About Limitless
Limitless is a company based in Chicago (United States) founded in 2016 by Matt Matros was acquired by Keurig Dr Pepper in January 2020. It operates as a Direct-to-Consumer (D2C). Limitless has raised $8.25 million across 3 funding rounds from investors including Keurig Dr Pepper. Limitless offers products and services including Limitless Refresh and Limitless Relax. Limitless operates in a competitive market with competitors including Spindrift, Waterloo Sparkling, Aura Bora, Dash Water and Yerbae, among others.
- Headquarter Chicago, United States
- Founders Matt Matros
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Sectors
Consumer
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Hydration Ventures Llc
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$8.25 M (USD)
in 3 rounds
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Latest Funding Round
$7.04 M (USD), Series A
Mar 29, 2019
- Investors
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Employee Count
Employee Count
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Acquired by
Keurig Dr Pepper
(Jan 23, 2020)
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Products & Services of Limitless
Limitless offers a comprehensive portfolio of products and services, including Limitless Refresh and Limitless Relax. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Sparkling water with caffeine for an energy boost provided.
Sparkling water with L-Theanine for relaxation effect offered.
Funding Insights of Limitless
Limitless has successfully raised a total of $8.25M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $7.04 million completed in March 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series A — $7.0M
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First Round
First Round
(04 Aug 2016)
- Investors Count Investors Count
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar, 2019 | Amount | Series A - Limitless | Valuation |
investors |
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| Sep, 2016 | Amount | Seed - Limitless | Valuation |
investors |
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| Aug, 2016 | Amount | Seed - Limitless | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Limitless
Limitless has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Keurig Dr Pepper. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Manufacturer and distributor of hot and cold beverages
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Limitless
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Limitless
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Limitless Comparisons
Competitors of Limitless
Limitless operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Spindrift, Waterloo Sparkling, Aura Bora, Dash Water and Yerbae, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Unsweetened sparkling waters are produced with real squeezed fruit.
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| domain | founded_year | HQ Location |
Aromatic waters are manufactured and supplied in multiple flavors.
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| domain | founded_year | HQ Location |
Brand of sparkling water
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| domain | founded_year | HQ Location |
Fruit-infused sparkling water is produced and distributed by Dash Water.
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| domain | founded_year | HQ Location |
Sparkling water processing services are provided by Yerbae since 2017.
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| domain | founded_year | HQ Location |
Brand of flavored sparkling water
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Limitless
When was Limitless founded?
Limitless was founded in 2016.
Where is Limitless located?
Limitless is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
Is Limitless a funded company?
Limitless is a funded company, having raised a total of $8.25M across 3 funding rounds to date. The company's 1st funding round was a Seed of $605K, raised on Aug 04, 2016.
What does Limitless do?
Limitless, operated by Hydration Ventures LLC, is focused on the production of sparkling water beverages. The company offers products like Limitless Refresh with caffeine for energy and Limitless Relax with L-Theanine for relaxation. These beverages are marketed as zero sugar, zero sweeteners, and zero calories. The company operates within the non-alcoholic beverage sector, targeting health-conscious consumers in the United States.
Who are the top competitors of Limitless?
Limitless's top competitors include Waterloo Sparkling, Spindrift and Yerbae.
What products or services does Limitless offer?
Limitless offers Limitless Refresh and Limitless Relax.
Who are Limitless's investors?
Limitless has 1 investor. Key investors include Keurig Dr Pepper.