About BabyMori
BabyMori is a company based in London (United Kingdom) founded in 2014. BabyMori has raised $9.48 million across 5 funding rounds from investors including Guinness Global Investors, Jobi Brands and 500 Global. The company has 29 employees as of December 31, 2020. BabyMori has completed 2 acquisitions, including KIDLY.co.uk and Storksak. BabyMori operates in a competitive market with competitors including TOASTIE, Lilly and Sid, GrowGrows, Boy Wonder and Tara Fe, among others.
- Headquarter London, United Kingdom
- Employees 29 as on 31 Dec, 2020
- Stage Minicorn
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Sectors
Consumer
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Email
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Phone
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Website
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Social
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- Legal Name Baby Mori Limited
- Date of Incorporation 22 Jul, 2014
- Jurisdiction LONDON, ENGLAND
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$9.48 M (USD)
in 5 rounds
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Latest Funding Round
$5.06 M (USD), Series A
May 24, 2019
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Investors
Guinness Global Investors
& 2 more
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Employee Count
29
as on Dec 31, 2020
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Investments & Acquisitions
KIDLY.co.uk
& 1 more
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People of BabyMori
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Funding Insights of BabyMori
BabyMori has successfully raised a total of $9.48M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $5.06 million completed in May 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in BabyMori
BabyMori has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Guinness Global Investors, Jobi Brands and 500 Global.
| Investor | Description | Founded Year | Domain | Location |
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Jobi Brands is focused on creating and investing in consumer brands.
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Venture capital and acceleration are provided to tech startups.
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Private equity and equity funds are managed across multiple sectors.
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Investor details for BabyMori
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Investments & Acquisitions by BabyMori
BabyMori has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include KIDLY.co.uk and Storksak.
Investment portfolio details for BabyMori
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| Company Name | Description | Domain | Location | Founded Year | Amount |
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Baby products from various brands are retailed online by Kidly.co.uk.
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Sells baby changing bags, accessories, and gifts through an online store for parents.
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Complete acquisition details for BabyMori
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Financial Statements - BabyMori
Detailed financials for BabyMori
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Babymori Comparisons
Peer comparison for BabyMori
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Competitors of BabyMori
BabyMori operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as TOASTIE, Lilly and Sid, GrowGrows, Boy Wonder and Tara Fe, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Eco-friendly kids' apparel is provided by an internet-first brand.
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Organic kids' clothing is offered by an internet-first brand.
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Baby and toddler sleepwear products are made from sustainable materials.
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Operates a direct-to-consumer brand specializing in casual wear for children.
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Operates a direct-to-consumer brand specializing in multi-category handcrafted clothing for children.
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Offers sustainable shoes and swimwear for children via online sales platform.
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Detailed competitors of BabyMori
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Latest news on Babymori
Complete news archive for BabyMori
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Frequently Asked Questions about BabyMori
BabyMori was founded in 2014 and raised its 1st funding round 1 year after it was founded.
BabyMori is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
BabyMori is a funded company, having raised a total of $9.48M across 5 funding rounds to date.
As of Dec 31, 2020, the latest employee count at BabyMori is 29.
Mori was founded in 2014 in London, United Kingdom, as an eCommerce platform in the baby products sector. Soft bamboo-fiber garments and accessories, thermal-regulating and suited for infants up to three years, are provided. Operations include monthly subscription parcels starting at 12, containing personalized clothing, blankets, towels, sleeping bags, and related items based on selected sizes. Personalized gift parcels are also offered through the domain babymori.com.
BabyMori's top competitors include TOASTIE, Lilly and Sid and GrowGrows.
BabyMori has made 2 acquisitions, including KIDLY.co.uk, and Storksak.
BabyMori has 3 investors. Key investors include Guinness Global Investors, Jobi Brands, and 500 Global.
The valuation of BabyMori is $11.1M as of Jan 2017.