Amazon

Dubai, United Arab Emirates Founded: 2005 • Age: 21 yrs Unicorn Acquired By Amazon
Multi-category products are sold via an online marketplace platform.

About Amazon

Amazon is a Retail company based in Dubai (United Arab Emirates) founded in 2005, and was acquired by Amazon in March 2017. Multi-category products are sold via an online marketplace platform. It operates on a Two-Sided Marketplace model. Amazon has raised $350 million across 3 funding rounds from investors including Amazon, International Finance Corporation and Naspers. The company has 1,189 employees. Amazon has completed 2 acquisitions, including Sukar and Wing Delivery. Amazon was last valued at $1 billion in February 2016. Its website souq.com draws about 20 thousand monthly visits. Amazon offers products and services including Online Retail. Its focus areas include E-commerce and Online Marketplaces. Its legal entity is Amazon.com, Inc. Its competitors include noon, Yallamarket and Wadi; 2 of its 3 listed competitors have raised funding.

Company details

A wide range of products are sold through an online platform by Amazon. Operations are conducted in multiple regions, focusing on e-commerce solutions. Various categories including electronics, clothing, and household items are covered. Customer convenience and vast selection are prioritized in the marketplace model.

  • Headquarters Dubai, United Arab Emirates
  • Employees 1,189
  • Stage Acquired
  • Sectors
    Retail
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website souq.com
  • Social LinkedIn X Facebook
  • Acquired by Amazon (Mar 2017)
  • Legal Name Amazon.Com, Inc.
Key Metrics
  • Total Equity Funding
    $350M (USD)

    in 3 rounds

  • Latest Funding Round
    $275M (USD), Series D

    Feb 2016

  • Investors
    Amazon

    & 16 more

  • Employee Count
    1,189
  • Investments & Acquisitions
    Sukar

    & 1 more

  • Acquired by
    Amazon

    (Mar 2017)

Products & Services of Amazon

Amazon offers a comprehensive portfolio of products and services, including Online Retail.

Online Retail
E-commerce

Online retail services are provided for various products.

Funding Insights of Amazon

Amazon has successfully raised a total of $350M across 3 strategic funding rounds. The most recent funding activity was a Series D round of $275 million completed in February 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $350M
  • Total Rounds 3
  • Last Round Series D β€” $275M
  • Investors Count 17

All 3 funding rounds of Amazon with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Feb 2016$275MSeries D$1BIFC, Baillie Gifford
Mar 2014$75MSeries C–Naspers
–
Oct 2012Series B–Naspers, Tiger Global Management
Valuation history
DateValuationStage
Feb 2016$1Bβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $1B (Feb 2016). 17 investors in total: 17 institutional.

Investors in Amazon

Amazon has secured backing from 17 investors, including venture fund and institutional investors. Prominent investors backing the company include Amazon, International Finance Corporation and Naspers.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Global investments in early and growth-stage tech firms are conducted.
1915naspers.comCape Town, South Africa
IFC is focused on private sector development in emerging markets.
1956ifc.org
Venture and private equity investments are managed with global diversification.
tigerglobal.comNew York, United States
Acquisitions and buyouts are targeted by the private equity firm.
2000affirmacapital.comSingapore, Singapore
Private equity investments are backed by a single-family office firm.
capital.vulcan.comSeattle, United States
Growth stage tech & life sciences focused VC Firm investing in Asia and the US
sandscapitalventures.comArlington, United States
Tech & Offline focused VC firm investing in seed & growth stage startups in the US & UAE
wamdacapital.comDubai, United Arab Emirates
sanedpartners.com
Capital is mobilized and invested in sustainable emerging market companies.
ifcamc.orgWashington, Dc, United States
Tech investments are made by Zeno Ventures across US stages.
zenoventures.comGeneva, Switzerland
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Investor details for Amazon

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

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Investments & Acquisitions by Amazon

Amazon has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Sukar and Wing Delivery.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Courier services in UAE are booked via an app-based marketplace.
wing.aeDubai, United Arab Emirates2016Sep 2017β€’β€’β€’β€’
Online private shopping club in middle east nations
sukar.comDubai, United Arab Emirates2010Apr 2012β€’β€’β€’β€’
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Complete acquisition details for Amazon

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of Amazon

7 dated milestones of Amazon across 12 years, from founding to its latest funding, stage changes and deals.

  1. Founded Amazon is founded.
  2. Acquisition Acquires Sukar.
  3. Funding First funding round.
  4. Funding Latest funding round, Series D, of $275.0M.
  5. Milestone Reaches Unicorn status.
  6. Exit Acquired by Amazon.
  7. Acquisition Acquires Wing Delivery.

Competitors of Amazon

Amazon has 3 listed competitors in our database, 2 of them funded. They include noon, Yallamarket and Wadi.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
noon.com2016Dubai, United Arab Emirates
Multi-category consumer products are sold via an online marketplace platform.
yalla-market.com2021Dubai, United Arab Emirates$10.5M
Multi-category grocery products are offered via an online platform.
wadi.com2015Dubai, United Arab Emirates$97M
Online horizontal marketplace is operated for Middle Eastern countries.
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Detailed competitors of Amazon

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Amazon

The website of Amazon (souq.com) receives about 20.1K visits a month.

  • Monthly visits
    20.1K

    ▲ 32% vs previous month

Similar websites

Websites whose visitors overlap most with Amazon. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
ebay.com
100%
666.1M#42View details
thedubaibazaar.com
thedubaibazaar.com
94%
–
mstaml.com
72%
235.2K#179,572View details
aswaqcity.com
aswaqcity.com
69%
–
dubizzle.com
63%
7.4M#4,688View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 16 similar websites and full traffic analytics for Amazon

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 16 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Marketplaces & General E-Commerce

2 companies that operate in the same segment as Amazon (Marketplaces & General E-Commerce) in United Arab Emirates, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Rides and deliveries are facilitated via a mobile app platform.
2012Dubai, Dubai, United Arab EmiratesUSD 771.7 M6,360
Purchase financing solutions are offered to businesses via installment payments.
2019Dubai, Dubai, United Arab EmiratesUSD 837 M4,683
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Related news about Amazon

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Complete news archive for Amazon

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Frequently Asked Questions about Amazon

Amazon was founded in 2005 and raised its 1st funding round 7 years after it was founded.

Amazon is headquartered in Dubai, United Arab Emirates. It is registered at Dubai, Dubai, United Arab Emirates.

Amazon is a funded company, having raised a total of $350M across 3 funding rounds to date.

Amazon has 1,189 employees.

A wide range of products are sold through an online platform by Amazon. Operations are conducted in multiple regions, focusing on e-commerce solutions. Various categories including electronics, clothing, and household items are covered. Customer convenience and vast selection are prioritized in the marketplace model.

Amazon's top competitors include noon, Wadi and Yallamarket.

Amazon offers Online Retail.

Amazon has made 2 acquisitions, including Sukar, and Wing Delivery.

Amazon has 17 investors. Key investors include Amazon, International Finance Corporation, Naspers, Affirma Capital, and Baillie Gifford.

The valuation of Amazon is $1B as of Feb 2016.

Amazon operates through Amazon.Com, Inc..

Yes. Amazon was acquired by Amazon in March 2017.

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