About Joules
Joules is a Retail company based in Market Harborough (United Kingdom) founded in 1989, and was acquired by Next in December 2022. Internet first brand of fashion apparel wear for men and women. Joules has raised $35.15 million across 4 funding rounds from investors including Next, BlackRock and LDC. Joules has completed 1 acquisition, including Garden Trading. Its website joules.com draws about 1.4 million monthly visits. Joules offers products and services including Women's Tops, Men's Shirts, Women's Dresses, Men's Jackets, and Women's Trousers. Its focus areas include Consumer Goods, Apparel Brands, Casual Wear and Multi category. Its legal entity is NEXT RETAIL LIMITED. Its competitors include Pepe Jeans London and Dr. Martens; 1 of its 2 listed competitors has raised funding.
Company details
Joules was founded in 1989 in Market Harborough, United Kingdom. Apparel for men and women is offered primarily through an internet-first model, with operations centered in the fashion retail sector. Products are distributed via the joules.com domain, targeting casual and seasonal clothing lines. The company maintains a base in the UK, serving international markets through e-commerce platforms. Focus is placed on accessible fashion items without physical store emphasis.
Products & Services of Joules
Joules offers a comprehensive portfolio of products and services, including Women's Tops, Men's Shirts, Women's Dresses, Men's Jackets, and Women's Trousers.
Clothing items for women's upper body wear
Shirts designed for men's everyday and formal use
Dresses for women's casual and seasonal occasions
Jackets for men's outerwear protection
Trousers for women's daily and professional attire
Funding Insights of Joules
Joules has successfully raised a total of $35.15M across 4 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $35.15M
- Total Rounds 4
- First Round $35.15M
(Nov 2013)
- Investors Count 3
All 4 funding rounds of Joules with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2022 | Post-IPO | – | – | ||
| Aug 2020 | Post-IPO | – | – | ||
| Apr 2020 | $18.6M | Post-IPO | – | – | – |
| Nov 2013 | $35.15M | Private Equity Round | – | LDC | – |
4 investors in total: 3 institutional and 1 angel.
Investors in Joules
Joules has secured backing from 4 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Next, BlackRock and LDC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are focused on multiple sectors for growth. | 1981 | ldc.co.uk | London, United Kingdom | |
Diversified investment management firm and private fund focused on debt, equity, and secondary market investments in multiple sectors | 1988 | blackrock.com | New York, United States | |
Clothing, footwear, and home products are retailed by Next. | 1982 | next.co.uk | Leicester, United Kingdom | |
RT Richard Teatum | unknown_6587e36711ec4cc2b |
Investor details for Joules
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People of Joules
507 people are tracked at Joules (55 in leadership, 8 in board & advisors, 444 in team).
| Name | Role | Group |
|---|---|---|
Richard Whitehead | Head Of UX | Leadership |
Andrew Lees | Head Of Maintenance | Leadership |
Lewis Folkes | Head Of Facilities, Maintenance And Store Services | Leadership |
Emma Smith | General Manager - Transport Operations | Leadership |
Adrian Koci | Franchise Partner | Leadership |
Jane Shields | Group Sales, Marketing & HR Director | Leadership |
Kev M. | Technology Director | Leadership |
Demi Carnelley | Lead Marketing Planning & Campaigns Partner | Leadership |
Andy Burnham | Head Of Finance Transformation | Leadership |
Simon Wolfson | Chief Executive | Leadership |
Richard Papp | Group Merchandise and Operations Director | Leadership |
Matt Allman | Head Of Trade | Leadership |
Jade Taylor | Director Of NEXT Label And Seasons | Leadership |
Antony Gee | Director Of Label Home | Leadership |
Stephanie Fox | Head Of Brand And Buying- Love & Roses | Leadership |
Steve Teatum | Head Of Group Loss Prevention | Leadership |
Jonathan Blanchard | CFO | Leadership |
Louisa Attridge | NEXT - Wholly Owned Brands Operations & Merchandise Director | Leadership |
Mandip Mann | Head Of Customer & CRM | Leadership |
Freddie Williams | Head Of M&a | Leadership |
487 more people are available in the full profile.
Complete people profiles for Joules
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Investments & Acquisitions by Joules
Joules has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Garden Trading.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Home furniture and accessories are supplied by Garden Trading. | gardentrading.co.uk | Carterton, United Kingdom | 1994 | Feb 2021 | $12.35M |
Complete acquisition details for Joules
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Timeline of Joules
6 dated milestones of Joules across 33 years, from founding to its latest funding, stage changes and deals.
- Founded Joules is founded.
- Funding First funding round of $35.2M.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Garden Trading.
- Funding Latest funding round, Post-IPO,.
- Exit Acquired by Next.
Competitors of Joules
Joules has 2 listed competitors in our database, 1 of them funded. They include Pepe Jeans London and Dr. Martens.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pepejeans.com | 1973 | London, United Kingdom | $177.5M | 172 | Internet first brand of denim apparel wear for men and women | |
| drmartens.com | 1947 | Northampton, United Kingdom | 2,591 | Footwear and clothing are designed and sold by Dr. Martens. |
Detailed competitors of Joules
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Web traffic of Joules
The website of Joules (joules.com) receives about 1.4M visits a month and ranks #16,541 among all websites worldwide, #762 in Fashion and Apparel.
- Monthly visits1.4M
▼ 30.4% vs previous month
- Unique visitors806.5K
per month
- Global rank#16,541
among all websites
- Category rank#762
Lifestyle · Fashion and Apparel
- Bounce rate38%
- Pages per visit10.2
- Average visit2 min 56 sec
- DevicesDesktop 12% · Mobile 88%
Websites whose visitors overlap most with Joules. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| crewclothing.co.uk | 100% | 1.5M | #15,342 | View details | |
| fatface.com | 99% | 2M | #8,068 | View details | |
| boden.co.uk | 76% | 193.7K | #252,148 | View details | |
joulesusa.com | joulesusa.com | 76% | – | ||
| whitestuff.com | 76% | 1.8M | #18,410 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Joules
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Frequently Asked Questions about Joules
Joules was founded in 1989 and raised its 1st funding round 24 years after it was founded.
Joules is headquartered in Market Harborough, United Kingdom. It is registered at Market Harborough, Leicestershire, United Kingdom.
Joules is a funded company, having raised a total of $35.15M across 4 funding rounds to date. The company's 1st funding round was a Private Equity Round of $35.15M, raised on Nov 2013.
Joules was founded in 1989 in Market Harborough, United Kingdom. Apparel for men and women is offered primarily through an internet-first model, with operations centered in the fashion retail sector. Products are distributed via the joules.com domain, targeting casual and seasonal clothing lines. The company maintains a base in the UK, serving international markets through e-commerce platforms. Focus is placed on accessible fashion items without physical store emphasis.
Joules's top competitors include Pepe Jeans London and Dr. Martens.
Joules offers Women's Tops, Men's Shirts, Women's Dresses, Men's Jackets, and Women's Trousers.
Joules has made 1 acquisition, including Garden Trading.
Joules operates through Next Retail Limited.
Yes. Joules was acquired by Next in December 2022.
The website of Joules receives about 1.4 million visits a month and ranks #16,541 among all websites worldwide.