MarketStar

Ogden, United States Founded: 1988 • Age: 38 yrs Acquired By Wasatch Equity Partners
Outsourced sales and marketing services are provided globally by MarketStar.
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About MarketStar

MarketStar is a company based in Ogden (United States) founded in 1988 was acquired by Wasatch Equity Partners in March 2019.. MarketStar has completed 3 acquisitions, including Nytro Ai, Out2Bound and Regalix. MarketStar offers products and services including Demand Generation, Outsourced Sales, Customer Success, and Partner Channel Management. MarketStar operates in a competitive market with competitors including Townsquare Media, AKQA, Prophet, Tinuiti and Advantage Solutions, among others.

  • Headquarter Ogden, United States
  • Sectors
    Business Services
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
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  • Legal Name Marketstar India Private Limited
  • Date of Incorporation 07 Sep, 2024
  • Jurisdiction Bangalore North, Karnataka, India
Operational Areas
Business Services → Customer Experience & Marketing Services
Business Services → Customer Experience & Marketing Services
Key Metrics
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Products & Services of MarketStar

MarketStar offers a comprehensive portfolio of products and services, including Demand Generation, Outsourced Sales, Customer Success, and Partner Channel Management. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Services for lead generation and digital marketing strategies.

Strategies for new business acquisition and sales support.

Tools for onboarding, retention, and customer enablement.

Recruitment and management of partner networks for growth.

People of MarketStar
Headcount 1000-5000
Employee Profiles 137
Employee Profiles
People
Keith Titus
President & CEO
People
Ben Kaufmann
Chief Financial Officer
People
Paul Grant
Chief Operating Officer
People
Sam White
Program Director, Strategic Accounts

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Funding Insights of MarketStar

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

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Investors in MarketStar

MarketStar has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Wasatch Equity Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Private equity firm focused on multiple sectors
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by MarketStar

MarketStar has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Nytro Ai, Out2Bound and Regalix. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Cloud-based sales enablement solutions are provided for reps and teams.
2020
Sales consulting and lead generation services are provided.
2016
Customer engagement and success management software solutions are provided.
1998
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - MarketStar

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Marketstar Comparisons

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Competitors of MarketStar

MarketStar operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Townsquare Media, AKQA, Prophet, Tinuiti and Advantage Solutions, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Media Company focused on radio broadcasting, live events, marketing solutions
domain founded_year HQ Location
Integrated digital marketing campaigns are developed and executed across channels.
domain founded_year HQ Location
Brand and marketing consulting solutions provider
domain founded_year HQ Location
Digital marketing services including paid search and e-commerce are provided.
domain founded_year HQ Location
Consumer packaged goods sales and digital marketing services are provided.
domain founded_year HQ Location
Advertising and marketing services are delivered globally by Interpublic.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Marketstar

Frequently Asked Questions about MarketStar

When was MarketStar founded?

MarketStar was founded in 1988.

Where is MarketStar located?

MarketStar is headquartered in Ogden, United States. It is registered at Ogden, Utah, United States.

Who is the current CEO of MarketStar?

Keith Titus is the current CEO of MarketStar.

What does MarketStar do?

MarketStar was founded in 1988 and is headquartered in Ogden, Utah, United States. Outsourced sales and marketing services are offered to clients in the business-to-business sector. Operations focus on lead generation, customer acquisition, and performance-based marketing solutions. Services are delivered through a network of trained representatives and digital tools, supporting companies across various industries in North America and internationally. Leadership is provided by CEO Keith Titus.

Who are the top competitors of MarketStar?

MarketStar's top competitors include S⁴Capital, Townsquare Media and Tinuiti.

What products or services does MarketStar offer?

MarketStar offers Demand Generation, Outsourced Sales, Customer Success, and Partner Channel Management.

How many acquisitions has MarketStar made?

MarketStar has made 3 acquisitions, including Nytro Ai, Out2Bound, and Regalix.

Who are MarketStar's investors?

MarketStar has 1 investor. Key investors include Wasatch Equity Partners.

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