About Mufti Jeans
Mufti Jeans is a Retail company based in Mumbai (India) founded in 1998 by Kamal Khushlani. Mens apparel is provided via an internet-first brand. Mufti Jeans has raised $2.79 million across 2 funding rounds from investors including Concept Communication, Brand Capital and Dharmayug Investments. The company has 16 employees. Mufti Jeans was last valued at $21.3 million in November 2009. Its website muftijeans.in draws about 1 million monthly visits. Its Indian entity Credo Brands Marketing Private Limited reported revenue of ₹374 Cr. Its focus areas include Consumer Goods, Retail Chains, Fashion and Horizontal. Its competitors include Bewakoof, Styched and Bombay Shirt Company; 3 of its 3 listed competitors have raised funding.
Company details
Mufti was founded in 1998 in Mumbai, India, by Kamal Khushlani as an internet-first brand focused on mens apparel. Operations are centered on online sales through the domain muftijeans.in, offering clothing items tailored for male consumers. The company functions within the fashion retail sector, with distribution primarily handled digitally to reach customers across India. Headquarters remain in Mumbai, supporting e-commerce activities without emphasis on physical stores.
- Headquarters Mumbai, India
- Employees 16
- Founders Kamal Khushlani
- Stage Minicorn
- SectorsRetail
- Website category Lifestyle · Fashion and Apparel
- Email••••••••
- Phone•••• ••••
- Website muftijeans.in
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Credo Brands Marketing Private Limited
- Date of Incorporation 29 Apr, 1999
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹374 Cr
FY 2022 · +27% YoY
- Net Profit₹39.55 Cr
FY 2022 · 11% margin
- EBITDA₹66.99 Cr
FY 2022 · 18% margin
- Total Equity Funding$2.79M (USD)
in 2 rounds
- Latest Funding Round$198.7K (USD), Series A
Nov 2009
- InvestorsConcept Communication
& 2 more
- Employee Count16
Associated legal entities of Mufti Jeans
Mufti Jeans operates through Credo Brands Marketing Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2022) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Credo Brands Marketing Private Limited CIN U18101MH1999PTC119669 | Active | 29 Apr 1999 | Mumbai, Maharashtra | ₹374 Cr | 16 | 3 | View details |
Apps and channels of Mufti Jeans
its YouTube channel Mufti Jeans has 25.1K subscribers and 30 videos.
Videos from Mufti Jeans
The most watched videos on Mufti Jeans's YouTube channel, Mufti Jeans (25.1K subscribers). Click a video to play it here.
More on Mufti Jeans.
Funding Insights of Mufti Jeans
Mufti Jeans has successfully raised a total of $2.79M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $198.7 thousand completed in November 2009. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.79M
- Total Rounds 2
- Last Round Series A — $198,700
- First Round $2.59M
(Sep 2008)
- Investors Count 3
All 2 funding rounds of Mufti Jeans with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2009 | $198,700 | Series A | $21.3M | Brand Capital | – |
| Sep 2008 | $2.59M | Series A | $20.9M | Brand Capital |
| Date | Valuation | Stage |
|---|---|---|
| Nov 2009 | $21.3M | •••••••• |
| Sep 2008 | $20.9M | •••••••• |
Last known valuation $21.3M (Nov 2009). 3 investors in total: 3 institutional.
Investors in Mufti Jeans
Mufti Jeans has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Concept Communication, Brand Capital and Dharmayug Investments.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments in early-stage startups are made by Brand Capital. | brandcapital.co.in | Mumbai, India | ||
Marketing and advertising services are provided in Mumbai, India. | 1969 | conceptindia.com | Mumbai, India |
Investor details for Mufti Jeans
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Board of directors of Credo Brands Marketing Private Limited (Mufti Jeans)
Credo Brands Marketing Private Limited is the primary company behind Mufti Jeans. The board of Credo Brands Marketing Private Limited currently have 3 directors; the longest-serving is Kamal D Khushlani, appointed in 1999. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Kamal D Khushlani DIN 00638929 | Director | 29 Apr 1999 | 27 yrs 6 mo | Credo Brands Marketing Private Limited |
| Poonam Khushlani DIN 01179171 | Director | 29 Apr 1999 | 27 yrs 6 mo | Credo Brands Marketing Private Limited |
| Amer Inayat Jaleel DIN 03194596 | Director | 05 Nov 2020 | 6 yrs | Credo Brands Marketing Private Limited |
People of Mufti Jeans
17 people are tracked at Mufti Jeans (3 in leadership, 14 in team); the tracked headcount is 16.
