About Kleeneze
Kleeneze is a Retail company based in Manchester (United Kingdom) founded in 1923, and was acquired by JRJR Networks in February 2015. Internet-first brand offering cleaning, floor care, laundry and spare parts products. It operates in the Retail and Consumer sectors. Kleeneze offers products and services including Dustpan and Brush Set, Laundry Pegs, Electric Heated Under Blanket, Microfibre Dish Cloths, and Telescopic Microfibre Mop. Its focus areas include Consumer Goods, Home Care Products, Multi-Category and Internet First Brand. Its competitors include My Fabulosa, Marmalade of London and Fragrance Group London; 1 of its 3 listed competitors has raised funding.
Company details
Kleeneze was founded in 1923 in Manchester, United Kingdom. An internet-first model is employed to distribute products in the cleaning and household care sector. Items such as cleaning supplies, floor care tools, laundry essentials, and spare parts are provided to customers across the region. Operations center on e-commerce distribution, with a focus on practical consumer goods sourced and shipped from the UK base.
- Headquarters Manchester, United Kingdom
- Stage Acquired
- SectorsRetailConsumer
- Emailβ’β’β’β’β’β’β’β’
- Website kleeneze.com
- Social LinkedIn X Instagram
- Acquired by JRJR Networks (Feb 2015)
- Investors
- Acquired byJRJR Networks
(Feb 2015)
Products & Services of Kleeneze
Kleeneze offers a comprehensive portfolio of products and services, including Dustpan and Brush Set, Laundry Pegs, Electric Heated Under Blanket, Microfibre Dish Cloths, and Telescopic Microfibre Mop.
Tool for sweeping and collecting dust on floors.
Pegs for securing clothes during drying.
Blanket for warming beds electrically.
Cloths for antibacterial dish cleaning.
Mop for reaching and cleaning various surfaces.
Investors in Kleeneze
Kleeneze has secured backing from 1 investor. Prominent investors backing the company include JRJR Networks.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| jrjrnetworks.com |
Investor details for Kleeneze
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Timeline of Kleeneze
2 dated milestones of Kleeneze across 92 years, from founding to its latest funding, stage changes and deals.
- Founded Kleeneze is founded.
- Exit Acquired by JRJR Networks.
Competitors of Kleeneze
Kleeneze has 3 listed competitors in our database, 1 of them funded. They include My Fabulosa, Marmalade of London and Fragrance Group London.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| myfabulosa.co.uk | 2019 | Crewe, United Kingdom | 106 | Multi-category home cleaning solutions are provided via an online platform. | ||
| marmaladeoflondon.com | 2011 | Cheltenham, United Kingdom | $18.51M | 7 | Multi-category home care products are offered via an internet-first brand. | |
| fragrancegrouplondon.com | 2017 | London, United Kingdom | Luxury home fragrances, candles, and room diffusers are offered. |
Detailed competitors of Kleeneze
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Web traffic of Kleeneze
Websites that share an audience with Kleeneze (kleeneze.com).
Websites whose visitors overlap most with Kleeneze. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| betterware.co.uk | 100% | View details | |||
orderkleeneze.co.uk | orderkleeneze.co.uk | 35% | β | ||
| gagosian.com | 24% | #165,406 | View details |
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Related news about Kleeneze
Complete news archive for Kleeneze
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Frequently Asked Questions about Kleeneze
Kleeneze was founded in 1923.
Kleeneze is headquartered in Manchester, United Kingdom. It is registered at Manchester, Greater Manchester, United Kingdom.
Kleeneze was founded in 1923 in Manchester, United Kingdom. An internet-first model is employed to distribute products in the cleaning and household care sector. Items such as cleaning supplies, floor care tools, laundry essentials, and spare parts are provided to customers across the region. Operations center on e-commerce distribution, with a focus on practical consumer goods sourced and shipped from the UK base.
Kleeneze's top competitors include My Fabulosa, Marmalade of London and Fragrance Group London.
Kleeneze offers Dustpan and Brush Set, Laundry Pegs, Electric Heated Under Blanket, Microfibre Dish Cloths, and Telescopic Microfibre Mop.
Kleeneze has 1 investor. Key investors include JRJR Networks.
Yes. Kleeneze was acquired by JRJR Networks in February 2015.

