About Kroo
Kroo is a company based in London (United Kingdom) founded in 2016 by Tim Brown and Hafiz Shariff.. Kroo has raised $88.9 million across 9 funding rounds from investors including Rudy Karsan. The company has 30 employees as of September 30, 2020. Kroo offers products and services including Current Account, Cash ISA, Overdraft, and Personal Loans. Kroo operates in a competitive market with competitors including Stash, Algbra, Collctiv, acasa and Fintech Farm, among others.
- Headquarter London, United Kingdom
- Employees 30 as on 30 Sep, 2020
- Founders Tim Brown, Hafiz Shariff
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Sectors
Financial ServicesTechnology
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Email
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Phone
*********
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Website
*********
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Social
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- Legal Name Kroo Ltd
- Date of Incorporation 10 Apr, 2019
- Jurisdiction LONDON, ENGLAND
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$88.9 M (USD)
in 9 rounds
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Latest Funding Round
$2.53 M (USD), Series B
Nov 29, 2023
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Investors
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Employee Count
30
as on Sep 30, 2020
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Products & Services of Kroo
Kroo offers a comprehensive portfolio of products and services, including Current Account, Cash ISA, Overdraft, and Personal Loans. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Account that pays interest on balance with no monthly fees.
Flexible savings account earning up to 4.30% AER interest.
Optional overdraft service for account holders based on status.
Loans provided for personal use with application via app.
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Funding Insights of Kroo
Kroo has successfully raised a total of $88.9M across 9 strategic funding rounds. The most recent funding activity was a Series B round of $2.53 million completed in November 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 9
- Last Round Series B — $2.5M
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First Round
First Round
(20 Oct 2017)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Nov, 2023 | Amount | Series B - Kroo | Valuation |
investors |
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| Sep, 2023 | Amount | Series B - Kroo | Valuation |
investors |
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| Jun, 2022 | Amount | Series B - Kroo | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Kroo
Kroo has secured backing from 1 investor, including angel investors. Prominent investors backing the company include Rudy Karsan. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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RK
Rudy Karsan |
Angel investor, founder of Karlani Capital, focused on tech startups
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Kroo
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Kroo
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Kroo Comparisons
Competitors of Kroo
Kroo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Stash, Algbra, Collctiv, acasa and Fintech Farm, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Automated investment and robo-advisory services are offered to individuals.
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| domain | founded_year | HQ Location |
A digital banking platform is provided for individual users.
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| domain | founded_year | HQ Location |
App for payment splitting
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| domain | founded_year | HQ Location |
Household bills are managed and split via mobile app.
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| domain | founded_year | HQ Location |
Digital banking services for individuals are offered.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Kroo
Frequently Asked Questions about Kroo
When was Kroo founded?
Kroo was founded in 2016 and raised its 1st funding round 1 year after it was founded.
Where is Kroo located?
Kroo is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Is Kroo a funded company?
Kroo is a funded company, having raised a total of $88.9M across 9 funding rounds to date. The company's 1st funding round was a Series B of $32.77M, raised on Oct 20, 2017.
How many employees does Kroo have?
As of Sep 30, 2020, the latest employee count at Kroo is 30.
What does Kroo do?
Kroo was established in 2016 in London, United Kingdom, as a provider of digital banking services in the fintech sector. Deposit accounts, cash withdrawals, NFC-enabled debit cards, money splitting, and expense tracking are included among its offerings. Real-time transaction notifications are provided via an app-based platform accessible on iOS and Android devices. Operations focus on individual users within the UK market.
What products or services does Kroo offer?
Kroo offers Current Account, Cash ISA, Overdraft, and Personal Loans.
Who are Kroo's investors?
Kroo has 1 investor. Key investors include Rudy Karsan.
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