Tails.com

London, United Kingdom Founded: 2013 • Age: 13 yrs Acquired By Purina
Tailor-made dry dog food is freshly blended for individual needs.
Request Access

About Tails.com

Tails.com is a company based in London (United Kingdom) founded in 2013 was acquired by Purina in April 2018.. Tails.com has raised $7.82 million across 2 funding rounds from investors including Purina. The company has 378 employees as of December 31, 2023.

  • Headquarter London, United Kingdom
  • Employees 378 as on 31 Dec, 2023
  • Sectors
    Consumer
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Tailsco Limited
  • Date of Incorporation 28 Oct, 2013
  • Jurisdiction RICHMOND, ENGLAND
Operational Areas
Consumer → Baby, Parenting & Pet Care
Consumer → Baby, Parenting & Pet Care
Key Metrics
  • Annual Revenue
    $118.2 M (USD)
    3
    as on Dec 31, 2023
  • Net Profit
    $54.88 M (USD)
    521
    as on Dec 31, 2023
  • EBITDA
    $62.35 M (USD)
    1887
    as on Dec 31, 2023
  • Total Equity Funding
    $7.82 M (USD)

    in 2 rounds

  • Latest Funding Round
  • Investors
  • Employee Count
    378

    as on Dec 31, 2023

  • Acquired by
    Purina

    (Apr 30, 2018)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal
People of Tails.com
Headcount 50-200
Employee Profiles 23
Employee Profiles
People
Charley Pilkington
Senior Transformation And Communications Manager
People
Greta Funke
Performance Marketing Executive
People
James Davidson
Co-founder
People
Jamie Wilson
Finance Director

Unlock access to complete

Funding Insights of Tails.com

Tails.com has successfully raised a total of $7.82M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round
  • First Round

    (01 Jun 2013)

  • Investors Count
Date Amount Transaction Name Valuation Lead Investors Investors
Jun, 2015 Amount Series A - Tails.com Valuation

investors

Jun, 2013 Amount Seed - Tails.com Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Tails.com

Tails.com has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Purina. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Pet food products are provided through an internet-first brand.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Tails.com

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Tails.com

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Tails.Com Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of Tails.com

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Tails.Com

Frequently Asked Questions about Tails.com

When was Tails.com founded?

Tails.com was founded in 2013.

Where is Tails.com located?

Tails.com is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Who is the current CEO of Tails.com?

Paolo Woods Wyatt is the current CEO of Tails.com.

Is Tails.com a funded company?

Tails.com is a funded company, having raised a total of $7.82M across 2 funding rounds to date. The company's 1st funding round was a Seed of $7.82M, raised on Jun 01, 2013.

How many employees does Tails.com have?

As of Dec 31, 2023, the latest employee count at Tails.com is 378.

What is the annual revenue of Tails.com?

Annual revenue of Tails.com is $118.2M as on Dec 31, 2023.

What does Tails.com do?

Tails provide freshly-blended, tailor-made dry food for dogs. Their products are optimized for an individual dog and they provide the ideal nutrition based on all requirements and preferences: breed (including cross-breeds), lifestage, physical condition, energy level, flavor preferences, health issues and dietary exclusions. They even gradually adapt the blend over time as the concerned dog ages and his nutritional requirements change naturally. Pet parents get a menu card every month with a full breakdown of their dogs feeding plan. They even provide a bespoke Perfect Portion Scoop with individual dogs own setting to ensure he gets the correct calories every day. Pet parents can opt for monthly delivery and can cancel anytime.

Who are Tails.com's investors?

Tails.com has 1 investor. Key investors include Purina.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available