Natural treats

Burton Upon Trent, United Kingdom Founded: 2011 • Age: 15 yrs Acquired By Nutriment
Online retail platform offering pet food for dogs

About Natural treats

Natural treats is a Consumer company based in Burton Upon Trent (United Kingdom) founded in 2011, and was acquired by Nutriment in August 2024. Its website natural-treats.co.uk draws about 14 thousand monthly visits. Natural treats offers products and services including Hairy Rabbit Ears, Gourmet Sticks, Rabbit Liver, Gourmet Slices, and Chicken Feet. Its focus areas include Retail, Pet Tech, Pet Supplies Ecommerce and Food. Its legal entity is Pet Treats Wholesale. Its competitors include Borks and Walks, Soar Mill Seeds and Lancashire Pride Pet Foods.

Company details

Online retail platform offering pet food for dogs. Its product catalog includes sausages, sticks, training treats, burgers, rabbit ears, chicken feet, pigs ears, fried sprats, pork bars, pig snouts, deer legs, and more. It also offers buyers to purchase according to types, protein source, and benefits.

  • Headquarters Burton Upon Trent, United Kingdom
  • Stage Acquired
  • Sectors
    Consumer
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website natural-treats.co.uk
  • Social LinkedIn X Facebook
  • Acquired by Nutriment (Aug 2024)
  • Legal Name Pet Treats Wholesale
Key Metrics

Products & Services of Natural treats

Natural treats offers a comprehensive portfolio of products and services, including Hairy Rabbit Ears, Gourmet Sticks, Rabbit Liver, Gourmet Slices, and Chicken Feet.

Hairy Rabbit Ears
Dog Treats

Natural chew treats for dogs' dental health and enjoyment

Gourmet Sticks
Dog Treats

Flavored chews providing nutritional benefits for dogs

Rabbit Liver
Dog Treats

High-protein treat supporting dogs' overall health

Gourmet Slices
Dog Treats

Varied flavor treats for dogs' daily snacking needs

Chicken Feet
Dog Treats

Natural bones for dogs' chewing and joint support

Investors in Natural treats

Natural treats has secured backing from 1 investor. Prominent investors backing the company include The Nutriment Company.

All
InvestorDescriptionFounded YearDomainLocation
Innovative, science-based nutrition products for pets are provided.
2014nutriment.comStockholm, Sweden
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Investor details for Natural treats

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Timeline of Natural treats

2 dated milestones of Natural treats across 13 years, from founding to its latest funding, stage changes and deals.

  1. Founded Natural treats is founded.
  2. Exit Acquired by Nutriment.

Competitors of Natural treats

Natural treats has 3 listed competitors in our database. They include Borks and Walks, Soar Mill Seeds and Lancashire Pride Pet Foods.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
borksandwalks.co.uk2023Retford, United Kingdom
Dog food, treats, and pet services are provided online.
soarmillseeds.co.uk2016Leyland, United Kingdom48
Multi-category bird food supplies are provided via an online platform.
lancashirepridepetfoods.co.uk2013Burnley, United Kingdom
Offers a platform for pet food products.
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Detailed competitors of Natural treats

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Web traffic of Natural treats

The website of Natural treats (natural-treats.co.uk) receives about 14K visits a month.

  • Monthly visits
    14K

    ▼ 28.4% vs previous month

Similar websites

Websites whose visitors overlap most with Natural treats. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
skipperspetproducts.com
skipperspetproducts.com
100%
#1,006,931–
bettyandbutch.co.uk
bettyandbutch.co.uk
100%
#1,952,836–
maltbysstores.co.uk
maltbysstores.co.uk
95%
#1,728,716–
tippaws.com
tippaws.com
92%
#1,192,922–
thenaturalpetstore.co.uk
thenaturalpetstore.co.uk
89%
#1,620,475–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 18 similar websites and full traffic analytics for Natural treats

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 18 similar websites
  • Audience overlap
  • Engagement analytics
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Top companies in Pet & Animal Care Platforms

2 companies that operate in the same segment as Natural treats (Pet & Animal Care Platforms) in United Kingdom, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Tailor-made dry dog food is freshly blended for individual needs.
2013London, England, United KingdomUSD 7.82 MUSD 118.2 M378
Platform offering cooked-meal delivery service for dogs
2016London, England, United KingdomUSD 477.37 MUSD 48.04 M
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Related news about Natural Treats

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Frequently Asked Questions about Natural treats

Natural treats was founded in 2011.

Natural treats is headquartered in Burton Upon Trent, United Kingdom. It is registered at Burton Upon Trent, England, United Kingdom.

Online retail platform offering pet food for dogs. Its product catalog includes sausages, sticks, training treats, burgers, rabbit ears, chicken feet, pigs ears, fried sprats, pork bars, pig snouts, deer legs, and more. It also offers buyers to purchase according to types, protein source, and benefits.

Natural treats's top competitors include Borks and Walks, Soar Mill Seeds and Lancashire Pride Pet Foods.

Natural treats offers Hairy Rabbit Ears, Gourmet Sticks, Rabbit Liver, Gourmet Slices, and Chicken Feet.

Natural treats has 1 investor. Key investors include The Nutriment Company.

Natural treats operates through Pet Treats Wholesale.

Yes. Natural treats was acquired by Nutriment in August 2024.

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