| Name | Role | Group |
|---|---|---|
| Founder | Leadership | |
Manish Agarwal | Associate Vice President | Leadership |
R V Subramaniam | Vice President - Creatives & Design | Leadership |
Hemant Kaushik | Manager- Creative And Design | Team |
Abhay Tiwari | Store Manager | Team |
Gayatri Darade | Senior Executive (creatives And Graphics) | Team |
Abhimanyu Ghosh | Senior Manager-creatives & Design | Team |
Sumit Varma | Store Manager | Team |
Sanjay Kumar Mutha | Company Secretary | Team |
Faizan Dalvi | Sr Designer At Mufti Jeans | Team |
Devendra Tomar | Salesman | Team |
Rohit Bijawat | Retail Operation (rajasthan & Gujarat) | Team |
Akash Chourasia | Area Visual Merchandiser MP & CG | Team |
Tarun Kumar | Sales Specialist | Team |
Ramkumar P | Store Manager | Team |
Yeesha Sharma | Senior Marketing Executive | Team |
Andrew Khushlani | Assistant Manager | Team |
Complete people profiles for Mufti Jeans
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Financials of Mufti Jeans
Figures of Credo Brands Marketing Private Limited, the primary company behind Mufti Jeans, for FY 2022. Revenue was ₹374 Cr (+27% year on year). Net profit was ₹39.55 Cr (11% margin). EBITDA was ₹66.99 Cr (18% margin). Revenue has grown at a compounded annual rate of -2% over three years and 0% over five years.
- ₹374 CrRevenue · FY 2022 · +27% YoY
- ₹39.55 CrNet profit · 11% margin
- ₹66.99 CrEBITDA · 18% margin
- ₹12.86 CrPaid-up capital
- 16Employees (provident fund records)
- -2%Revenue CAGR, 3 years
- 0%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Credo Brands Marketing Private Limited are on its company page.
Detailed financial statements for Mufti Jeans
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Mufti Jeans
4 dated milestones of Mufti Jeans across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Mufti Jeans is founded.
- Funding First funding round of $2.6M.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series A, of $199K.
Competitors of Mufti Jeans
Mufti Jeans has 3 listed competitors in our database, 3 of them funded. They include Bewakoof, Styched and Bombay Shirt Company.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bewakoof.com | 2011 | Mumbai, India | $39.49M | 161 | Multi-category fashion products are sold by an internet-first brand. | |
| styched.in | 2019 | Bengaluru, India | $925,098 | Multi-category fashion for men and women is offered online. | ||
| bombayshirts.com | 2012 | Mumbai, India | $24.76M | 61 | Custom shirts and apparel are provided with personalization options. |
Detailed competitors of Mufti Jeans
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Web traffic of Mufti Jeans
The website of Mufti Jeans (muftijeans.in) receives about 1M visits a month and ranks #50,787 among all websites worldwide, #2,500 in Fashion and Apparel.
- Monthly visits1M
▲ 6.5% vs previous month
- Unique visitors472K
per month
- Global rank#50,787
among all websites
- Category rank#2,500
Lifestyle · Fashion and Apparel
- Bounce rate23%
- Pages per visit3.9
- Average visit1 min 11 sec
- DevicesDesktop 8% · Mobile 92%
Websites whose visitors overlap most with Mufti Jeans. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
levi.in | levi.in | 100% | #22,712 | – | |
jackjones.in | jackjones.in | 92% | #54,510 | – | |
| pepejeans.in | 88% | 1.1M | #29,504 | View details | |
| blackberrys.com | 86% | 870.1K | View details | ||
| ajio.com | 85% | 30.1M | #1,339 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Mufti Jeans
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- 40 similar websites
- Audience overlap
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Top companies in Retail Stores & Chains
2 companies that operate in the same segment as Mufti Jeans (Retail Stores & Chains) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 3,752 | |
Multi-format offline retail is operated in India. | 1997 | Mumbai, Maharashtra, India | USD 3.41 B | USD 280.87 K | 32 |
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Related news about Mufti Jeans
Complete news archive for Mufti Jeans
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Frequently Asked Questions about Mufti Jeans
Mufti Jeans was founded in 1998 and raised its 1st funding round 10 years after it was founded.
Mufti Jeans is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
Mufti Jeans is a funded company, having raised a total of $2.79M across 2 funding rounds to date. The company's 1st funding round was a Series A of $2.59M, raised on Sep 2008.
Mufti Jeans has 16 employees.
The primary company behind Mufti Jeans, Credo Brands Marketing Private Limited, reported revenue of ₹374 Cr for FY 2022, up 27% year on year.
Mufti was founded in 1998 in Mumbai, India, by Kamal Khushlani as an internet-first brand focused on mens apparel. Operations are centered on online sales through the domain muftijeans.in, offering clothing items tailored for male consumers. The company functions within the fashion retail sector, with distribution primarily handled digitally to reach customers across India. Headquarters remain in Mumbai, supporting e-commerce activities without emphasis on physical stores.
Mufti Jeans's top competitors include Bewakoof, Bombay Shirt Company and Styched.
Mufti Jeans has 3 investors. Key investors include Concept Communication, Brand Capital, and Dharmayug Investments.
The valuation of Mufti Jeans is $21.3M as of Nov 2009.
Mufti Jeans operates through Credo Brands Marketing Private Limited.
The legal entities of Mufti Jeans currently have 3 directors, including Kamal D Khushlani, Amer Inayat Jaleel, Poonam Khushlani.
The website of Mufti Jeans receives about 1 million visits a month and ranks #50,787 among all websites worldwide.