About Kelley Blue Book
Kelley Blue Book is a Transportation, Automotive & Logistics company based in Irvine (United States) founded in 1926, and was acquired by Autotrader in October 2010. Newused car buysell price information platform. It operates in the Transportation, Automotive & Logistics and Technology sectors. Its website kbb.com draws about 26.8 million monthly visits. Its focus areas include Consumer, Auto E-Commerce & Content, Pre Purchase Solution and Valuation. Its legal entity is Kelley Blue Book Co, Inc. Its competitors include Carfax, CarBlock and webuyanycar.com.
Company details
Kelley Blue Book was founded in 1926 and is headquartered in Irvine, United States. Operations focus on the automotive sector, where pricing and valuation data for new and used vehicles are delivered through the kbb.com platform, software products, and printed guides. Services include fair purchase price reports based on market data, supporting vehicle shoppers in buysell decisions across the U.S.
- Headquarters Irvine, United States
- Stage Acquired
- SectorsTransportation, Automotive & LogisticsTechnology
- Website category Vehicles
- Website kbb.com
- Social LinkedIn X Facebook
- Acquired by Autotrader (Oct 2010)
- Legal Name Kelley Blue Book Co, Inc.
- Investors
- Acquired byAutotrader
(Oct 2010)
Apps and channels of Kelley Blue Book
Kelley Blue Book publishes 1 mobile app with over 50K+ downloads.
Investors in Kelley Blue Book
Kelley Blue Book has secured backing from 1 investor. Prominent investors backing the company include AutoTrader.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Used and new cars are listed online for user searches. | 1998 | autotrader.com | Atlanta, United States |
Investor details for Kelley Blue Book
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Kelley Blue Book
2 dated milestones of Kelley Blue Book across 84 years, from founding to its latest funding, stage changes and deals.
- Founded Kelley Blue Book is founded.
- Exit Acquired by Autotrader.
Competitors of Kelley Blue Book
Kelley Blue Book has 3 listed competitors in our database. They include Carfax, CarBlock and webuyanycar.com.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| carfax.com | 1984 | Centreville, United States | 953 | Vehicle history information provider for buyers and sellers of used cars | ||
| carblock.io | 2017 | San Francisco, United States | Transportation data is collected via hardware and stored on blockchain. | |||
| webuyanycarusa.com | 1951 | Philadelphia, United States | 261 | Online platform that provides valuation of pre-owned vehicles |
Detailed competitors of Kelley Blue Book
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Kelley Blue Book
The website of Kelley Blue Book (kbb.com) receives about 26.8M visits a month and ranks #2,046 among all websites worldwide, #28 in Vehicles.
- Monthly visits26.8M
▲ 16% vs previous month
- Unique visitors10.7M
per month
- Global rank#2,046
among all websites
- Category rank#28
Vehicles · Vehicles
- Bounce rate49%
- Pages per visit4.0
- Average visit3 min 04 sec
- DevicesDesktop 23% · Mobile 77%
Websites whose visitors overlap most with Kelley Blue Book. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| edmunds.com | 100% | 17.9M | #2,701 | View details | |
| cars.com | 93% | 29.6M | #1,446 | View details | |
| carfax.com | 93% | 54.2M | #763 | View details | |
| carmax.com | 86% | 18.5M | #2,395 | View details | |
| autotrader.com | 83% | 29.5M | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Kelley Blue Book
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Kelley Blue Book
Complete news archive for Kelley Blue Book
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Kelley Blue Book
Kelley Blue Book was founded in 1926.
Kelley Blue Book is headquartered in Irvine, United States. It is registered at Irvine, California, United States.
Kelley Blue Book was founded in 1926 and is headquartered in Irvine, United States. Operations focus on the automotive sector, where pricing and valuation data for new and used vehicles are delivered through the kbb.com platform, software products, and printed guides. Services include fair purchase price reports based on market data, supporting vehicle shoppers in buysell decisions across the U.S.
Kelley Blue Book's top competitors include Carfax, CarBlock and webuyanycar.com.
Kelley Blue Book has 1 investor. Key investors include AutoTrader.
Kelley Blue Book operates through Kelley Blue Book Co, Inc..
Yes. Kelley Blue Book was acquired by Autotrader in October 2010.
Yes. Kelley Blue Book publishes Kelley Blue Book: We Know Cars, with over 50,000 downloads.
The website of Kelley Blue Book receives about 26.8 million visits a month and ranks #2,046 among all websites worldwide.