About Loveelectric
Loveelectric is a Transportation, Automotive & Logistics company based in Edinburgh (United Kingdom) founded in 2021, and was acquired by Perkbox in December 2025. Insurance services for electric cars are provided by Loveelectric. Loveelectric has raised $1.24 million across 1 funding round from investors including Perkbox, Scottish Enterprise and The Hunter Foundation. Its website loveelectric.cars draws about 33 thousand monthly visits. Loveelectric offers products and services including Salary Sacrifice Scheme and reloved®. Its focus areas include Auto, Auto Retail & Aftersales, Financial Services and Finance. Its legal entity is LOVE ELECTRIC FINANCIAL SERVICES LTD.
Company details
Loveelectric was founded in 2021 in Edinburgh, United Kingdom. Operations are focused on the insurance sector, where coverage for electric vehicles is offered through the domain loveelectric.cars. Services include policies tailored to electric car owners, addressing specific risks associated with EV technology. The company serves the UK market, with emphasis on standard and specialized insurance options for this growing segment.
- Headquarters Edinburgh, United Kingdom
- Stage Acquired
- SectorsTransportation, Automotive & Logistics
- Email••••••••
- Website loveelectric.cars
- Social LinkedIn Instagram
- Acquired by Perkbox (Dec 2025)
- Legal Name Love Electric Financial Services Ltd
- Date of Incorporation 16 Mar, 2010
- Jurisdiction EDINBURGH, MIDLOTHIAN, SCOTLAND
Products & Services of Loveelectric
Loveelectric offers a comprehensive portfolio of products and services, including Salary Sacrifice Scheme and reloved®.
Enables EV leasing through salary deductions for tax savings.
Platform for quality-assured used electric cars at lower costs.
Funding Insights of Loveelectric
Loveelectric has successfully raised a total of $1.24M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.24 million completed in June 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.24M
- Total Rounds 1
- Last Round Seed — $1.24M
- First Round $1.24M
(Jun 2022)
- Investors Count 5
All 1 funding rounds of Loveelectric with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2022 | $1.24M | Seed | – | – |
6 investors in total: 6 institutional.
Investors in Loveelectric
Loveelectric has secured backing from 6 investors, including institutional investors. Prominent investors backing the company include Perkbox, Scottish Enterprise and The Hunter Foundation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Invests in partnerships for poverty reduction and educational programs worldwide. | 1998 | thehunterfoundation.co.uk | Kilmarnock, United Kingdom | |
NatWest Group is recognized as a UK-focused banking institution. | rbs.com | Edinburgh, United Kingdom | ||
Consumer advocacy, advice, transport, and taxation services are provided. | gov.scot | Edinburgh, United Kingdom | ||
Business development and leadership training programs are offered to companies. | 1991 | scottish-enterprise.com | Glasgow, United Kingdom | |
Scottish EDGE is recognized as Scotland's largest business funding competition. | scottishedge.com | Glasgow, United Kingdom | ||
Employee perks and well-being are managed via cloud-based software. | 2010 | perkbox.com | London, United Kingdom |
Investor details for Loveelectric
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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People of Loveelectric
10 people are tracked at Loveelectric (5 in leadership, 5 in team).
| Name | Role | Group |
|---|---|---|
Ben Nixon | Sales Director | Leadership |
Johannes Schubert | Head Of Operations | Leadership |
Scott McCulloch | Head of Partnerships | Leadership |
Steve Tigar | Founder & CEO | Leadership |
Lyndsey Tigar | Director | Leadership |
Jordan Wright | Lead EV Expert | Team |
Anna Brow | Communications Manager | Team |
Theo Hewett | Junior Product Manager | Team |
Joel Russell-Winter | Marketing Manager | Team |
Jack Guthrie | Senior Customer Service Manager | Team |
Complete people profiles for Loveelectric
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
- Board tenure
- Professional contacts
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Timeline of Loveelectric
3 dated milestones of Loveelectric across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Loveelectric is founded.
- Funding First funding round of $1.2M.
- Exit Acquired by Perkbox.
Web traffic of Loveelectric
The website of Loveelectric (loveelectric.cars) receives about 32.6K visits a month.
- Monthly visits32.6K
▲ 5.7% vs previous month
Websites whose visitors overlap most with Loveelectric. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
ezoo.uk | ezoo.uk | 100% | #1,859,831 | – | |
| octopusev.com | 97% | 539.5K | #79,421 | View details | |
knowlesfleet.com | knowlesfleet.com | 95% | #321,372 | – | |
| electriccarscheme.com | 93% | 304K | #164,224 | View details | |
| synergycarleasing.co.uk | 90% | 112.2K | #305,165 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 20 similar websites and full traffic analytics for Loveelectric
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 20 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Automotive Retail & Aftersales
2 companies that operate in the same segment as Loveelectric (Automotive Retail & Aftersales) in United Kingdom, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Auto insurance is delivered via app to individual drivers. | 2017 | London, England, United Kingdom | USD 161.3 M | USD 369.88 M | 625 | |
Vehicle parts and accessories are sold via an online platform. | 1897 | Walsall, West Midlands, United Kingdom | USD 20.37 M |
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Related news about Loveelectric
Complete news archive for Loveelectric
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Frequently Asked Questions about Loveelectric
Loveelectric was founded in 2021 and raised its 1st funding round 1 year after it was founded.
Loveelectric is headquartered in Edinburgh, United Kingdom. It is registered at Edinburgh, Scotland, United Kingdom.
Loveelectric is a funded company, having raised a total of $1.24M across 1 funding round to date. The company's 1st funding round was a Seed of $1.24M, raised on Jun 2022.
Loveelectric was founded in 2021 in Edinburgh, United Kingdom. Operations are focused on the insurance sector, where coverage for electric vehicles is offered through the domain loveelectric.cars. Services include policies tailored to electric car owners, addressing specific risks associated with EV technology. The company serves the UK market, with emphasis on standard and specialized insurance options for this growing segment.
Loveelectric offers Salary Sacrifice Scheme and reloved®.
Loveelectric has 6 investors. Key investors include Perkbox, Scottish Enterprise, The Hunter Foundation, NatWest Group, and Scotland Government.
Loveelectric operates through Love Electric Financial Services Ltd.
Yes. Loveelectric was acquired by Perkbox in December 2025.