LeapFrog

Emeryville, United States Founded: 1995 • Age: 31 yrs Listed Acquired By VTech
Educational and entertainment products for children are created and offered.

About LeapFrog

LeapFrog is a Consumer company based in Emeryville (United States) founded in 1995, and was acquired by VTech in February 2016. It operates as an educational and entertainment products for children are created and offered. It operates in the Consumer and Education sectors. LeapFrog has completed 1 acquisition, including KidZui. Its website leapfrog.com draws about 404 thousand monthly visits. LeapFrog offers products and services including LeapPad Tablets, Learning Toys, and Baby Monitors. Its focus areas include EdTech, Pre-K EdTech, B2C Learning Solutions and Games. Its legal entity is LeapFrog Enterprises, Inc. Its competitors include Osmo, Lingokids, Skillmatics, Age of Learning and Cupcake Digital and 3 more; 8 of its 8 listed competitors have raised funding.

Company details

LeapFrog was founded in 1995 and is headquartered in Emeryville, United States. Operations focus on the educational toys and entertainment sector, with a catalog that encompasses gaming tablets, handheld devices, learning activities, and toys. Personalized feedback on childrens learning progress is delivered through the platform, alongside tailored product recommendations to support development.

  • Headquarters Emeryville, United States
  • Stage Acquired
  • Sectors
    Consumer
    Education
  • Website category Lifestyle · Childcare
  • Email
    ••••••••
  • Website leapfrog.com/en-us/home
  • Social LinkedIn X Facebook Instagram YouTube
  • Acquired by VTech (Feb 2016)
  • Legal Name Leapfrog Enterprises, Inc.
Key Metrics

Products & Services of LeapFrog

LeapFrog offers a comprehensive portfolio of products and services, including LeapPad Tablets, Learning Toys, and Baby Monitors.

LeapPad Tablets
Educational Devices

Interactive tablets for children's learning games and activities

Learning Toys
Educational Toys

Toys teaching reading, math, and science skills

Baby Monitors
Safety Devices

Smart devices for monitoring infant care and safety

Apps and channels of LeapFrog

its YouTube channel LeapFrog has 751K subscribers and 30 videos.

LeapFrog
YouTube 751K subscribers 30 videos Education
Open channel

Videos from LeapFrog

The most watched videos on LeapFrog's YouTube channel, LeapFrog (751K subscribers). Click a video to play it here.

Gabby's Dollhouse Story Tails With Gabby | Demo Video | LeapFrog®
62.8K views
Gabby's Dollhouse MerCat & Me On-the-Go | Demo Video | LeapFrog®
52.1K views
Channel Fun Learning Remote | Demo Video | LeapFrog®
44.9K views
Magic Adventures Binoculars | Demo Video | LeapFrog®
41.9K views

More on LeapFrog.

Investors in LeapFrog

LeapFrog has secured backing from 1 investor. Prominent investors backing the company include VTech.

All
InvestorDescriptionFounded YearDomainLocation
Electronic learning toys, telephone products, and manufacturing services are supplied.
1976vtech.comHong Kong, China
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Investor details for LeapFrog

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People of LeapFrog

43 people are tracked at LeapFrog (11 in leadership, 32 in team).

NameRoleGroup
Megan Atchley
Senior Director - Content DevelopmentLeadership
Teena Franklin
Art DirectorLeadership
Tom Klun
Vice President Of SalesLeadership
Carrie English
Contract Art Director, Designer And IllustratorLeadership
Clement Chau
Vice President Of LearningLeadership
Chris Roberts
Senior Art DirectorLeadership
Mari Sunderland
VP Of Digital Product ManagementLeadership
Karen Necker
Creative DirectorLeadership
Mark Tellegen
VP - Development & Creative StudiosLeadership
Thessaly Lerner
Voiceover Talent VO Casting Director Writer Producer Director The UkuladyLeadership
Jennifer Okanes
Director Of Brand & Consumer StrategyLeadership
Eduardo Garcia Bravo
Adobe Commerce EngineerTeam
Guy K.
Software QA EngineerTeam
Troy Gillette
Senior DeveloperTeam
Carolyn James
Senior Manager, Learning & CurriculumTeam
Kunal Navale
Principal Data EngineerTeam
Aaron Long
Manager, Network & Systems EngineeringTeam
Wendy Lucas Hari
Content DesignerTeam
Srikant Koneru
Senior Oracle Database AdministratorTeam
Darren Futa
Executive ProducerTeam

23 more people are available in the full profile.

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Complete people profiles for LeapFrog

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Investments & Acquisitions by LeapFrog

LeapFrog has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include KidZui.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Delivers age-appropriate web content for kids via a browser plugin.
kidzui.comSan Diego, United States2006Aug 2014••••
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Complete acquisition details for LeapFrog

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Timeline of LeapFrog

4 dated milestones of LeapFrog across 21 years, from founding to its latest funding, stage changes and deals.

