About Luru
Luru is a Technology company based in Bengaluru (India) founded in 2022 by Karthik K, Ananda Kumar, Karthikeyan Krishnamurthy, Sanjeeth R, and Sid Ramesh. Platform offering playbook solutions for sales teams. Luru has raised $1.4 million across 1 funding round from investors including India Quotient and Gemba Capital. The company has 1 employees. Its Indian entity Diagonalslash Technologies Private Limited reported revenue of ₹2.87 Cr. Luru offers products and services including AI SDR Agents, Outbound Reachouts, Inbound Qualification, and Unbound Traffic Conversion. Its focus areas include Enterprise Applications, Sales Force Automation and Productivity Tools.
Company details
Luru was founded in 2022 in Bengaluru, India, as a platform in the sales enablement sector. CRM access and updates during sales meetings are facilitated for salespeople. A note-taking tool integrated with CRM systems is offered. Meeting playbooks for individuals and teams are created through the platform. Integrations with tools such as Salesforce, HubSpot, Zoom, and Pipedrive are supported to enhance sales operations.
- Headquarters Bengaluru, India
- Employees 1
- Founders Karthik K, Ananda Kumar, Karthikeyan Krishnamurthy, Sanjeeth R, Sid Ramesh
- SectorsTechnology
- Email••••••••
- Website luru.app
- Social LinkedIn X
- Legal Name Diagonalslash Technologies Private Limited
- Date of Incorporation 25 Feb, 2022
- Jurisdiction Bengaluru, Karnataka, India
- Annual Revenue₹2.87 Cr
FY 2025 · +52% YoY
- Net Loss-₹30.6 Lakh
FY 2025 · -11% margin
- EBITDA-₹27.4 Lakh
FY 2025 · -10% margin
- Total Equity Funding$1.4M (USD)
in 1 rounds
- Latest Funding Round$1.4M (USD), Seed
Mar 2023
- InvestorsIndia Quotient
& 1 more
- Employee Count1
Associated legal entities of Luru
Luru operates through Diagonalslash Technologies Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Diagonalslash Technologies Private Limited CIN U72900KA2022PTC158406 | Active | 25 Feb 2022 | Bengaluru, Karnataka | ₹2.9 Cr | 2 | View details |
Products & Services of Luru
Luru offers a comprehensive portfolio of products and services, including AI SDR Agents, Outbound Reachouts, Inbound Qualification, and Unbound Traffic Conversion.
AI tools for generating personalized outreach and booking meetings.
Platform for targeted prospecting and human-quality campaigns.
System to automate signups and route qualified leads to sales.
Tools for identifying and contacting high-intent website visitors.
Funding Insights of Luru
Luru has successfully raised a total of $1.4M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.4 million completed in March 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.4M
- Total Rounds 1
- Last Round Seed — $1.4M
- First Round $1.4M
(Mar 2023)
- Investors Count 2
All 1 funding rounds of Luru with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2023 | $1.4M | Seed | – | India Quotient |
2 investors in total: 2 institutional.
Investors in Luru
Luru has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include India Quotient and Gemba Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment in Indian startups across technology and fintech sectors. | 2012 | indiaquotient.in | Mumbai, India | |
Venture capital firm backing startups in Fintech and Consumer Tech sectors. | 2017 | gembacapital.in | Bengaluru, India |
Investor details for Luru
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
Board of directors of Diagonalslash Technologies Private Limited (Luru)
Diagonalslash Technologies Private Limited is the primary company behind Luru. The board of Diagonalslash Technologies Private Limited currently have 2 directors; the longest-serving is Sanjeeth Kumar Ravindranath, appointed in 2022.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Sanjeeth Kumar Ravindranath DIN 07650230 | Director | 25 Feb 2022 | 4 yrs 8 mo | Diagonalslash Technologies Private Limited |
| Karthikeyan Krishnamurthy DIN 07650252 | Director | 25 Feb 2022 | 4 yrs 8 mo | Diagonalslash Technologies Private Limited |
People of Luru
6 people are tracked at Luru (6 in leadership); the tracked headcount is 1.
| Name | Role | Group |
|---|---|---|
Karthik K | Co-Founder | Leadership |
Ananda Kumar | Co-Founder | Leadership |
| Co-Founder | Leadership | |
Sanjeeth R | Co-Founder | Leadership |
Sid Ramesh | Co-Founder | Leadership |
Karthik | Co-founder | Leadership |
Complete people profiles for Luru
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Luru
Figures of Diagonalslash Technologies Private Limited, the primary company behind Luru, for FY 2025. Revenue was ₹2.87 Cr (+52% year on year). Net loss was -₹30.6 Lakh (-11% margin). EBITDA was -₹27.4 Lakh (-10% margin).
- ₹2.87 CrRevenue · FY 2025 · +52% YoY
- -₹30.6 LakhNet loss · -11% margin
- -₹27.4 LakhEBITDA · -10% margin
- ₹1 LakhPaid-up capital
Balance sheet, profit and loss, cash flow and ratios of Diagonalslash Technologies Private Limited are on its company page.
Detailed financial statements for Luru
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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Timeline of Luru
2 dated milestones of Luru across 1 years, from founding to its latest funding, stage changes and deals.
- Founded Luru is founded.
- Funding First funding round of $1.4M.
Web traffic of Luru
The website of Luru (luru.app) receives about 9.8K visits a month.
- Monthly visits9.8K
▼ 5.1% vs previous month
Websites whose visitors overlap most with Luru. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
idevaffiliate.com | idevaffiliate.com | 100% | #486,510 | – | |
cflowapps.com | cflowapps.com | 98% | #566,268 | – | |
| revops.io | 98% | 48.4K | #461,143 | View details | |
| zluri.com | 98% | 125K | #351,692 | View details | |
| mindtickle.com | 98% | 411.1K | #99,972 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 35 similar websites and full traffic analytics for Luru
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 35 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Luru
Luru was founded in 2022 and raised its 1st funding round 1 year after it was founded.
Luru is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Luru is a funded company, having raised a total of $1.4M across 1 funding round to date. The company's 1st funding round was a Seed of $1.4M, raised on Mar 2023.
Luru has 1 employees.
The primary company behind Luru, Diagonalslash Technologies Private Limited, reported revenue of ₹2.87 Cr for FY 2025, up 52% year on year.
Luru was founded in 2022 in Bengaluru, India, as a platform in the sales enablement sector. CRM access and updates during sales meetings are facilitated for salespeople. A note-taking tool integrated with CRM systems is offered. Meeting playbooks for individuals and teams are created through the platform. Integrations with tools such as Salesforce, HubSpot, Zoom, and Pipedrive are supported to enhance sales operations.
Luru offers AI SDR Agents, Outbound Reachouts, Inbound Qualification, and Unbound Traffic Conversion.
Luru has 2 investors. Key investors include India Quotient, and Gemba Capital.
Luru operates through Diagonalslash Technologies Private Limited.
The legal entities of Luru currently have 2 directors, including Sanjeeth Kumar Ravindranath, Karthikeyan Krishnamurthy.