About MWHQ
MWHQ is a company based in Oxford (United Kingdom) founded in 2019. MWHQ has raised $2.28 million across 4 funding rounds. The company has 2 employees. MWHQ offers products and services including Rental Service, Subscription Plan, and Buy Option. MWHQ operates in a competitive market with competitors including Jigsaw Forever, BagButler, Nothing To Wear, Infinite Closet and Wear the Walk, among others.
- Headquarter Oxford, United Kingdom
- Employees 2
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website mywardrobehq.com
- Social LinkedIn X Facebook Instagram
- Legal Name Mywardrobehq Ltd
- Date of Incorporation 25 Jun, 2018
- Jurisdiction LONDON, UNITED KINGDOM
- Total Equity Funding$2.28M (USD)
in 4 rounds
- Latest Funding Round$525.55K (USD), Seed
Sep 2023
- Employee Count2
Products & Services of MWHQ
MWHQ offers a comprehensive portfolio of products and services, including Rental Service, Subscription Plan, and Buy Option.
Service for renting luxury clothing and accessories online
Monthly plan for accessing multiple fashion items to rent
Direct purchase of pre-owned luxury fashion items
Funding Insights of MWHQ
MWHQ has successfully raised a total of $2.28M across 4 strategic funding rounds. The most recent funding activity was a Seed round of $525.55 thousand completed in September 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.28M
- Total Rounds 4
- Last Round Seed — $525,548
- First Round $123,258
(Jul 2019)
All 4 funding rounds of MWHQ with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2023 | $525,548 | Seed | – | – | – |
| Mar 2020 | $877,583 | Seed | – | – | – |
| Jul 2019 | $753,462 | Seed | – | – | – |
| Jul 2019 | $123,258 | Seed | – | – | – |
People of MWHQ
8 people are tracked at MWHQ (6 in leadership, 1 in board & advisors, 1 in team); the tracked headcount is 2.
| Name | Role | Group |
|---|---|---|
Sadie Mantovani Chase-Gardener | Creative Director & Head of Comms | Leadership |
Lily Travers | Head of Brands | Leadership |
Brooke Andrews | Head of Investor Relations | Leadership |
George Paul | CTO | Leadership |
Sacha Newall | Founder & CEO | Leadership |
Tina Lake | Director New Business Development | Leadership |
Jane Shepherdson | Chairperson | Board & advisors |
Rosie Mae Fraser | Business Development Manager | Team |
Complete people profiles for MWHQ
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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Timeline of MWHQ
3 dated milestones of MWHQ across 4 years, from founding to its latest funding, stage changes and deals.
- Founded MWHQ is founded.
- Funding First funding round of $123K.
- Funding Latest funding round, Seed, of $526K.
Competitors of MWHQ
MWHQ operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Jigsaw Forever, BagButler, Nothing To Wear, Infinite Closet and Wear the Walk, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| jigsawforever.com | 2022 | Oakham, United Kingdom | – | – | Online platform for fashion rental, membership, and resale options. | |
| bagbutler.co.uk | 2019 | Watford, United Kingdom | – | – | Provides online rental of luxury handbags and accessories with delivery options. | |
| nothing-to-wear.com | 2017 | London, United Kingdom | – | – | Operates an e-commerce platform for renting a diverse selection of luxury fashion items. | |
| infinitecloset.co.uk | 2021 | London, United Kingdom | – | – | Operates an online platform for women's apparel rental services. | |
| wearthewalk.co.uk | 2017 | London, United Kingdom | – | – | A subscription-based online platform for renting women's apparel and accessories, offering convenience and variety. | |
| ourcloset.co.uk | 2018 | London, United Kingdom | – | – | Offers an online platform for renting designer clothing and accessories, promoting sustainable fashion. |
Detailed competitors of MWHQ
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of MWHQ
The website of MWHQ (mywardrobehq.com) receives about 22.9K visits a month.
- Monthly visits22.9K
▲ 4.6% vs previous month
Websites whose visitors overlap most with MWHQ. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| selfridgesrental.com | 100% | – | #1,964,723 | View details | |
| hirestreetuk.com | 99% | 114.7K | #218,850 | View details | |
| byrotation.com | 99% | 227.9K | #198,779 | View details | |
outfittery.co.uk | outfittery.co.uk | 98% | – | #143,138 | – |
| hurrcollective.com | 96% | 363.5K | #141,623 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 34 similar websites and full traffic analytics for MWHQ
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 34 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Latest news on Mwhq
Complete news archive for MWHQ
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to MWHQ
10 companies that operate in the same segment as MWHQ (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
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Frequently Asked Questions about MWHQ
MWHQ was founded in 2019.
MWHQ is headquartered in Oxford, United Kingdom. It is registered at Oxford, Oxfordshire, United Kingdom.
MWHQ is a funded company, having raised a total of $2.28M across 4 funding rounds to date. The company's 1st funding round was a Seed of $123.26K, raised on Jul 2019.
MWHQ has 2 employees.
MWHQ was founded in 2019 in Oxford, United Kingdom. An online rental platform is operated within the fashion sector, where multi-category products including womenswear apparel, bridalwear, footwear, handbags, sunglasses, jewelry, and headwear are provided. Items are available in various colors, sizes, and designs to accommodate diverse user needs. The service focuses on accessible rental options for fashion enthusiasts across the region.
MWHQ's top competitors include Jigsaw Forever, BagButler and Nothing To Wear.
MWHQ offers Rental Service, Subscription Plan, and Buy Option.
MWHQ operates through Mywardrobehq Ltd.