MarketStar

Ogden, United States Founded: 1988 • Age: 38 yrs Acquired By Wasatch Equity Partners
Outsourced sales and marketing services are provided globally by MarketStar.

About MarketStar

MarketStar is a company based in Ogden (United States) founded in 1988 was acquired by Wasatch Equity Partners in March 2019. MarketStar has completed 3 acquisitions, including Nytro Ai, Out2Bound and Regalix. MarketStar offers products and services including Demand Generation, Outsourced Sales, Customer Success, and Partner Channel Management. MarketStar operates in a competitive market with competitors including Townsquare Media, AKQA, Prophet, Tinuiti and Advantage Solutions, among others.

Key Metrics

Products & Services of MarketStar

MarketStar offers a comprehensive portfolio of products and services, including Demand Generation, Outsourced Sales, Customer Success, and Partner Channel Management.

Demand Generation
Marketing Services

Services for lead generation and digital marketing strategies.

Outsourced Sales
Sales Services

Strategies for new business acquisition and sales support.

Customer Success
Support Services

Tools for onboarding, retention, and customer enablement.

Partner Channel Management
Partnership Services

Recruitment and management of partner networks for growth.

Apps and channels of MarketStar

its YouTube channel MarketStar has 696 subscribers and 30 videos.

MarketStar
YouTube 696 subscribers 30 videos Science & Technology
Open channel

Videos from MarketStar

The most watched videos on MarketStar's YouTube channel, MarketStar (696 subscribers). Click a video to play it here.

#GrowthDecoded Ep. 1 | Driving Predictable Growth with Angela Garinger
385 views
Kelly Ducourty: Driving Sales Excellence and Leadership at HPE
62 views
August Coffee Chat: Feeling and Sharing Your Fears with Amber Zaugg
54 views
Frank Diana: The Future of Work and Automation
44 views

More on MarketStar.

Investors in MarketStar

MarketStar has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Wasatch Equity Partners.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Private equity firm focused on multiple sectors
–wasatchequitypartners.comLogan, United States
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Investor details for MarketStar

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Board of directors of Marketstar India Private Limited (MarketStar)

Marketstar India Private Limited is the primary company behind MarketStar. The board of Marketstar India Private Limited currently have 4 directors; the longest-serving is Priscilla Sherine Selwine, appointed in 2024.

DirectorDesignationAppointedTenureEntity
Priscilla Sherine Selwine
DIN 10433833
Director07 Sep 20242 yrs 1 moMarketstar India Private Limited
Jon Keith Titus
DIN 10419702
Director07 Sep 20242 yrs 1 moMarketstar India Private Limited
Benjamin Lee Kaufman
DIN 10386982
Director07 Sep 20242 yrs 1 moMarketstar India Private Limited
Gunjan K Sinha
DIN 02017122
Director07 Sep 20242 yrs 1 moMarketstar India Private Limited

People of MarketStar

137 people are tracked at MarketStar (41 in leadership, 96 in team).

NameRoleGroup
CEOLeadership
Ben Kaufmann
Chief Financial OfficerLeadership
Paul Grant
Chief Operating OfficerLeadership
Sam White
Program Director, Strategic AccountsLeadership
Katy Rodrigues
Director, Executive OperationsLeadership
Waryam Singh
Vice PresidentLeadership
Samuel Newey
Vice President Of Business DevelopmentLeadership
Kushalappa Tj
Director Of OperationsLeadership
Humberto Paniagua
Director Of Global Technology ServicesLeadership
Robert Colgan
DirectorLeadership
Shaun Koos
Director Of Client DevelopmentLeadership
Sean Cahill
Director Of Global IT InfrastructureLeadership
Ganesh Arya
DirectorLeadership
Siham Aba
Director, Client Services And Account ManagementLeadership
Brady Bowen
Vice President Client ServicesLeadership
Jeffrey Heiner
Vice President Of Strategic AccountsLeadership
Jason Langeveld
Vice President Of Corporate OperationsLeadership
Theo S. Shikov
Vice President, Bulgaria OperationsLeadership
Brandon Earl
Vice President Of Business DevelopmentLeadership
Heather Barnes
Vice President Of Business DevelopmentLeadership

117 more people are available in the full profile.

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Complete people profiles for MarketStar

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Investments & Acquisitions by MarketStar

MarketStar has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Nytro Ai, Out2Bound and Regalix.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Cloud-based sales enablement solutions are provided for reps and teams.
nytro.aiPalo Alto, United States2020May 2023••••
Customer engagement and success management software solutions are provided.
regalix.comPalo Alto, United States1998Mar 2023••••
Sales consulting and lead generation services are provided.
out2bound.comSofia, Bulgaria2016Oct 2022••••
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Complete acquisition details for MarketStar

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of MarketStar

5 dated milestones of MarketStar across 35 years, from founding to its latest funding, stage changes and deals.

