About Intela
Intela is a Technology company based in Boulder (United States) founded in 2006, and was acquired by Zeta Global in October 2013. Lead generation and customer acquisition are facilitated through performance-based marketing. Intela has raised $7.25 million across 2 funding rounds from investors including Zeta Global, Western Alliance Bank and ETV Capital. Intela has completed 1 acquisition, including Crispads. Intela offers products and services including Ad Serving Platform, Premium Inventory, and Machine Learning Technology. Its focus areas include Enterprise Applications, MarketingTech and Omnichannel Marketing. Its legal entity is Intela LLC. Its competitors include HubSpot, Constant Contact and Adobe; 2 of its 3 listed competitors have raised funding.
Company details
Intela was founded in 2006 in Boulder, United States, within the marketing sector. Performance-based services for lead generation and customer acquisition are provided, including pay-per-call campaigns, affiliate networks, email marketing, and list management solutions. Operations focus on targeted marketing strategies. The company was acquired by Zeta Interactive in October 2013.
- Headquarters Boulder, United States
- Stage Acquired
- SectorsTechnology
- Website intela.com
- Social LinkedIn X
- Acquired by Zeta Global (Oct 2013)
- Legal Name Intela Llc
- Total Equity Funding$7.25M (USD)
in 2 rounds
- Latest Funding Round$6M (USD), Debt – Conventional
Aug 2012
- InvestorsZeta Global
& 2 more
- Investments & Acquisitions
- Acquired byZeta Global
(Oct 2013)
Products & Services of Intela
Intela offers a comprehensive portfolio of products and services, including Ad Serving Platform, Premium Inventory, and Machine Learning Technology.
Platform for delivering targeted ads using machine learning.
High-quality ad spaces for worldwide audience targeting.
Tools for matching content and ads to specific users.
Funding Insights of Intela
Intela has successfully raised a total of $7.25M across 2 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $6 million completed in August 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $7.25M
- Total Rounds 2
- Last Round Debt – Conventional — $6M
- First Round $7.25M
(Mar 2010)
- Investors Count 2
All 2 funding rounds of Intela with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2012 | $6M | Debt – Conventional | – | – | |
| Mar 2010 | $7.25M | Series A | – | ETV Capital | – |
3 investors in total: 3 institutional.
Investors in Intela
Intela has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include Zeta Global, Western Alliance Bank and ETV Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| etvcapital.com | ||||
Commercial banking services, including loans and treasury management, are provided. | 2001 | westernalliancebancorporation.com | Phoenix, United States | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | zetaglobal.com | New York, United States |
Investor details for Intela
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Intela
Intela has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Crispads.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Blog and affiliate advertising network | crispads.com | Denver, United States | 2004 | Apr 2007 | •••• |
Complete acquisition details for Intela
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Intela
5 dated milestones of Intela across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Intela is founded.
- Acquisition Acquires Crispads.
- Funding First funding round of $7.2M.
- Funding Latest funding round, Debt – Conventional, of $6.0M.
- Exit Acquired by Zeta Global.
Competitors of Intela
Intela has 3 listed competitors in our database, 2 of them funded. They include HubSpot, Constant Contact and Adobe.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| hubspot.com | 2005 | Cambridge, United States | $100.7M | 4,502 | Provider of AI-powered customer relationship management software | |
| constantcontact.com | 1998 | Waltham, United States | $37M | 1,434 | Multi-channel online marketing tools are provided for small businesses. | |
| adobe.com | 1982 | San Jose, United States | 30,709 | AI-powered platform manages marketing creatives and customer journeys. |
Detailed competitors of Intela
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Intela
Websites that share an audience with Intela (intela.com).
Websites whose visitors overlap most with Intela. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| marketo.com | 100% | 224.6K | #223,772 | View details | |
| egrabber.com | 96% | 14.1K | #1,921,274 | View details | |
ipt-ltd.co.uk | ipt-ltd.co.uk | 93% | – |
Top companies in MarketingTech
3 companies that operate in the same segment as Intela (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Frequently Asked Questions about Intela
Intela was founded in 2006 and raised its 1st funding round 4 years after it was founded.
Intela is headquartered in Boulder, United States. It is registered at Boulder, Colorado, United States.
Intela is a funded company, having raised a total of $7.25M across 2 funding rounds to date. The company's 1st funding round was a Series A of $7.25M, raised on Mar 2010.
Intela was founded in 2006 in Boulder, United States, within the marketing sector. Performance-based services for lead generation and customer acquisition are provided, including pay-per-call campaigns, affiliate networks, email marketing, and list management solutions. Operations focus on targeted marketing strategies. The company was acquired by Zeta Interactive in October 2013.
Intela's top competitors include HubSpot, Constant Contact and Adobe.
Intela offers Ad Serving Platform, Premium Inventory, and Machine Learning Technology.
Intela has made 1 acquisition, including Crispads.
Intela has 3 investors. Key investors include Zeta Global, Western Alliance Bank, and ETV Capital.
Intela operates through Intela Llc.
Yes. Intela was acquired by Zeta Global in October 2013.