About LesserEvil
LesserEvil is a company based in Danbury (United States) founded in 2004 was acquired by The Hershey Company in April 2025. LesserEvil has raised $19.1 million across 3 funding rounds from investors including The Hershey Company, Aria Growth Partners and Valor Equity Partners. LesserEvil has completed 1 acquisition, including Redd Bar. LesserEvil offers products and services including Popcorn, Space Balls, Moonions, Lil Puffs, and Paleo Puffs. LesserEvil operates in a competitive market with competitors including Utz, Mondelez International, Unibic, Planet FWD and Tosi, among others.
- Headquarter Danbury, United States
-
Sectors
Consumer
-
Email
Locked
-
Phone
Locked
-
Website
Locked
-
Social
Locked
-
Annual Revenue
Not available
-
Net Profit
Not available
-
EBITDA
Not available
-
Total Equity Funding
$19.1 M (USD)
in 3 rounds
-
Latest Funding Round
Not available
-
Investors
The Hershey Company
& 4 more
-
Employee Count
Not available
- Investments & Acquisitions
-
Acquired by
The Hershey Company
(Apr 03, 2025)
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of LesserEvil
LesserEvil offers a comprehensive portfolio of products and services, including Popcorn, Space Balls, Moonions, Lil Puffs, and Paleo Puffs.
Tasty, clean popcorn made with organic ingredients and better oils.
Crunchy corn puffs tossed in avocado oil for healthy flavor.
Onion-flavored rings using clean, organic ingredients for simple snacking.
Fruit and vegetable-blended puffs suitable for kids and picky eaters.
Grain-free puffs with full flavor and paleo-friendly ingredients.
Protein-packed, crunchy curls for nutritious, energy-boosting snacking.
People of LesserEvil
Unlock access to complete
Funding Insights of LesserEvil
LesserEvil has successfully raised a total of $19.1M across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in LesserEvil
LesserEvil has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include The Hershey Company, Aria Growth Partners and Valor Equity Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Growth equity investments are provided to promising consumer brands.
|
Locked | Locked | Locked | |
|
Private equity firm
|
Locked | Locked | Locked | |
|
Venture capital is invested in North American tech companies.
|
Locked | Locked | Locked |
Investor details for LesserEvil
Investor domains, locations, round participation, and complete history require an active premium plan.
- Investor domains
- Investor locations
- Funding rounds
- Participation history
Verified entity values are shown only after access is granted.
Investments & Acquisitions by LesserEvil
LesserEvil has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Redd Bar.
Investment portfolio details for LesserEvil
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
Verified entity values are shown only after access is granted.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Energy bar products are manufactured and marketed by Redd Bar.
|
Locked | Locked | 2014 | Locked |
Complete acquisition details for LesserEvil
Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.
- Transaction dates
- Acquired stakes
- Disclosed values
- Domains and locations
Verified entity values are shown only after access is granted.
Financial Statements - LesserEvil
Detailed financials for LesserEvil
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
- Historical revenue
- Profit trends
- Statement rows
- Financial ratios
Verified entity values are shown only after access is granted.
Lesserevil Comparisons
Peer comparison for LesserEvil
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
- Funding comparison
- Operating benchmarks
Verified entity values are shown only after access is granted.
Competitors of LesserEvil
LesserEvil operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Utz, Mondelez International, Unibic, Planet FWD and Tosi, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| Locked | Locked | Locked |
Custom variety packs of potato chips and snacks are offered.
|
|
| Locked | Locked | Locked |
Multi-category convenience foods are produced and distributed globally.
|
|
| Locked | Locked | Locked |
Multi-category snacks are manufactured and distributed by Unibic brand.
|
|
| Locked | Locked | Locked |
Manufacturer of snacks from regenerative ingredients
|
|
| Locked | Locked | Locked |
Healthy snacks and supplements
|
Detailed competitors of LesserEvil
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
- Operating metrics
- Competitive positioning
Verified entity values are shown only after access is granted.
Latest news on Lesserevil
Complete news archive for LesserEvil
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about LesserEvil
LesserEvil was founded in 2004 and raised its 1st funding round 14 years after it was founded.
LesserEvil is headquartered in Danbury, United States. It is registered at Danbury, Connecticut, United States.
Charles Coristine is the current CEO of LesserEvil.
LesserEvil is a funded company, having raised a total of $19.1M across 3 funding rounds to date.
LesserEvil was founded in 2004 in Danbury, United States, and operates within the savory snacks sector. Products such as organic popcorn, non-GMO potato chips, and paleo puffs are produced and distributed. Sales occur through the companys online platform, online retailers, and physical retail stores, with the majority of activity focused in the US market. Leadership is provided by CEO and President Charles Coristine.
LesserEvil's top competitors include Utz, NatureBox and Mondelez International.
LesserEvil offers Popcorn, Space Balls, Moonions, Lil Puffs, and 2 more products and services.
LesserEvil has made 1 acquisition, including Redd Bar.
LesserEvil has 5 investors. Key investors include The Hershey Company, Aria Growth Partners, Valor Equity Partners, InvestEco, and Touch Capital.