About Luma
Luma is a Media & Entertainment company based in Palo Alto (United States) founded in 2011, and was acquired by Instagram in August 2013. Videos are recorded, edited, and shared via a mobile app. The company was acqui-hired. Its focus areas include Consumer, Online Photos, Editing and Amateur. Its competitors include PicsArt, Visual Supply Co and FaceApp; 2 of its 3 listed competitors have raised funding.
Company details
Luma was founded in 2011 in Palo Alto, United States, within the consumer technology sector. A mobile application is offered for capturing and modifying videos on smartphones. Basic editing tools, including automatic stabilization and filters, are provided to users. Content is enabled for sharing across platforms. Operations center on mobile software development for personal media management.
Funding Insights of Luma
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Luma with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2012 | Seed | – | – |
2 investors in total: 2 institutional.
Investors in Luma
Luma has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Instagram and Y Combinator.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage startups are accelerated via funding and educational programs. | ycombinator.com | Mountain View, United States | ||
Social platform for photo and video sharing | 2010 | instagram.com | San Francisco, United States |
Investor details for Luma
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Luma
3 dated milestones of Luma across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Luma is founded.
- Funding First funding round.
- Exit Acquired by Instagram.
Competitors of Luma
Luma has 3 listed competitors in our database, 2 of them funded. They include PicsArt, Visual Supply Co and FaceApp.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| picsart.com | 2011 | Miami, United States | $195M | 34 | Photos and videos are edited using AI-assisted tools and stickers. | |
| vsco.co | 2011 | San Francisco, United States | $135M | 99 | Community for photographers | |
| faceapp.com | 2014 | Phoenix, United States | Photo editing app providing AI-based filters for face transformations. |
Detailed competitors of Luma
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Photography & Online Media Services
3 companies that operate in the same segment as Luma (Photography & Online Media Services) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Royalty-free stock photos, creative images, and vectors are supplied globally. | 1995 | Seattle, Washington, United States | USD 625 M | USD 939.29 M | 1,700 | |
AI-enabled photorealistic 3D capturing technology is provided for e-commerce. | 2021 | San Francisco, California, United States | USD 1.06 B | 497 |
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Frequently Asked Questions about Luma
Luma was founded in 2011 and raised its 1st funding round 1 year after it was founded.
Luma is headquartered in Palo Alto, United States. It is registered at Palo Alto, California, United States.
Luma was founded in 2011 in Palo Alto, United States, within the consumer technology sector. A mobile application is offered for capturing and modifying videos on smartphones. Basic editing tools, including automatic stabilization and filters, are provided to users. Content is enabled for sharing across platforms. Operations center on mobile software development for personal media management.
Luma's top competitors include Visual Supply Co, PicsArt and FaceApp.
Luma has 2 investors. Key investors include Instagram, and Y Combinator.
Yes. Luma was acquired by Instagram in August 2013.