Fisher-Price

East Aurora, United States Founded: 1930 • Age: 96 yrs
Manufactures and sells toys for infants, toddlers, and preschoolers worldwide.

About Fisher-Price

Fisher-Price is a company based in East Aurora (United States) founded in 1930. It operates as a B2C, and D2C. Fisher-Price offers products and services including Baby Toys, Dolls and Dollhouses, Cars and Vehicles, and Building Blocks. Fisher-Price operates in a competitive market with competitors including Epic, Learn With Homer, Novel Effect, Speakaboos and Vooks, among others.

  • Headquarter East Aurora, United States
  • Sectors
    Consumer
    Education
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Mattel, Inc.
Operational Areas
Consumer → Baby, Parenting & Pet Care
Education → Early & Pre-Primary Education
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
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Products & Services of Fisher-Price

Fisher-Price offers a comprehensive portfolio of products and services, including Baby Toys, Dolls and Dollhouses, Cars and Vehicles, and Building Blocks. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Toys designed for early development and entertainment.

Interactive dolls for imaginative child play.

Toy vehicles for gross motor skill building.

Blocks that promote creativity and problem-solving.

People of Fisher-Price
Headcount 5000-10000
Employee Profiles 640
Board Members and Advisors 8
Employee Profiles
People
Mary Bivens
Director, Product Development - Barbie
People
Erin Potter
Product Development Engineer II
People
Taylor Schatan
Manager, Barbie Global Marketing Communications
People
Elena Sakovsky
Manager, Disney Entertainment, Global Brand Team - Dolls

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Board Members and Advisors
people
Judy Olian
Director
people
Dominic Ng
Director
people
Adriana Cisneros
Director
people
Roger Lynch
Director

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Funding Insights of Fisher-Price

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by Fisher-Price

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Fisher-Price

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Fisher-Price Comparisons

Employees
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Competitors of Fisher-Price

Fisher-Price operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Epic, Learn With Homer, Novel Effect, Speakaboos and Vooks, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
eBooks for children are provided with audio read-along features.
domain founded_year HQ Location
Comprehensive literacy applications for kids
domain founded_year HQ Location
Interactive app for adding music effects while reading stories
domain founded_year HQ Location
Subscription-based interactive storybooks
domain founded_year HQ Location
Online animated storybooks for children's learning are offered.
domain founded_year HQ Location
Language learning content for children is provided by Little Pim.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Frequently Asked Questions about Fisher-Price

When was Fisher-Price founded?

Fisher-Price was founded in 1930.

Where is Fisher-Price located?

Fisher-Price is headquartered in East Aurora, United States. It is registered at East Aurora, New York, United States.

What does Fisher-Price do?

Fisher-Price, a Mattel subsidiary, designs and produces educational and interactive toys including dolls, vehicles, and play sets. They focus on developmental play for babies and young children through online sales and retail. Based in various global locations, their products target milestones like sitting up and walking, emphasizing creativity and learning. Products are marketed to parents via e-commerce platforms.

Who are the top competitors of Fisher-Price?

Fisher-Price's top competitors include Epic, Learn With Homer and BrainPOP.

What products or services does Fisher-Price offer?

Fisher-Price offers Baby Toys, Dolls and Dollhouses, Cars and Vehicles, and Building Blocks.

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