3 more

  • Employee Count
    Not available
  • Acquired by
    Marketo

    (Dec 12, 2013)

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Funding Insights of Insightera

Insightera has successfully raised a total of $8M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $6.5 million completed in June 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Insightera

Insightera has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Marketo, Lightspeed Venture Partners and Glilot.

All
Venture Fund
Investor Description Founded Year Domain Location
Venture capital investing in innovative companies across global sectors is undertaken by Lightspeed Venture Partners.
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Limited information is provided about Glilot's activities.
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Early-stage funding is offered by Opus Capital for technology companies.
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Investor details for Insightera

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  • Investor domains
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  • Participation history

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Investments & Acquisitions by Insightera

Investments
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Investment portfolio details for Insightera

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Financial Statements - Insightera

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Detailed financials for Insightera

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Insightera Comparisons

Insightera Primary company
Description
Website experiences are personalized in real-time using visi...
Location
Petah Tikva, Israel
Founded Year
2009
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Insightera

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Competitors of Insightera

Insightera operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Intellimize, Dynamic Yield, Sailthru, Digital River and Privy, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Conversion rate optimization and personalization are delivered to businesses.
Locked Locked Locked
Website optimization and personalization solutions are provided for digital platforms.
Locked Locked Locked
Personalized omnichannel experiences are generated via marketing automation.
Locked Locked Locked
Cloud-based tax, fraud compliance and payment solutions for businesses
Locked Locked Locked
Lead email acquisition is enabled via website widgets and popups.
Locked Locked Locked
AI personalization software is delivered for business engagement and revenue.
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Detailed competitors of Insightera

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Latest news on Insightera

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Complete news archive for Insightera

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Frequently Asked Questions about Insightera

Insightera was founded in 2009 and raised its 1st funding round 3 years after it was founded.

Insightera is headquartered in Petah Tikva, Israel. It is registered at Petah Tikva, Central District, Israel.

Insightera is a funded company, having raised a total of $8M across 2 funding rounds to date.

Insightera was founded in 2009 in Petah Tikva, Israel, as a provider of cloud-based B2B personalization marketing software. The platform identifies website visitors through IP addresses and browsing history to dynamically adjust online and mobile content. Predictive analytics are employed to recommend tailored materials based on customer profiles. Operations focus on enhancing marketer capabilities for customized user experiences. The company was acquired by Marketo in 2013 for 20 million.

Insightera's top competitors include Dynamic Yield, Privy and Intellimize.

Insightera has 4 investors. Key investors include Marketo, Lightspeed Venture Partners, Glilot, and Opus Capital.

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