About JUST HYPE
JUST HYPE is a Retail company based in Birmingham (United Kingdom) founded in 2011, and was acquired by Apparel Brands in November 2024. It operates as an internet first brand offering apparel wear for women and men. Its website justhype.com draws about 134 thousand monthly visits. Its focus areas include Consumer Goods, Apparel Brands, Casual Wear and Multi category. Its competitors include Etsy, Zalando, Zappos, Debenhams and Secret Sales and 4 more; 5 of its 9 listed competitors have raised funding.
Company details
JUST HYPE was founded in 2011 in Birmingham, United Kingdom. Operations are centered on an internet-first model within the apparel sector. Clothing items for both women and men are provided through online channels. The brand focuses on direct-to-consumer sales via its domain, justhype.com. Geographic presence is primarily based in the UK, with products distributed digitally to support global accessibility.
- Headquarters Birmingham, United Kingdom
- SectorsRetail
- Website us.justhype.com/?shpxid=1bb76f40-fb74-4d18-9807-2c04909d3b84
- Social X Facebook Instagram YouTube
- Acquired by Apparel Brands (Nov 2024)
- Investors
- Acquired byApparel Brands
(Nov 2024)
Investors in JUST HYPE
JUST HYPE has secured backing from 1 investor. Prominent investors backing the company include Apparel Brands.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Apparel Brands is a retail apparel and fashion company | 2017 | apparelbrands.co.uk | Manchester, United Kingdom |
Investor details for JUST HYPE
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Timeline of JUST HYPE
2 dated milestones of JUST HYPE across 13 years, from founding to its latest funding, stage changes and deals.
- Founded JUST HYPE is founded.
- Exit Acquired by Apparel Brands.
Competitors of JUST HYPE
JUST HYPE has 9 listed competitors in our database, 5 of them funded. They include Etsy, Zalando, Zappos, Debenhams and Secret Sales, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| etsy.com | 2005 | Dublin, Ireland | $97.95M | 2,400 | Online marketplace offering multi-category products from independent designers | |
| zalando.com | 2008 | Berlin, Germany | $190.8M | 15,793 | Online retailer offering multi-category fashion products for men, women, and children | |
| zappos.com | 1999 | Las Vegas, United States | $90.54M | 1,392 | Multi-category fashion products are retailed online for various demographics. | |
| debenhams.com | 1778 | London, United Kingdom | – | – | Fashion, home, and beauty products are offered online by Debenhams. | |
| secretsales.com | 2007 | London, United Kingdom | $38.94M | 25 | Multi-category fashion products are sold via an online marketplace. | |
| inthestyle.com | 2013 | Manchester, United Kingdom | $74.56M | 175 | Multi-category fashion products are retailed online by the company. | |
| mandmdirect.com | 1987 | Leominster, United Kingdom | – | 988 | Discount Retailer of Fashion & sports brands | |
| frenchconnection.com | 1972 | London, United Kingdom | – | – | Internet first brand offering apparel wear for women and men | |
| gucci.com | 1921 | Florence, Italy | – | – | Ready-to-wear clothing, handbags, shoes, and accessories are offered by Gucci. |
Detailed competitors of JUST HYPE
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of JUST HYPE
The website of JUST HYPE (justhype.com) receives about 134.2K visits a month.
- Monthly visits134.2K
▼ 26.9% vs previous month
Websites whose visitors overlap most with JUST HYPE. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
tibaandmarl.com | tibaandmarl.com | 100% | – | #633,882 | β |
huggies.co.uk | huggies.co.uk | 93% | – | #446,378 | β |
montii.co | montii.co | 93% | – | #227,022 | β |
babymel.com | babymel.com | 85% | – | – | β |
| storksak.com | 85% | 680.7K | #1,291,575 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for JUST HYPE
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Just Hype
Complete news archive for JUST HYPE
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Top companies in Fashion & Lifestyle E-Commerce
10 companies that operate in the same segment as JUST HYPE (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
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Frequently Asked Questions about JUST HYPE
JUST HYPE was founded in 2011.
JUST HYPE is headquartered in Birmingham, United Kingdom. It is registered at Birmingham, England, United Kingdom.
JUST HYPE was founded in 2011 in Birmingham, United Kingdom. Operations are centered on an internet-first model within the apparel sector. Clothing items for both women and men are provided through online channels. The brand focuses on direct-to-consumer sales via its domain, justhype.com. Geographic presence is primarily based in the UK, with products distributed digitally to support global accessibility.
JUST HYPE has 1 investor. Key investors include Apparel Brands.
Yes. JUST HYPE was acquired by Apparel Brands in November 2024.
The website of JUST HYPE receives about 134 thousand visits a month.

