About InstaShop
InstaShop is a Retail company based in Dubai (United Arab Emirates) founded in 2015, and was acquired by Talabat.com in September 2024. Multi-category grocery products are sold via an online platform. InstaShop has raised $750 thousand across 2 funding rounds from investors including Delivery Hero, Talabat.com and Amazon. InstaShop has completed 1 acquisition, including GROCART. Its website instashop.com draws about 144 thousand monthly visits. Its focus areas include Food and Agriculture Tech, Online Grocery, B2C Ecommerce and Multi Category. Its competitors include El Grocer, QualityFood and Labaiik.
Company details
InstaShop was established in 2015 in Dubai, United Arab Emirates, as an e-commerce platform focused on grocery retail. A range of products is offered, including fruits and vegetables, seafood and meat, bakery items, pet supplies, cosmetics, flowers, and medicine. Operations are conducted through the domain instashop.com, with services such as in-app payments and scheduled delivery provided to users in the region.
- Headquarters Dubai, United Arab Emirates
- Stage Acquired
- SectorsRetail
- Website category Food and Drink · Restaurants and Delivery
- Email••••••••
- Phone•••• ••••
- Website instashop.com
- Social LinkedIn Facebook
- Acquired by Delivery Hero (Aug 2020)
- Total Equity Funding$750K (USD)
in 2 rounds
- InvestorsDelivery Hero
& 3 more
- Investments & Acquisitions
- Acquired by
Apps and channels of InstaShop
InstaShop publishes 2 mobile apps with over 1M+ downloads.
Funding Insights of InstaShop
InstaShop has successfully raised a total of $750K across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $750,000
- Total Rounds 2
- First Round $750,000
(Jun 2016)
- Investors Count 2
All 2 funding rounds of InstaShop with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2016 | Seed | – | Souq | – | |
| Jun 2016 | $750,000 | Seed | – | Venture Friends | – |
4 investors in total: 4 institutional.
Investors in InstaShop
InstaShop has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Delivery Hero, Talabat.com and Amazon.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are made in proptech, fintech, SaaS, and multiple sectors. | venturefriends.vc | Athens, Greece | ||
Multi-category products are sold via an online marketplace platform. | 2005 | souq.com | Dubai, United Arab Emirates | |
Food ordering and delivery services are facilitated online. | 2010 | deliveryhero.com | Berlin, Germany | |
Food ordering and delivery are facilitated via an online platform. | 2004 | talabat.com | Kuwait City, Kuwait |
Investor details for InstaShop
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People of InstaShop
68 people are tracked at InstaShop (20 in leadership, 48 in team).
| Name | Role | Group |
|---|---|---|
Dana Arnaout | Brand Director | Marketing | Leadership |
Rahul Valecha | Head Of Operations - Last Mile & Personal Shopper | Leadership |
Nicole Koen | VP Of Marketing | Leadership |
Ilias Spyridon Efthymiopoulos | Chief Information Security Officer | Leadership |
Abdelrahman Samir | Head Of Operations | Leadership |
Wajahat Ali | Head Of Operations | Leadership |
Alexandra Limanska | COO | Leadership |
Alice Daniel | Marketing Campaigns Director | Leadership |
Nikola Cabarkapa | Chief Executive Officer | Leadership |
Anas Ahmed | Chief Commercial Officer (cco) | Leadership |
Kishore Babani | Vice President - Operations & Customer Service | Leadership |
Aleksandar Derbogosijan | Creative Director And Brand Architect | Leadership |
Shehzeb Ahmed | Commercial Head Of New Businesses | UAE | Leadership |
Vyshak Nair | Head Of Commercial (business Development, Sales, Growth) - E-commerce | Leadership |
Paris Papavlasopoulos | Director Of Product Management | Leadership |
Yasaman Parpinchee | Vice President Human Resources | Leadership |
Wesam T. | Chief Legal Officer | Leadership |
Kyle Dalton | Managing Director | Leadership |
Yadu Chiroth | Deputy Head Of Business Development - Dubai | Leadership |
Ibrahim El Fadaly | Head Of New Businesses | Egypt | Leadership |
48 more people are available in the full profile.
Complete people profiles for InstaShop
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by InstaShop
InstaShop has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include GROCART.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Wholesale food and grocery services are provided in the UAE. | grocart.ae | Dubai, United Arab Emirates | 2020 | Jun 2023 | •••• |
Complete acquisition details for InstaShop
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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- Complete history
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Timeline of InstaShop
6 dated milestones of InstaShop across 9 years, from founding to its latest funding, stage changes and deals.
- Founded InstaShop is founded.
- Funding First funding round of $750K.
- Funding Latest funding round, Seed,.
- Exit Acquired by Delivery Hero.
- Acquisition Acquires GROCART.
- Exit Acquired by Talabat.com.
Competitors of InstaShop
InstaShop has 3 listed competitors in our database. They include El Grocer, QualityFood and Labaiik.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| elgrocer.com | 2015 | Dubai, United Arab Emirates | Grocery delivery is facilitated on-demand through a mobile app. | |||
| qualityfood.ae | 2016 | Dubai, United Arab Emirates | Operates a digital marketplace for grocery products. | |||
| labaiik.com | 2021 | Abu Dhabi, United Arab Emirates | Offers grocery and food supplies via an online platform. |
Detailed competitors of InstaShop
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- Full competitor set
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Web traffic of InstaShop
The website of InstaShop (instashop.com) receives about 143.9K visits a month and ranks #239,032 among all websites worldwide, #7,965 in Restaurants and Delivery.
- Monthly visits143.9K
▼ 10.5% vs previous month
- Unique visitors81.5K
per month
- Global rank#239,032
among all websites
- Category rank#7,965
Food and Drink · Restaurants and Delivery
- Bounce rate31%
- Pages per visit2.8
- Average visit1 min 21 sec
- DevicesDesktop 22% · Mobile 78%
Websites whose visitors overlap most with InstaShop. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| spinneys.com | 100% | 190.9K | #177,648 | View details | |
deliveroo.ae | deliveroo.ae | 97% | #78,740 | – | |
| deliveryhero.com | 92% | 3.6M | #20,054 | View details | |
| talabat.com | 90% | 3.7M | #14,541 | View details | |
adilstore.com | adilstore.com | 74% | #733,231 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 10 similar websites and full traffic analytics for InstaShop
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- 10 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Instashop
Complete news archive for InstaShop
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Frequently Asked Questions about InstaShop
InstaShop was founded in 2015 and raised its 1st funding round 1 year after it was founded.
InstaShop is headquartered in Dubai, United Arab Emirates. It is registered at Dubai, Dubai, United Arab Emirates.
InstaShop is a funded company, having raised a total of $750K across 2 funding rounds to date. The company's 1st funding round was a Seed of $750K, raised on Jun 2016.
InstaShop was established in 2015 in Dubai, United Arab Emirates, as an e-commerce platform focused on grocery retail. A range of products is offered, including fruits and vegetables, seafood and meat, bakery items, pet supplies, cosmetics, flowers, and medicine. Operations are conducted through the domain instashop.com, with services such as in-app payments and scheduled delivery provided to users in the region.
InstaShop's top competitors include El Grocer, QualityFood and Labaiik.
InstaShop has made 1 acquisition, including GROCART.
InstaShop has 4 investors. Key investors include Delivery Hero, Talabat.com, Amazon, and Venture Friends.
Yes. InstaShop was acquired by Delivery Hero in August 2020.
Yes. InstaShop publishes instashop: Groceries & more and 1 more app, with over 1 million downloads.
The website of InstaShop receives about 144 thousand visits a month and ranks #239,032 among all websites worldwide.