  1. Founded MarketStar is founded.
  2. Exit Acquired by Wasatch Equity Partners.
  3. Acquisition Acquires Out2Bound.
  4. Acquisition Acquires Regalix.
  5. Acquisition Acquires Nytro Ai.

Competitors of MarketStar

MarketStar operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Townsquare Media, AKQA, Prophet, Tinuiti and Advantage Solutions, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
townsquaremedia.com2010Greenwich, United States$100.5M2,016
Media Company focused on radio broadcasting, live events, marketing solutions
akqa.com1994Riyadh, Saudi Arabia$8.74M648
Integrated digital marketing campaigns are developed and executed across channels.
prophet.com1992San Francisco, United States$87.94M–
Brand and marketing consulting solutions provider
tinuiti.com2004New York, United States$31.35M1,003
Digital marketing services including paid search and e-commerce are provided.
advantagesolutions.net1987Irvine, United States–21
Consumer packaged goods sales and digital marketing services are provided.
interpublic.com1961New York, United States–54,250
Advertising and marketing services are delivered globally by Interpublic.
s4capital.com2014London, United Kingdom–8,772
Digital advertising and content marketing services are provided globally.
weimob.com2013Shanghai, China$268.63M–
WeChat-based retail, marketing, and CRM solutions are provided to merchants.
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Detailed competitors of MarketStar

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of MarketStar

The website of MarketStar (marketstar.com) receives about 43.7K visits a month and ranks #1,007,813 among all websites worldwide, #4,477 in Marketing and Advertising.

  • Monthly visits
    43.7K

    ▲ 45% vs previous month

  • Unique visitors
    14.8K

    per month

  • Global rank
    #1,007,813

    among all websites

  • Category rank
    #4,477

    Business and Consumer Services · Marketing and Advertising

Similar websites

Websites whose visitors overlap most with MarketStar. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
mosaic.com
100%
23.3K#1,418,779View details
salespipe.co
salespipe.co
91%
–#5,837,153–
omnicomgroup.com
82%
192.6K#254,365View details
regalix.com
79%
2.1K#7,431,225View details
wearesparks.com
79%
16.2K#1,950,692View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 39 similar websites and full traffic analytics for MarketStar

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 39 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Marketstar

Premium access

Complete news archive for MarketStar

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to MarketStar

10 companies that operate in the same segment as MarketStar (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Creative Artists Agency is engaged in talent representation and brand management.
1975Los Angeles, California, United StatesUSD 263.26 M–916
Digital marketing, data analytics, and IT services are provided globally.
1981Bengaluru, Karnataka, India–USD 19.08 B323,580
Online market research data is delivered for diverse sectors.
1975Paris, France–USD 2.96 B18,640
Digital advertising and content marketing services are provided globally.
2014London, England, United Kingdom–USD 1.02 B7,170
Provider of influencer marketing services
2009Mumbai, Maharashtra, IndiaUSD 16.48 MUSD 31.68 M434
Provider of advertising services
2003New York, New York, United States–USD 174.38 M3,660
Platforms for e-commerce, marketing, and manufacturing are provided.
2016Singapore, SingaporeUSD 79.7 MUSD 365.73 M1,940
Software suite solutions are provided for brands and e-commerce businesses.
2013Lehi, Utah, United StatesUSD 277 MUSD 2.5 B159
IT suite and market research services are provided worldwide.
1969United States–USD 1.87 B9,300
Media Company focused on radio broadcasting, live events, marketing solutions
2010Greenwich, Connecticut, United StatesUSD 100.5 MUSD 427.38 M2,050
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Frequently Asked Questions about MarketStar

MarketStar was founded in 1988.

MarketStar is headquartered in Ogden, United States. It is registered at Ogden, Utah, United States.

Keith Titus is the current CEO of MarketStar.

MarketStar was founded in 1988 and is headquartered in Ogden, Utah, United States. Outsourced sales and marketing services are offered to clients in the business-to-business sector. Operations focus on lead generation, customer acquisition, and performance-based marketing solutions. Services are delivered through a network of trained representatives and digital tools, supporting companies across various industries in North America and internationally. Leadership is provided by CEO Keith Titus.

MarketStar's top competitors include S⁴Capital, Townsquare Media and Tinuiti.

MarketStar offers Demand Generation, Outsourced Sales, Customer Success, and Partner Channel Management.

MarketStar has made 3 acquisitions, including Nytro Ai, Out2Bound, and Regalix.

MarketStar has 1 investor. Key investors include Wasatch Equity Partners.

MarketStar operates through Marketstar India Private Limited.

Yes. MarketStar was acquired by Wasatch Equity Partners in March 2019.

The legal entities of MarketStar currently have 4 directors, including Priscilla Sherine Selwine, Jon Keith Titus, Benjamin Lee Kaufman and others.

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