
About Lyko
Lyko is a publicly listed company based in Stockholm (Sweden) founded in 2003 by Rickard Lyko. E-commerce support services are provided by Lyko in Sweden. It operates in the Retail and Healthcare sectors. Lyko has completed 3 acquisitions, including Estelle & Thild, Grazette and Love'n Layer. Its chief executive, as recorded, is Rickard Lyko. Its website lyko.com draws about 5.7 million monthly visits. Lyko offers products and services including Hair Care Products, Skin Care Products, and Makeup Products. Its focus areas include E-Commerce Support Services, Customer Experience Services, Diversified and Beauty Tech. Its legal entity is Lyko Denmark ApS. Its competitors include Eleven, Parfym and Skincity.
Company details
Lyko was founded in 2003 in Stockholm, Sweden, with Rickard Lyko serving as founder and CEO. E-commerce support services are offered, including platform management and operational assistance for online retailers. The company operates within the digital commerce sector, focusing on backend solutions to facilitate efficient online transactions. Activities are centered in Sweden, supporting regional and international clients in the e-commerce industry.
- Investments & AcquisitionsEstelle & Thild
& 2 more
Products & Services of Lyko
Lyko offers a comprehensive portfolio of products and services, including Hair Care Products, Skin Care Products, and Makeup Products.
Items for hair maintenance, styling, and treatment
Solutions for skin protection and health enhancement
Cosmetics for everyday makeup application and enhancement
Apps and channels of Lyko
Lyko publishes 2 mobile apps with over 100K+ downloads; its YouTube channel LYKO has 35.7K subscribers and 30 videos.
Videos from Lyko
The most watched videos on Lyko's YouTube channel, LYKO (35.7K subscribers). Click a video to play it here.
More on LYKO.
People of Lyko
63 people are tracked at Lyko (16 in leadership, 5 in board & advisors, 42 in team).
| Name | Role | Group |
|---|---|---|
Rickard Lyko | Founder & CEO | Leadership |
Peter Gunnarsson | Chief Technology Officer | Leadership |
Kalle Eliason | Chief Marketing Officer | Leadership |
Erica Wredberg | Chief Retail Officer | Leadership |
Moa Wictorén | Chief Human Resources Officer | Leadership |
Antonia Lindmark | Head Of Strategy & Brand | Leadership |
Hanne Mehren | Creative Director | Leadership |
Sandra Engström | Art Director | Leadership |
Ida Berg Kivi | Head Of Marketing, LYKO Finland | Leadership |
Sofia Backman | HR Business Partner Manager | Leadership |
Philip Tropp | Chief Of Sales European Markets | Leadership |
Mikaela Bäckius | Head Of Marketing, Lyko Sweden | Leadership |
Dennis Lindahl | Head Of IT Operations | Leadership |
Elin Trapp | Head Of Customer Relations | Leadership |
Pauline de Sera | Head Of Creative Content & Some Strategy, Lyko Global | Leadership |
Jessica Willstedt | Head Of Own & Exclusive Brands | Leadership |
Håkan Håkansson | Board Member | Board & advisors |
Kenneth Bengtsson | Chairman | Board & advisors |
Erika Lyko | Board Member | Board & advisors |
Marie Nygren | Board Member | Board & advisors |
43 more people are available in the full profile.
Complete people profiles for Lyko
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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Investments & Acquisitions by Lyko
Lyko has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Estelle & Thild, Grazette and Love'n Layer.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Internet-first brand of skin & makeup care products | estellethild.com | Stockholm, Sweden | 2007 | Jan 2023 | $1.44M | |
Self-adhesive gel-based nail extensions are sold online by the brand. | lovenlayer.com | 2020 | Jun 2022 | •••• | ||
Contract manufacturing of hair color products is conducted. | grazette.se | Gothenburg, Sweden | 1974 | Sep 2021 | $1.2M |
Complete acquisition details for Lyko
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Timeline of Lyko
5 dated milestones of Lyko across 20 years, from founding to its latest funding, stage changes and deals.
- Founded Lyko is founded.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Grazette.
- Acquisition Acquires Love'n Layer.
- Acquisition Acquires Estelle & Thild.
Competitors of Lyko
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| eleven.se | 2004 | Stockholm, Sweden | Multi-category beauty products are offered online by Eleven. | |||
| parfym.se | 2005 | Stockholm, Sweden | Multi-category beauty care products are offered via an online platform. | |||
| skincity.com | 2011 | Taby, Sweden | Multi-category beauty products are retailed via an online platform. |
Detailed competitors of Lyko
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- Full competitor set
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Web traffic of Lyko
The website of Lyko (lyko.com) receives about 5.7M visits a month and ranks #9,932 among all websites worldwide, #438 in Beauty and Cosmetics.
- Monthly visits5.7M
▲ 1% vs previous month
- Unique visitors2M
per month
- Global rank#9,932
among all websites
- Category rank#438
Lifestyle · Beauty and Cosmetics
- Bounce rate52%
- Pages per visit3.9
- Average visit3 min 47 sec
- DevicesDesktop 16% · Mobile 84%
Websites whose visitors overlap most with Lyko. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| kicks.se | 100% | 3.6M | #14,001 | View details | |
cocopanda.se | cocopanda.se | 92% | #121,170 | – | |
koreanbeauty.se | koreanbeauty.se | 89% | #194,392 | – | |
sephora.se | sephora.se | 86% | #113,844 | – | |
nordicfeel.com | nordicfeel.com | 84% | #76,802 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Lyko
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- 40 similar websites
- Audience overlap
- Engagement analytics
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Related news about Lyko
Complete news archive for Lyko
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Frequently Asked Questions about Lyko
Lyko was founded in 2003.
Lyko is headquartered in Stockholm, Sweden.
Rickard Lyko is the CEO of Lyko, as recorded in our data. They have also founded this company.
Lyko was founded in 2003 in Stockholm, Sweden, with Rickard Lyko serving as founder and CEO. E-commerce support services are offered, including platform management and operational assistance for online retailers. The company operates within the digital commerce sector, focusing on backend solutions to facilitate efficient online transactions. Activities are centered in Sweden, supporting regional and international clients in the e-commerce industry.
Lyko offers Hair Care Products, Skin Care Products, and Makeup Products.
Lyko has made 3 acquisitions, including Estelle & Thild, Grazette, and Love'n Layer.
Lyko operates through Lyko Denmark Aps.
Yes. Lyko publishes Lyko and 1 more app, with over 100,000 downloads.
The website of Lyko receives about 5.7 million visits a month and ranks #9,932 among all websites worldwide.