  1. Founded LeapFrog is founded.
  2. IPO Lists on the stock exchange (IPO).
  3. Acquisition Acquires KidZui.
  4. Exit Acquired by VTech.

Competitors of LeapFrog

LeapFrog has 8 listed competitors in our database, 8 of them funded. They include Osmo, Lingokids, Skillmatics, Age of Learning and Cupcake Digital, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
playosmo.com2013Palo Alto, United States$36M112
Hardware-based iPad games for children are developed.
lingokids.com2014Wilmington, United States$185.95M–
Activity-driven English learning for kids is provided via mobile app.
skillmaticsworld.com2016Covina, United States$23.82M220
Learning resources and creative play products for children are retailed.
ageoflearning.com2007Glendale, United States$481.5M428
Pre-K through 5th grade learning resources are provided.
cupcakedigital.com2011New York, United States$12.81M–
Educational mobile apps for young kids are developed.
duckduckmoose.com2008San Francisco, United States$7M12
Educational apps for children are developed with games and activities.
playkids.com2013Sunnyvale, United States$30M2
Mobile & SaaS-based pre-school videos, games, and books
roybirobot.com2017San Francisco, United States$4.2M–
AI-powered robot for children's education is provided.
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Detailed competitors of LeapFrog

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Verified entity values are shown only after access is granted.

Web traffic of LeapFrog

The website of LeapFrog (leapfrog.com) receives about 404.4K visits a month and ranks #79,896 among all websites worldwide, #3,991 in Childcare.

  • Monthly visits
    404.4K

    ▼ 7.1% vs previous month

  • Unique visitors
    249.6K

    per month

  • Global rank
    #79,896

    among all websites

  • Category rank
    #3,991

    Lifestyle · Childcare

Similar websites

Websites whose visitors overlap most with LeapFrog. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
fisher-price.com
100%
–#9,027,428View details
backtobasicstoys.com
98%
––View details
leapfrogstore.co.uk
leapfrogstore.co.uk
92%
–#2,279,911–
melissaanddoug.com
88%
379.1K#75,918View details
littletikes.com
littletikes.com
84%
–#193,197–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 26 similar websites and full traffic analytics for LeapFrog

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 26 similar websites
  • Audience overlap
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Verified entity values are shown only after access is granted.

Top companies in Beauty & Personal Care Products

10 companies that operate in the same segment as LeapFrog (Beauty & Personal Care Products), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Online platform offering a wide range of baby, kids, and maternity products
2010Pune, Maharashtra, IndiaUSD 513.39 MUSD 911.07 M3,752
3M is recognized as a global leader in industrial innovation.
1902United States–USD 24.95 B74
Provider of FMCG conglomerate products
1837United States–USD 457.23 M923
Subscription-based men's grooming products are provided by Harry's.
2012New York, New York, United StatesUSD 755.88 M–431
Baby products from multiple retailers are aggregated and browsed online.
2011Oakland, California, United StatesUSD 40.67 M––
Online platform for preschool management and parent updates is offered.
2014San Francisco, California, United StatesUSD 88.8 M––
Internet first brand offering wearable breast pumps
2013London, England, United KingdomUSD 157.63 M––
Online brand offering mens grooming products
2015Gurugram, Haryana, IndiaUSD 52.66 M––
Retailer of perfumes, cosmetics, skincare, and related gift set items
2012Gurugram, Haryana, IndiaUSD 58.54 M––
Platform offering multi-category natural beauty care products
2019Mumbai, Maharashtra, IndiaUSD 46.98 MUSD 9.25 M94
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Related news about Leapfrog

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Complete news archive for LeapFrog

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Frequently Asked Questions about LeapFrog

LeapFrog was founded in 1995.

LeapFrog is headquartered in Emeryville, United States. It is registered at Emeryville, California, United States.

LeapFrog was founded in 1995 and is headquartered in Emeryville, United States. Operations focus on the educational toys and entertainment sector, with a catalog that encompasses gaming tablets, handheld devices, learning activities, and toys. Personalized feedback on childrens learning progress is delivered through the platform, alongside tailored product recommendations to support development.

LeapFrog's top competitors include Osmo, Lingokids and Skillmatics.

LeapFrog offers LeapPad Tablets, Learning Toys, and Baby Monitors.

LeapFrog has made 1 acquisition, including KidZui.

LeapFrog has 1 investor. Key investors include VTech.

LeapFrog operates through Leapfrog Enterprises, Inc..

Yes. LeapFrog was acquired by VTech in February 2016.

The website of LeapFrog receives about 404 thousand visits a month and ranks #79,896 among all websites worldwide.

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